If you want to create an effective brand, you have to make sure it's memorable and instantly sticks in people's minds. So, stop using your name, and follow these tips instead
by Bernice Ross Sep 16
According to CEO Bess Freedman, the new website design reflects BHS' commitment to delivering a simple, easy consumer experience
by Marian McPherson Sep 9
Keller Williams agents have shown 'remarkable resilience and fortitude over the past several months,' the Keller Williams CEO said during a Q2 earnings call in which the company reported a 15% year-over-year decline in transactions and sales volume
by Patrick Kearns Aug 7
Agents said during Inman's Town Hall Thursday that they're still having success finding clients — even if the pandemic is changing the ways those clients find them
by Jim Dalrymple II Jun 25
To the thousands of people searching the internet for information on neighborhoods, properties and agents, your online presence is your first impression and your best chance to impress. Here are some ideas to take it to the next level
by Brandon Doyle Jun 22
What people see when they Google you matters, especially when it comes to old and outdated profiles. Controlling your online presence is tricky, but doable. Just have a little patience, and follow these five tips
by Andrew Fortune Jun 2
From image editing and social media software to digital scanner apps, every real estate pro can benefit from these digital marketing tools
by Kathleen Kuhn Feb 14
Opinion
How does the code of ethics inform the way that you approach your marketing strategies and platforms?
RE/MAX on Tuesday officially launched its new consumer-facing experience, linked to its booj-powered platform for agents
by Patrick Kearns Feb 4
The nation's largest real estate holding company partnered with Austin-based startup OJO to build a CRM and consumer-facing website that fits into its open-architecture tech ecosystem
by Patrick Kearns Jan 28
The newly launched website is a preview of the company's forthcoming consumer app, which is linked to the company's entire tech ecosystem
by Patrick Kearns Jan 8
As we move into the end of the year, here are some ways to start thinking ahead to your 2020 content
Opinion
Follow these strategies to help maximize your marketing investments and watch your earnings grow
by Romana King Aug 19
The site is specific to the Americas region and has a suite of agent tools including CRM tech, lead management, a business dashboard and more
by Jim Dalrymple II May 29
The changes come as more indie brokerages are investing heavily in technology
by Jim Dalrymple II Apr 9