3 reasons your clients should transact now
Spiraling home values, soaring inflation and increased interest rates mean less buying power for all consumers. In other words, the house they can afford today may be out of reach tomorrow. Here’s what your clients need to know
by Bernice Ross Oct 19
Freshening up a listing? 14 ways to boost a home’s buyer appeal
Details matter, especially with how much buyers are shelling out for their dream homes. Here are some must-do prep tasks sellers should do before listing
by Cara Ameer Sep 14
99 more blog ideas — for sellers
Here are 99 ideas for blog topics that can reach real estate sellers. These content ideas are useful for all online mediums — don't limit yourself to blog posts
by Jay Thompson Sep 8
5 top agents share how they're preparing for fall success
Using rent-to-own platforms, helping buyers secure a home, doubling down on your niche market — 5 agents share how to make this fall your best yet
by Marian McPherson Sep 8
Sellers putting faith in their Zestimate? 4 steps for getting real on price
Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing
by Carl Medford Sep 2
Opendoor launches self-guided virtual walk-throughs for sellers
Homesellers using Opendoor can now complete their interior home inspection through uploaded videos and photos, according to a company announcement on Tuesday
by Marian McPherson Aug 26
Investors will lead home sales for foreseeable future: Study
John Burns Real Estate Consulting's new Resale Housing Market Index report reveals how buyers are struggling to beat investors in a frenzied market
by Marian McPherson Aug 25
10 must-do sale preparation tasks — regardless of market
Opinion
Buyers are stretching their budgets more than ever, and they want the best their money can buy. If sellers want to capitalize on their homesale, they’ll have to put in the work. Here are 10 seller must-do’s and why they matter to buyers
by Cara Ameer Aug 17
How to reach stalled homebuyers
Whether they’re ready to spend their quarantine savings or are restarting an abandoned home search, here’s how to talk to these eager buyers
by Christy Murdock Aug 10
Underwater homeowners gain breathing room as prices climb
Fewer properties are considered seriously underwater now that rising home prices have put homeowners with mortgages in a better position
by Daniel Houston Aug 9
Turn up the curb appeal: 11 ideas for getting your listing sold
A well-maintained landscape and attractive exterior are key to capturing a potential buyer's attention right from the start. Here are a few ways to boost your listing's curb appeal and make a stellar first impression
by Antoinette Fargo Aug 9
Renting vs. buying: Here are some points to ponder 
Given current market conditions, there really are no bargains, so it comes down to what a given individual wants — financially and personally. Here's what to consider in the buying vs. renting debate
by Michael Zaransky Aug 3
'A slippery slope': 14 pros weigh in on biggest contract mistakes
Are you writing an error-free, winning offer? We reached out to industry professionals across the country to find out what contract details agents are getting wrong in today's market
by Christy Murdock Jul 27
What’s happening in today’s luxury real estate market?
Opinion
A luxury real estate broker shares his take on the market, what he's seeing in his neck of the woods, plus how he's pivoting his focus to get more sellers
by Latham Jenkins Jul 16
It's a jungle out there: 4 tips for mentally preparing buyers
From coaching buyers on how to best present an offer to instilling trust in the process, mentally preparing buyers on what to expect is one of the most crucial jobs an agent will have throughout a client’s journey
by David Parnes AND James Harris Jul 15
Nearly two-thirds of buyers say it's a 'bad time' to buy a home
Booming home price growth and dwindling inventory has negatively impacted buyer sentiment, according to Fannie Mae's latest Home Purchase Sentiment Index
by Marian McPherson Jul 8
4 signs your client relationship is in trouble
Concerned your relationship with your client is on shaky ground? Here are a few telltale signs that your customers might be taking their business to another agent (and how to fix those issues)
by Rachael Hite Jun 30
Find your buyers a home: 3 inexpensive ways to coax out listings
Getting out and finding sellers before they list can be a lot of work — but so is writing 40 offers and only having one of them go through. Here's how to find potential listings without spending large amounts of money
by Dale Archdekin Jun 29
Inman Review: Can Roof take your lead capture to new heights?
Opinion
Roof is chat automation tool that plugs into brokerage websites to capture and nurture leads with traffic metrics and sharp persona-building
by Craig C. Rowe Jun 18
The New Normal: What if sellers become complacent?
Opinion
The pandemic dramatically shortened the listing and selling process, and forced buyers to become decisive about what they want. Now that sellers have gotten a taste of it, will they become unrealistically overconfident?
by Cara Ameer Jun 11
Connecting with Ryan Schneider: Flexibility is the key to success
Ahead of his session at Inman Connect, Realogy CEO Ryan Schneider shares what consumer trends will endure after the pandemic and how flexibility is a key to success
by Marian McPherson Jun 4
The Inman Handbook on existing-home sales
3 leading economists share what existing-home sales reveal about the market and how to properly use statistics to make client decisions
by Marian McPherson Jun 3
51% of homes sold above listing price in May: Redfin
Continued inventory shortages and heightened buyer demand led to a red-hot May where nearly 60% of homes went under contract in 2 weeks
by Marian McPherson May 28
Get ready! 6 seller tasks that can increase a listing’s value
First impressions are everything. Make sure your listing has a lasting impact in images, during showings and when buyers roll up to the curb
by Santiago Arana May 25
Rude buyers? Toxic sellers? Here are the do's and don'ts of firing clients
Opinion
Letting a client go is never fun or easy. Unfortunately, it’s part of being an entrepreneur and running a business. Here are a few useful tips on ending the client-agent relationship — and preventing challenges from cropping up in the first place
by Jay Thompson May 19
Knock's Carolinas expansion puts Home Swap in 40 markets
'A consumer can qualify for the Home Swap from their mobile device and then confidently shop for the home they want with their own agent by their side and in the app,' said Knock CEO and co-founder Sean Black
by Craig C. Rowe May 13
New realtor.com market report hints inventory relief is coming
Realtor.com's latest weekly market report showed a boost in new listings during the last week of April — a hopeful signal that lower home prices are near
by Marian McPherson May 6
10 tips for working with picky homebuyer clients
Buying a home is one of the biggest financial decisions of a person’s life. Being a good agent means offering your expertise and honest opinions. It also means understanding how to deal with tough clients while maintaining a healthy working relationship
by Luke Babich May 3
What real estate agents need to know about …
Clients appreciate agents who are well-versed on a home’s most sought-after features. If you’re looking to brush up on your knowledge of kitchen layouts, bathtub types and useful home safety tips, here is a primer
by Gerard Splendore Apr 26
64% of March home sales included bidding wars: Redfin
Redfin's latest market report reveals just how far buyers must go to secure a home. Single-family listings garnered the most bids followed by townhomes
by Marian McPherson Apr 14
10 pandemic-tested truths about homebuying
Multiple offers, super-low inventory, skyrocketing values and lots of competition from cash buyers have made the current real estate climate both a blessing and a curse. Through that, a few real estate concepts were put to the test. Here's what lasted
by Cara Ameer Apr 14
How this agent is helping migrating buyers find their dream homes
With buyers moving across the country to new locales, agents have to be prepared to work much harder amid low inventory woes. This is especially true in Florida, which is seeing an influx of new residents. Here's how this agent is making a difference
by Sandra Cuba Apr 9
8 bogus questions sellers ask when interviewing listing agents
Some of the tried-and-true questions sellers have been asking for years are actually totally meaningless. Here are the top bogus questions sellers ask along with ways to effectively counter them
by Carl Medford Mar 30
11 objection-handling scripts agents need today
When it comes to working with buyers, objections are buying signs. Your role is to uncover their concerns, address them and move your clients forward in making the purchase. Here are a few important scripts to keep handy
by Bernice Ross Mar 10
What do clients need in 2021? 8 skills every agent must nail
Opinion
In today’s frenzied markets, real estate agents have to be on top of every aspect of the deal. Here’s what buyers and sellers should expect from agents
by Cara Ameer Mar 9
One week after LA launch, Knock blankets Southern California
A rapid expansion from Los Angeles into San Diego, Santa Barbara and markets inland puts Knock well ahead of its '21 in 21' available markets goal
by Craig C. Rowe Mar 4
How to combat 5 common lies listing agents tell — and win the listing
Opinion
Be sure to always ask if the other agent has promised anything that you haven’t. That will be your opportunity to counter any lies with truth
by Carl Medford Mar 2
Inman Handbook on digital home showings
With the evolution of real estate upon us, the Inman Handbook on digital showings is here to help you make sense of this still-evolving, but here-to-stay, property marketing strategy
by Craig C. Rowe Feb 15
'Should we tip the movers?' How to respond to the tipping question
Opinion
This very valid question is one that clients will undoubtedly ask at some point. Here’s look at how to respond when clients ask what to tip movers
by Bill Gassett Feb 11
Knock expands to Colorado Springs and Tuscon, now in 17 cities
Now available in 17 markets across the country, Home Swap helps sellers sell before they buy and move without worrying about showings, vendors and other traditional hassles of having a home on the market.
by Craig C. Rowe Feb 11
What should sellers disclose? Top 10 disclosure musts
Although these 10 categories do not cover everything, they are a good start. The adage still applies: When in doubt, disclose
by Carl Medford Feb 7
Stop! 7 bad listing agent behaviors that can hamper a deal
For a transaction to go over smoothly, agents have to maintain professionalism while keeping the process as pleasant as possible for everyone involved. If you're a listing agent, now's the time to stop these irksome behaviors
by Michelle Shelton Jan 26
7 realities your buyers and sellers should prepare for in 2021
The real estate market boomed last year, as people sought more space, amenities and new jobs that required relocation. But what will 2021 look like? Here's what will likely change — or stay the same — this year
by Cara Ameer Jan 19
10 new build contract questions every agent should ask
There are many facets to consider when working with buyers who want to go the new construction route, especially with COVID, tariffs and uncertainty at play. These questions tackle some major issues clients could face
by Andrew Bearden Jan 12
Knock makes Jacksonville its 15th Home Swap market
Jacksonville, Florida, marks Knock's 15th Home Swap market on its quest for 21 before the end of the year. Home Swap allows homesellers to make non-contingent offers on potential new homes
by Craig C. Rowe Jan 7
9 stupid mistakes agents make — and how to avoid them
Don't barge in! (And other sage lessons agents should know)
by Bernice Ross Dec 23
Knock Home Swap makes South Florida its 14th market
The service that helps sellers move before they sell is now active and certifying agents in Miami, Fort Lauderdale and West Palm Beach
by Craig C. Rowe Dec 3
5 simple ways to stage your listing for the holidays
From handmade trinkets to gold Christmas trees, here are 5 holiday design trends that will dazzle potential buyers in-person and online
by Marian McPherson Dec 2
Stuck with moving boxes? 10 ways to reduce, reuse and recycle
If you're a new agent, at some point, your clients will likely ask you about the best way to dispose of their moving boxes. Here are a few ways you can help them avoid sending cardboard to a landfill
by Bill Gassett Dec 1