Redfin CEO Glenn Kelman 'skeptical' about iBuyer growth
Glenn Kelman said Wednesday at Inman Connect that many agents expect iBuyers to grow. He isn't so convinced, but does see disintermediation as a real issue
by Jim Dalrymple II Today 12:25 P.M.
'Show people who you are, not what you do' on Instagram and TikTok
Social media mavens Shannon Milligan and Giselle Ugarte shared proven best practices for marketing with micro-video on TikTok and Instagram
by Craig C. Rowe Today 12:13 P.M.
New Redfin tool allows shoppers to phone a friend with FaceTime
The feature lets buyers hop on a FaceTime call with their agents and others, browse listings and share their favorites with the group
by Daniel Houston Today 8:43 A.M.
14 ways to supercharge your social media strategy for 2022
Social media experts Katie Lance, Chelsea Peitz and Marki Lemons-Ryhal shared the secrets to mastering Facebook, Instagram and video content creation
by Marian McPherson Today 6:20 A.M.
CoStar CEO likens Zillow's StreetEasy to blackmail
Andy Florance on Tuesday positioned his company's upcoming New York City portal as an alternative to Zillow-owned StreetEasy
by Jim Dalrymple II Oct 26
'We can’t be generalists': How broker-owners compete for agents
Technology is essential for any broker-owner — but so is achieving buy-in from agents; two experts discuss the topic at Inman Connect
by Daniel Houston Oct 26
'Most agents are time-poor:' Why tech needs to cut through the crap
At Inman Connect Las Vegas, 4 proptech executives discussed how technology can be used to empower agents to save time, flatten work processes and better serve clients
by Craig C. Rowe Oct 26
CoStar revenue rises to new heights in latest earnings report
The company pulled in $499M in revenue during the third quarter of this year. That's a 17% jump compared to last year at the same time
by Jim Dalrymple II Oct 26
Pacaso, Avenue 8 discuss how luxury brokerages are changing
At Inman Luxury Connect in Las Vegas, executives from Pacaso and Avenue 8 discussed the changing models in luxury real estate sales, agreeing that customer experience remains key — despite buyers' changing goals
by Craig C. Rowe Oct 25
OJO exec Chris Heller joins robotic letter writing startup's board
Audience.co mounts a real pen on a robot to create notes that appear to be written by a human hand. The company says this increases their effectiveness for lead generation
by Jim Dalrymple II Oct 25
Instashowing launches offer management tool InstaOffers
InstaOffers helps reduce the confusion of multiple offer submission channels that stems from the industry having no single standard for accepting and considering offers
by Craig C. Rowe Oct 25
Studeo adds automated storytelling feature to real estate arsenal
Agents and brokers can now use the natural language processing feature to personalize listing marketing
by Craig C. Rowe Oct 25
Inside Real Estate targets client retention with CORE Home launch
'We’re stepping forward arm-in-arm with our broker partners to provide what the industry needs next,' Inside Real Estate CEO Joe Skousen told Inman
by Craig C. Rowe Oct 25
7 real estate lead generation sites with no upfront costs
Whether you’re a seasoned agent or just starting out in this industry, your ability to consistently generate leads will determine your future growth. Referral-based lead generation companies offer a great alternative that might be a perfect fit for your business. Here are a few to consider
by Jimmy Burgess Oct 22
Video simplicity and control are at the heart of Vuse
Vuse is all about making video as common to a listing as its written description. And best of all, you can't put unnecessary exclamation points in video
by Craig C. Rowe Oct 22
@Properties CEO on franchise biz: We're coming for the big markets
In an interview ahead of Inman Connect Las Vegas, Thad Wong said blockchain will become part of the real estate transaction and franchising will help smaller players survive
by Jim Dalrymple II Oct 22
WeWork finally goes public, stock jumps on 1st day of trading
At long last, WeWork made its stock market debut Thursday, two years after it tried and failed to first hold an initial public offering
by Jim Dalrymple II Oct 21
OJO Labs adds Zumper rental listings to search platform
With the partnership, Zumper will provide Movoto users with more than 500,000 rental listings per month from the rental platform
by Lillian Dickerson Oct 21
Pacaso now accepting cryptocurrency for luxury home shares
Property investors can partition their investment as well, using a digital currency as a down payment and traditional financing for the rest of it, or divide the costs and currencies in whatever way best suits them
by Craig C. Rowe Oct 21
HomeTagz helps listing agents tell the whole story: Tech Review
What gives HomeTagz its character is its dynamic in-image content, visual metadata that empowers property photography to tell as well as show
by Craig C. Rowe Oct 21
RentSpree teams up with dozens of multiple listing services
The new partnerships include 30 different MLSs and will ultimately give more than 500,000 real estate professionals integrated access to RentSpree's technology
by Jim Dalrymple II Oct 20
Virtual staging more popular than conventional staging
A new report from HomeJab also indicates agents prefer video tours over 3D tours
by Jim Dalrymple II Oct 19
3 moments that made Side CEO Guy Gal
Gal's billion-dollar company has its origins in its co-founder's own experiences — both good and bad — buying real estate
by Jim Dalrymple II Oct 19
Staffing and recruitment among top challenges for property managers in 2021
74% of respondents to a National Apartment Association survey said HR, staffing and recruitment issues were one of their top 3 challenges this year
by Lillian Dickerson Oct 18
4 multiple listing services unite to acquire Remine, replace CEO
Austin Board of Realtors, First MLS, Heartland MLS and Miami Realtors have formed a joint venture to buy the real estate tech firm and position it for future investments
by Andrea V. Brambila Oct 16
EXIT Realty teams up with BoxBrownie on photo tech
The new partnership will help EXIT agents virtually stage properties, as well as enhance and edit images
by Jim Dalrymple II Oct 15
Top Las Vegas agent charged with setting his own home on fire
Julian Werly, 48, fronted the March 2021 cover of MyVegas Magazine's Real Estate edition
Eano makes home remodel management smart: Tech Review
The software was inspired by its founder's own struggle to oversee the building of an accessory dwelling unit. It secured $6M in seed funding in early 2021
by Craig C. Rowe Oct 14
ClimateCheck debuts on location intelligence platform Local Logic
The two companies' shared interested in local data insights is one major reason the partnership was a good fit, ClimateCheck CEO Cal Inman said
by Lillian Dickerson Oct 14
3 moments that shaped the career of Knock CEO Sean Black
From working at the Vatican to meeting Barbara Corcoran, Sean Black breaks down the milestones that led him to success. Read about the 3 moments that sharpened his leadership skills ahead of his appearance at Inman Connect Las Vegas
by Libertina Brandt Oct 14
Are you Googleable? 5 simple steps to upgrade your online presence
Here are a few tips to help ensure that when your ideal clients search for a real estate agent, they'll find and get to know, like and trust you
by Mary Hind Long Oct 13
RE/MAX debuts revamped, mobile-first agent education platform
The new RE/MAX University platform has a mobile-friendly layout, recommendation algorithm and virtual coaching bot that helps users navigate the app
by Marian McPherson Oct 13
Largest MLS relaunches 'submit offer' tool after broker pushback
California Regional MLS disabled Glide Offers integration with listing pages after Compass' acquisition but has now re-enabled it with the choice to opt out
by Andrea V. Brambila Oct 13
CoStar takes aim at Zillow in NYC with launch of Citysnap portal
Homesnap's new portal should launch across New York City in 2022. It's the latest development in a simmering search portal cold war between CoStar and Zillow
by Jim Dalrymple II Oct 13
Divvy Homes brings in $735M debt financing just months after Series D
The news follows Divvy's $200M Series D, netted just 2 months ago, and will allow it to serve more Americans on their path to homeownership through its rent-to-own program
by Lillian Dickerson Oct 13
Homeowners 'jab' at anti-vaxxers with grim Halloween displays
One Twitter user showcased a series of human skulls situated next to front-yard gravestones inscribed with epitaphs such as, 'Trusted Ivermectin more than science'
MoxiWorks beefs up CRM with new communication tools
Dialer & Messenger will function as a part of MoxiWorks CRM, and will allow agents to automate various parts of their communications
by Jim Dalrymple II Oct 13
Using Chime CRM? Here are 3 next-level tips for maximizing conversion
They say that the most effective CRM is the one you actually use, but lead capture is just the first step. Here's how to use Chime CRM to focus on optimizing your entire process from appointment to agreement, agreement to contract, contract to settlement and settlement to repeat client
by Robert Lucido Oct 13
3 moments that made Adena Hefets into an industry disruptor
From watching her parents struggle to make ends meet as a child to connecting with an excellent mentor as an adult, these are the moments that shaped Hefets' career
by Lillian Dickerson Oct 13
As Tesla sets its sights on Austin, listing agents near plant shift gears
With news of Tesla bringing its headquarters to Austin and a factory nearing its opening, agents are advising sellers nearby to think big
by Daniel Houston Oct 12
5 ways to hype your listing before it hits the market
Here are a handful of coming-soon marketing tactics that’ll get a little buzz going for your listing before it hits the market
by Darryl Davis Oct 12
Home equity startup Point powers first-of-its-kind securitization
With co-sponsor Redwood Trust, Inc., Point has completed the first-ever securitization backed solely by residential Home Equity Investment agreements
by Lillian Dickerson Oct 12
It's time to pay attention to QR codes: Your future clients
Thought QR codes were dead? The pandemic fueled the resurgence of these blocky, fragmented data icons, and now, they're everywhere. So, as a tech-forward real estate agent, here's how you can leverage them and meet clients where they are
by Craig C. Rowe Oct 11
Place tenants and find future buyers with RentBase, a CRM for rental agents
Opinion
The company's internal research shows aspiring tenants who complete their onboarding survey end up choosing properties that cost 15% more per month
by Craig C. Rowe Oct 11
Stagerie partners with BoxBrownie to offer virtual staging services
Real estate staging platform Stagerie has partnered with BoxBrownie to offer an exclusive discount for Stagerie users in need of virtual staging and photo editing services
by Marian McPherson Oct 11
Blimp drives deal communication, compensates for data: Tech review
Opinion
Imagine if Facebook compensated users for every like, image post or ad campaign they started. That's the idea behind Blimp's approach to bettering the industry
by Craig C. Rowe Oct 8
OnTrack Agent offers agents access to training, expert advice and more
OnTrack Agent is an online resource for real estate agents to access coaching, training and other resources to assist in business growth
by Craig C. Rowe Oct 8
With launch of YourHomeHub, MooveGuru offers agents franchise opportunities
In a first, MooveGuru is selling proptech franchises by offering the real estate industry an opportunity to invest in YourHomeHub locations
by Craig C. Rowe Oct 8
Redfin partners with home security company to expand self-led tours
Thanks to a new partnership with ADT, homesellers listing vacant homes with Redfin in 22 markets have access to 24/7 home monitoring at no additional cost
by Marian McPherson Oct 7
Zillow Housing Hackathon winners create renter affordability app
The HBCU Housing Hackathon was a 7-day virtual competition to challenge students to create and pitch tech solutions to help consumers overcome obstacles in finding a home. The winning team was from Morehouse College
Opendoor boosts homebuying power with $9B borrowing limit
Opendoor is on the hunt for more funds, according to a Bloomberg report. The iBuyer's new debt facility agreement will boost its borrowing power to $9B
by Marian McPherson Oct 7
Agent cuffed at showing taps George Floyd lawyer in suit against cops
Realtor Eric Brown was showing a property to a client in August when police surrounded the home and placed both men and a 15-year-old boy in handcuffs
Rolling out new tech? 3 critical steps for better adoption
Technology that you’re paying for but not using is just money down the drain. Follow these steps, and you’ll get great adoption, increased agent loyalty and engagement — and the best return on your tech investment
by Kevin Van Eck Oct 7
Offerpad launches in 106 central Ohio cities, including Columbus
The publicly traded iBuyer has launched its services in the Columbus metro area, bringing its number of markets to 21
by Daniel Houston Oct 5
Facebook down! 4 ways to be ready next time
How did Facebook's outage affect those industries that run ads and use its reach to empower marketing campaigns? Here's how the real estate industry can be better prepared next time
by Craig C. Rowe Oct 5
'Instagram is probably the best bet': 3 ways agents can win social media
Social media platforms can be a source of leads and deals, but agents should focus on being authentic and finding a niche, experts said during Coldwell Banker's Gen Blue Experience
by Jim Dalrymple II Oct 5
Shaker betters transaction management with latest update, stays on goal
Shaker, a transaction software for real estate agents, now integrates with DocuSign to speed deal-flow with buyers and sellers
by Craig C. Rowe Oct 5
HGTV's 'Property Brothers' Drew and Jonathan Scott to join Properly
The Canadian home resale startup raised $100M in funding in September 2020
Knock's GO mortgage offers appraisal coverage and cash-offer close certainty
Knock GO, which stands for Guaranteed Offer, is a 'cash-like' conventional mortgage product that allows buyers to write an offer on a home without including a financing contingency
by Craig C. Rowe Oct 4
Showingly proves itself a comprehensive tool for showing property: Tech review
Companies seeking to organize and track consumer interest in their listings could realize benefits in using this app, as could MLSs seeking an alternative software in this category to offer members
by Craig C. Rowe Oct 1
Zillow wraps ShowingTime deal as feds continue FTC investigation
The $500M deal was first announced in February, and prompted a heated debate among ShowingTime users. Despite the deal closing, the FTC is reportedly still seeking information from the companies
by Jim Dalrymple II Oct 1
Stuck in a rut? 22 under-the-radar lead generation ideas for agents
Sometimes using the latest, cutting-edge tech tools are the way to go, but often old-school analog methods just can't be beat
by Lillian Dickerson Sep 30
Pacaso launches second-home co-ownership in Park City, Utah
Citing data from Optimal Blue, Pacaso reports that median second home prices in Summit County, where Park City is located, have gone up 20.5% year over year
by Craig C. Rowe Sep 30
Inman Review: Kagent gives you a quick way to digitally manage open houses
Opinion
Kagent is a software that helps real estate agents manage open houses and deliver post-event surveys to buyers and leads. It's also a great example of how a well-designed user experience can speed adoption
by Craig C. Rowe Sep 30
Tribus debuts new agent coaching program
The Success Team will provide one-on-one guidance on how to get the most out of Tribus' various software tools
by Jim Dalrymple II Sep 29
Clear Capital acquires floor plan app CubiCasa
CubiCasa's mobile scanner provides real estate photographers, staging professionals, interior designers and contractors a sub-5 minute solution for acquiring space dimensions and construction insight
by Craig C. Rowe Sep 28
Groundfloor's new app Stairs lets real estate investors get in for $1
Investors can earn an annualized return of 4-6% on investments into a secure pool of funds, 600X more than the average savings account a traditional bank, according to Groundfloor
by Craig C. Rowe Sep 27
Are 15-minute mortgage loan approvals the future?
United Wholesale Mortgage says it developed automated document recognition and processing capabilities in-house that allow for an initial mortgage approval in minutes
by Matt Carter Sep 27
Elm Street Technologies buys OutboundEngine in 5th purchase in 2021
OutboundEngine will enhance Elm Street's Elevate solution, an omnichannel system that augments lead generation, web marketing, client collaboration, sales and operations
by Craig C. Rowe Sep 27
Meet the former Amazon exec tasked with growing Redfin’s reach
Redfin Chief Growth Officer Christian Taubman shares how he balances leading Redfin's product and marketing strategy, and why keeping 'the real world' in mind is key
by Marian McPherson Sep 27
SparkOffer's open-bid model helps listing agents market homes: Review
Opinion
This platform benefits agents with unique luxury listings, investment properties, land and other real estate that doesn't get a lot of attention on the local MLS
by Craig C. Rowe Sep 24
NAR to consider listing attribution, DOJ-inspired policies at big event
Lockbox access for non-Realtors and public displays of buyer broker commissions may be added to the list of proposals to be voted on at Realtors Conference and Expo in November
by Andrea V. Brambila Sep 24
TikTok for real estate: An Inman Handbook
For interested real estate agents looking to expand their marketing reach, it's not too late to find success using the app — all it takes is a bit of dedication, creativity and willingness to try new things
by Lillian Dickerson Sep 24
Inman Review: Plotify helps people invest in single-family rentals
Opinion
The app can help investors find and quickly secure single-family-rental investments in cities around the country or world and provides management, leasing and no-recourse, interest-free financing
by Craig C. Rowe Sep 24
LeadSpark gives you fully serviced Facebook lead campaigns: Tech review
There's definitely value in outsourcing your advertising creative, budget and traffic, but make sure the result aligns with everything else you're doing to find new business
by Craig C. Rowe Sep 23
Opendoor launches partnership with new-home platform BDX
Thanks to a partnership with Builders Digital Experience, homeowners can request an Opendoor cash offer through new home search platform NewHomeSource.com
by Marian McPherson Sep 23
RealScout launches its largest buyer graph yet in LA
24 brokerages have partnered to launch the Buyer Graph, which hosts real-time anonymized buyer data and habits, and climate risk data.
by Marian McPherson Sep 23
How this real estate podcast got 10K Facebook views in 30 days
A podcast does more than just entertain. When done right, it can communicate real value to your listeners and eventually, turn them into clients and referrals. So, if you want to get in the game of creating a podcast, here are some tips to get you started
by Maria Quattrone Sep 23
Echovate's latest iteration helps build better teams
Part of what's new is a mentorship adviser, a tool that juxtaposes new agents' profiles with existing performers to determine who in-house could best help them assimilate and succeed
by Craig C. Rowe Sep 23
Strategy and digital business transformation define the new Placester
The value in Concierge Custom is ultimately behind the scenes, materializing in back-end tools used by Placester teams, who use it to curate front-end marketing and help you manage key office tasks
by Craig C. Rowe Sep 23
The iPhone 13 just launched. Do you need it?
Opinion
Those of you out there still clinging to something around a 6 or 7 will want to pay special attention, because Apple's 13th iPhone iteration will make buyers even more apt to pose, snap and record — faster
by Craig C. Rowe Sep 22
Startup iBuyer Flyhomes expands to Austin, Dallas and Houston
In addition to the new Texas markets, the company operates in Seattle, Boston, Portland, the Bay Area and Southern California
by Libertina Brandt Sep 22
Instashowing spends investment on buyer tour, offer submission tools
The software that rolled out on the heels of Zillow's ShowingTime deal added features for buyer tours and submitting offers, and it launched single sign-on for MLS accounts
by Craig C. Rowe Sep 21
'Pick one thing': To grow your brand, agents say to take baby steps
Top real-estate agents gave their insight into building a personal brand at a recent Inman Connect Now session
by Daniel Houston Sep 21
How YouTube's algorithm can make or break your real estate business
Some agents are making thousands on ad revenue from YouTube, and millions from the commissions they get via YouTube-generated leads. But succeeding requires being smart about how to engage with the platform's technology
by Jim Dalrymple II Sep 21
ShowingTime's offer management platform sees surging interest
Real estate professionals in the US and Canada used ShowingTime's Offer Manager to handle more than 120,000 offers over the last year
by Jim Dalrymple II Sep 20
Inman Handbook on Homesnap
Like many online platforms, the past year has been a time of innovation and development for Homesnap. Find out how to put these new features to work for your business and what the company is rolling out later this month
by Christy Murdock Sep 20
CRMLS to integrate RentSpree technology
The integrations mean RentSpree tools, such as tenant application links, can be added to the listings of real estate professionals in California
by Jim Dalrymple II Sep 17
Lone Wolf's Recruit helps brokers sniff out the best agents
Opinion
The recruiting management solution will help brokerages maximize their recruiting effort ROI and find more agents who are likely to succeed
by Craig C. Rowe Sep 17
Home sales should stay strong this fall: MoxiWorks report
The tech startup's data suggests that, thanks to the pandemic and low interest rates, home sales will see less of a seasonal drop off this fall than they have in prior years
by Jim Dalrymple II Sep 16
Fewer homes sell in August than last year, a first since pandemic boom
Home sales declined in August on a seasonally adjusted basis, settling in 6% lower than the same time last year, according to new data from Redfin released Thursday
by Daniel Houston Sep 16
Inman Review: CORE Present transcends category with powerful sales, marketing tools
Opinion
The result of the 2020 acquisition of DashCMA is CORE Present, a pristine example of what can happen to software when a creative entrepreneur is given proper industry support, trust and plenty of resources
by Craig C. Rowe Sep 16
Clients expect a tech-savvy agent: EXp chief marketing officer
EXp Chief Marketing Officer Courtney Chakarun explains how the cloud-based brokerage navigated a visual rebrand, international expansion and more during the pandemic
by Daniel Houston Sep 16
Click, click, sign: How to avoid digital signature pitfalls
In fast-paced markets, digital signatures definitely have their perks — but they also raise a few concerns. Here's what you should know
by Bernice Ross Sep 14
Pacaso raises $125M with Softbank-led Series C round
The company's model allows multiple parties to co-own luxury second-homes in locations such as Lake Tahoe, Aspen, Napa and Malibu. It operates in 25 markets to date
by Craig C. Rowe Sep 14
Constellation1 launches accounting, commission management solution
Brokers can use the new system in conjunction with all variations of commission splits and payout arrangements, eliminating accounting workarounds due to software limitations
by Craig C. Rowe Sep 13
Inman Handbook on Redfin referrals
Market your services in a whole new way when you make Redfin your referral partner
by Christy Murdock Sep 13
Real Estate Webmasters wins Gold award for design of CarlyCarey.com
Real Estate Webmasters, a Vancouver Island-based real estate web design and technology company, has taken home the top award for global real estate websites at the 2021 Muse Creative Design competition
by Craig C. Rowe Sep 13
Inman Review: Industry-rooted Usherpa takes care of your marketing burden
Opinion
While its value proposition isn't anything totally new, there are some cool add-ons here that should entice agents needing to fire up their marketing to take a second look
by Craig C. Rowe Sep 10
Inman Review: VSH Media rolls out mobile-based virtual staging
Opinion
Virtual home staging and image enhancement marketing continue to become powerful tools for listing agents. VSH Media's mobile app offers agents an good, affordable option but charges more for faster turnaround
by Craig C. Rowe Sep 10
Too much information: Sellers risk privacy in era of 3D marketing
As interactive imagery spreads in real estate, homeowners and their agents increasingly have to consider ways to keep their personal information private
by Jim Dalrymple II Sep 10
Realogy calls for NAR rule change on listing broker attribution
Real estate brokerage giant says 'many listing search websites misdirect consumers by obfuscating display of a property’s listing firm'
Top NYC agent Richard Steinberg heads to Compass
The industry veteran was attracted to Compass' tech-forward approach. He brings with him 3 team members from Douglas Elliman
Notarize and Snapdocs team up on digital closings
Partnership will make Notarize remote notaries accessible from within Snapdocs platform
by Jim Dalrymple II Sep 9
Can 3D tours upend pro listing photos? Not likely
Although 3D tours certainly saw an uptick during the pandemic, using them on every listing isn’t practical or necessary — especially in a hot market. Here's why traditional listing photography, despite its flaws, will still be standard practice
by Anthony West Sep 9
Offerpad stock surges on second day of trading as iBuyers see gains
The iBuyer's stock spiked 27% on Tuesday before settling back down to $10 per share as investors continued to show interest in companies that make direct cash offers for homes
by Daniel Houston Sep 8
5 top agents share how they're preparing for fall success
Using rent-to-own platforms, helping buyers secure a home, doubling down on your niche market — 5 agents share how to make this fall your best yet
by Marian McPherson Sep 8
Are in-person tours dead? Not so fast
Opinion
Virtual tours are alive and well. In fact, they are improving all the time as technology continues to evolve. However, even though virtual tours help spark that initial connection between client and home, in-person tours are what seal the deal. Here's why
by Michael Zaransky Sep 7
4 features every property management platform should have
Choosing the right property management platform can make all the difference in putting you ahead of the competition while helping you foster more meaningful relationships with your clients
by Sachin Latawa Sep 7
Inman Review: Real Happy is here to market your listings
Opinion
Developed by a mobile app engineer after a bad homebuying experience, Real Happy is another good entry for listing agents wanting a new, productive way to market and coordinate showings
by Craig C. Rowe Sep 6
Realogy Expansion Brands CMO: Don't fall for this marketing trap
Realogy's Jennifer Marchetti on what it's like juggling two brands, what she does as a CMO all day and how her job is similar to that of a fortuneteller
Home inventory healthier in cities than suburbs, where buyers spar
Suburbs have made up a growing share of Zillow's top areas by views per listing — a product of the pandemic's effect on inventory, according to a new analysis by the search portal
by Daniel Houston Sep 3
Inman Review: Beans Tour is an app for managing home tours
The app's geospatial technology parent company is called One Hundred Feet, and it came about when two California entrepreneurs wanted to make sure their Uber Eats driver could accurately deliver a pizza
by Craig C. Rowe Sep 3
Investor-focused LendingHome to rebrand as 'Kiavi'
The company focuses on lending for investors who plan to rent out or flip their properties. The new name is a reference to the word for 'key' in Italian
by Jim Dalrymple II Sep 1
Redfin extends iBuyer service into select areas in Atlanta, Nashville
With these latest moves, the Seattle-based brokerage is now offering instant cash offers to sellers in 27 markets throughout the country
by Daniel Houston Sep 1
How this all-female brokerage leapt to the top of Charleston's market
Maison Real Estate has only been around since 2019, but innovative marketing tactics and services have made it a force to be reckoned with in South Carolina
by Libertina Brandt Aug 31
EXp World Holdings expands into Germany
The expansion comes amid a period of rapid global growth for eXp, which says it now has more than 62,000 agents worldwide
by Jim Dalrymple II Aug 31
Realtor.com taps senior VP to head product team
The real estate website has promoted Leslie Jordan to its chief product officer position, where she will oversee product strategy and design
by Daniel Houston Aug 30
Inman Review: Plunk helps homeowners evaluate renovation projects
Opinion
A new app called Plunk, with a reputable pedigree of industry knowledge behind it, has launched to help homeowners better evaluate the return on home improvement
by Craig C. Rowe Aug 30
Halo's rent-to-own model gets $450M boost
Halo's SFR2O offers aspiring homeowners the opportunity to own based on their future propensity to financially manage a mortgage instead of their current economic position
by Craig C. Rowe Aug 30
Confused? Here's how landing pages and single-listing websites differ
Knowing how to best leverage each form of web presence can make you that much smarter a marketer — and your seller that much more satisfied with your effort
by Craig C. Rowe Aug 30
3 ways to spice up your video content with this trending strategy
Edutainment, a marriage of education and entertainment, is playful but informative and can go a long way in capturing — and keeping — your audience's attention. If you're ready to dream up some "edutaining" video content, here are a few ideas to get you started
by Katie Lance Aug 28
New York City-based rental startup Knock raises $5M
On Knock's app, the rental process is quicker and more efficient thanks to AI bots, a self-touring feature, big data machine learning and cybersecurity
by Libertina Brandt Aug 27
How to choose the right virtual tour provider for you
If you haven't pivoted to offer virtual tours to your clients, what are you waiting for? Virtual tours are becoming industry standard, and they're not going away anytime soon. Here are 7 providers to choose from and what they bring to the table
by Georg Chmiel Aug 27
Inman Review: Hate writing listing descriptions? Agently's AI can help
Opinion
There are plenty of dismal writing efforts that somehow make it into the marketplace (sorry, it's true). So, if you're willing to admit you're part of the problem, Agently can help you look like a better writer to your sellers
by Craig C. Rowe Aug 27
Opendoor launches self-guided virtual walk-throughs for sellers
Homesellers using Opendoor can now complete their interior home inspection through uploaded videos and photos, according to a company announcement on Tuesday
by Marian McPherson Aug 26
Extreme seller's market shows more signs of leveling off: Redfin
The typical home price has been holding roughly steady for weeks as inventory continues its slow path to recovery
by Daniel Houston Aug 26
RentSpree teams up with LA-based multiple listing service
The partnership should give more than 16,000 Southern California agents easy access to RentSpree's technology
by Jim Dalrymple II Aug 26
Keller Williams' tech pivot wins over fans, but could face hurdles
Gary Keller pronounced Keller Williams a tech company in 2018. What has happened in the time since, and where does KW go from here?
by Jim Dalrymple II Aug 26
Blockchain-backed Blimp raises $200K to reinvent the real estate deal
Blimp Homes announced it has raised $200,000 as part of a new $1 million campaign to back Blockchain-based home sales app
by Craig C. Rowe Aug 25
Lone Wolf buys Propertybase in 5th acquisition this year
Propertybase's flexible suite of front- and back-office features is expected to broadly enhance Lone Wolf's technology appeal to brokers and teams
by Craig C. Rowe Aug 25
Offerpad launches in Columbia area as it expands through Carolinas
The move is part of the iBuyer's continued expansion efforts as it prepares to go public later this quarter, a spokesperson said
by Daniel Houston Aug 24
Private mortgage insurer National MI integrates with Mortgage Coach
Homebuyers who can't put 20 percent down now have more options when comparing loans
by Matt Carter Aug 24
Automation comes to appraisal management
AppraisalWorks now provides quote management tools and automates electronic payments to appraisers — features that can cut costs, speed up turn times and improve transparency
by Matt Carter Aug 24
Real CEO breaks down the brokerage's 4 pillars of tech
Tamir Poleg, CEO and co-founder of virtual brokerage Real, discussed the influence technology has on the company at Connect Now on Tuesday.
by Libertina Brandt Aug 24
HomeLight brings its cash-offer and trade-in offerings to Colorado
Starting this week, buyers and sellers across Colorado can use HomeLight's two newest services. Dedicated staff will be in Denver
by Marian McPherson Aug 24
'Profit is in the details': How to make your CRM pay off
Although CRMs are incredibly useful to productivity and profitability, few agents use these workhorse platforms to their max potential. Find out how to choose the right CRM, the features you’ll need and how to manage your workflow here
by Bernice Ross Aug 24
Inman Review: Ribbon puts a bow on a unique package of fintech and proptech
Opinion
Ribbon helps buyers buy before they sell, rescues bad deals and gives first-time buyers a way to win deals in what might be the industry's first hybrid fintech-proptech application
by Craig C. Rowe Aug 23
Inman Review: GetAccept helps agents stay in touch and convert leads
Opinion
Built outside of real estate for business-to-business sales with strong CRM roots, GetAccept is a sales support software that occupies a rare spot between CRM and transaction manager
by Craig C. Rowe Aug 20
Flueid awarded patent on title insurance decisioning platform
Austin, Texas-based company founded by Title365 veterans recently announced Series A funding
by Matt Carter Aug 19
MoxiPresent launches new tools and better brand control
The browser-based solution from MoxiWorks has embraced the power of the listing presentation by enabling individual agents to promote open houses, design and scroll through neighborhood tours, and quickly create listing print collateral
by Craig C. Rowe Aug 19
Facebook wants to turn your video meetings into virtual reality
Today, Facebook launched Horizon Workrooms, a virtual reality service that allows people to hold virtual work meetings as avatars 
by Libertina Brandt Aug 19
Keller Williams hires former eXp, Zillow exec to oversee iBuying
Raymond 'RJ' Jones will spearhead both Keller Offers, the company's iBuying program, and Keller Manage, a soon-to-launch program that'll provide home maintenance services
by Jim Dalrymple II Aug 19
'The American dream has changed': Feather wins NAR 'Pitch Battle'
The furniture rental startup was one of 12 contestants to go head-to-head in a 'Pitch Battle' hosted by NAR’s for-profit investment subsidiary, Second Century Ventures
by Andrea V. Brambila Aug 19
Agents in 9 new markets eligible to become Knock-Certified
A Knock mortgage is priced competitively, and agents and their clients have the benefit of working through a digital, two-way transaction solution
by Craig C. Rowe Aug 19
Virtual tour provider EyeSpy360 to expand through Meero agreement
Meero raised $230 million in 2019 to expand its ability to connect visual artists with businesses in need of marketing assets
by Craig C. Rowe Aug 19
@properties hires former Christie's exec to build franchise business
Natalie Hamrick spent nearly nine years at Christie's International Real Estate. She'll now help @properties grow its franchise operations
by Jim Dalrymple II Aug 18
OJO Labs, Notarize among the fastest-growing companies in the US
This year's Inc. 5000 includes more than 200 businesses in the real estate industry
by Libertina Brandt Aug 18
Reali raises $250M in equity and debt financing
The company has flat-fee and cash-offer programs for both buyers and sellers, and it has now raked in more than $300 million in total funding since its founding
by Jim Dalrymple II Aug 18
12 startups vie for $15K at NAR's 'Pitch Battle' for real estate tech
Contestants offered tools for staging, rentals, listing presentations, keeping up with clients post-close, real estate development, affordable housing, risk assessment and accounting
by Andrea V. Brambila Aug 17
4 apartment problem areas landlords should keep an eye on
RentCheck co-founder Lydia Winkler suggested that property managers be proactive about maintenance to keep tenants happy with a fully returned deposit and avoid headaches in between leases
by Lillian Dickerson Aug 17
Homebot adds property search tool with NestReady acquisition
CEO of the equity-building app says home search is 'ripe for innovation and implementation' by lenders looking to originate more purchase loans
by Matt Carter Aug 17
OneMob's video landing pages offer a terrific marketing advantage
OneMob is a video content creation and email marketing solution that can help real estate agents convert leads and communicate with clients
by Craig C. Rowe Aug 17
Relationship-first CRM Cloze keeps getting better
Opinion
Cloze's latest updates fortify long-term relationships using a unique newsletter builder that cleverly coalesces content automation with agent personalization
by Craig C. Rowe Aug 16
8 cutting-edge listing tech tools you should get to know
Real estate data is an ecosystem, a cyclical, self-replicating entity connecting every transaction, and here are a few of the companies helping to forge this new reality
by Craig C. Rowe Aug 15
Construction materials tech startup raises $33M after tripling staff
The Agora platform announced it raised the new funding after a year in which it grew its revenue 8 times over
by Daniel Houston Aug 13
Inman Review: Holofy Spaces is leading the vertical video tour revolution
Opinion
Based in London and rooted in retail, this video tour app gives users a simple, cool way to explore homes and also reduces the anxiety many agents have about creating listing videos
by Craig C. Rowe Aug 13
Half of homes sold over list price in July: Study
But the latest numbers, provided by OJO Labs, do hint at possible improvements in the ongoing inventory shortage
by Jim Dalrymple II Aug 12
Video app OneDay raises $19M shortly after entering apartment industry
OneDay has launched Convey, a video production tool for apartment properties and leasing agents, in addition to raising $19 million
by Craig C. Rowe Aug 11
Virtual brokerage Real sees significant revenue growth in Q2
The company also saw its agent count grow to 2,451, up 126% year over year, according to earnings figures released Tuesday
by Jim Dalrymple II Aug 11
Industry vet Russ Cofano signs on as real estate marketing startup CEO
Cofano will lead Collabra Technology as it prepares to debut a new, tech-infused marketing platform
by Jim Dalrymple II Aug 11
Pulse: How do you make sure your listings stand out in 2021?
There's a lot more to a listing today than ever before. So, what tools and strategies are you using to make sure your sellers' house shines?
by Inman Aug 11
IGuide's Planix offers immersive visuals and floor plans in one solution
IGuide's newest home capture solution, Planix, is one the best examples of how advances in camera smarts and market demand are coming together to create a new standard for what buyers know about a home before ever booking a showing
by Craig C. Rowe Aug 11
Deadly shooting shows Airbnb's no-party rule can be hard to enforce
A California house party resulted in a deadly shooting. The party was thrown without the consent of the host, Airbnb says
by Daniel Houston Aug 10
Automated property inspection startup RentCheck raises $2.6M
The startup, which helps property managers conduct remote, automated property inspections, also earned $1 million in pre-seed funding, and grew exponentially during the pandemic
by Lillian Dickerson Aug 10
Pulse: Readers share the biggest issues with listing technology
From lack of optimization on MLS platforms to difficulties in adopting new tech, here are all the problem areas our readers shared with us this past week
by Inman Aug 10
First Street Foundation to build property-specific fire risk model
The model will provide an analysis of how various climate factors will impact a property's wildfire risk over the next 30 years
LionDesk's new feature helps agents build landing pages
Landing pages are critical to the success of digital outreach for new leads because they help agents move online prospects deeper into the sales funnel by fulfilling promises made in display ads and responsive text messages
by Craig C. Rowe Aug 9
New Adwerx product leverages motion graphics in online listing ads
'Until now, this type of display advertising was not available in the real estate industry,' Carlson said
by Craig C. Rowe Aug 9
11 time-saving apps that'll give you leverage
Finding efficiencies wherever you can will help you work smarter, not harder. Here are 11 must-try apps that'll save you time, put you in control and keep you organized wherever you go
by Jimmy Burgess Aug 8
From slideshows to high-end films: 7 listing video tools that win buyers' attention
Every Facebook ad, email campaign and landing page you create is a chapter in your listing's story, and video is likely going to be the one buyers flip to first. Here are the tools you need
by Craig C. Rowe Aug 7
Moderne Ventures clinches $200M in oversubscribed funding round
The company's second fund achieved 4 times the amount of the its first institutional fund and boasts contributions from a number of big names including Greystar
Inman Review: Need more horsepower in your online presence? Try Agent Engine
Opinion
From online profiles to laser-sharp listing pages, Agent Engine is dedicated to refined visuals and empowering the digital age of real estate
by Craig C. Rowe Aug 6
Acquisitions spur Black Knight's double-digit revenue growth
Company raises guidance on strong second quarter performance, impact of Top of Mind and eMBS acquisitions
by Matt Carter Aug 5
Americans get comfy with digital transactions: report
A new report from Notarize shows that 81 percent of people in the US feel safe making financial transactions online
by Jim Dalrymple II Aug 4
AI-based real estate startup Localize raises $25M
Company provides buyers with information on hundreds of building and neighborhood attributes and helps brokers cultivate and qualify leads
Lone Wolf extends shopping spree with Terradatum acquisition
Lone Wolf's recent spat of acquisitions isn't about taking business out of agents' hands, but rather helping them avoid disruption, Lone Wolf's Chief Strategy Office Chris Egan said
by Craig C. Rowe Aug 4
@properties scores its biggest franchise yet
Plat Collective in Indianapolis will be the Chicago-based brokerage's fourth franchise. The firm has 114 agents and is on track to do $650 million in sales volume this year
by Jim Dalrymple II Aug 4
Boost your traffic: 3 Google Analytics stats you need to track
A lot of real estate professionals have heard of Google Analytics — but few really use this powerful tool to grow their audiences. Here are the top stats you need to focus on
by Kate Hulbert Aug 4
Pulse: What are the biggest issues with listing technology?
This week, we're focusing on the shortcomings, problems and question marks related to listing tech. What's lacking, and what are some of the main issues you're seeing today?
by Inman Aug 4
In another strong quarter, Keller Williams sees transactions jump 35% over last year
The company's global agent count increased 9.6% year over year as rumors continue to swirl about whether the company will go public this year
by Jim Dalrymple II Aug 3
How to ensure your listing finds love online
Opinion
Here’s how to maximize your listing’s potential and capture more online views
by Carl Medford Aug 3
Apartment listings startup raises $22M as it prepares to double staff
Wisconsin-based company Rentable aims to hire new employees and keep up with rising demand after securing a new round of funding
by Daniel Houston Aug 3
Here's the tech real estate agents wish their brokerages offered
Cyber security and lead generation topped the list of tech tools agents wished their brokerages offered, according to a new National Association of Realtors study
Imaging startup Planitar launches tech tool to assess home damage
The new iGUIDE Radix uses Planitar's existing imaging system but is designed to cater to the needs of insurance and restoration professionals
by Jim Dalrymple II Aug 3
Dallas @properties franchise nabs high-profile Compass agent
Piper Young spent more than three years at Compass, but said she ultimately jumped to @properties thanks to its technology and culture
by Jim Dalrymple II Aug 3
Pulse: What newbies need to know about marketing listings
From utilizing professional photography to tapping into your sphere, here are some essential tips newbies need to know about marketing listings
by Inman Aug 3
All the intel you need about listing tech this August
This month, we're sharing terabytes of knowledge on listing tech, its evolution and best practices tailored for today's increasingly digital world
by Inman Aug 2
Auctm updates empower brokers and team leaders to coach, decide and plan
From rich charts to simple lists of effective lead sources, Auctm quickly diagnoses a brokerage's performance shortcomings and offers alerts and recommendations on how they should be fixed
by Craig C. Rowe Jul 30
'It's a two-way conversation:' 8 tips for social media naysayers
If you question what value social media really adds to your business, don't. Point blank, it gives real estate agents way more reach than they could get offline. It's not for everyone, but here are some tips to make getting started easier
by Jenny Usaj Jul 30
Inman Review: About Time Tours puts the mobile in managing homebuyer tours
Opinion
About Time Tours is a mobile app for Android and iPhone that helps real estate agents manage home property tours and buyer interest
by Craig C. Rowe Jul 30
Dallas 'mansion' with no bedrooms, windows mocked on social media
While the house appears to be a typical mansion, the inside drew attention on social media for its bunker-like layout: 'That's where they brought Jason Bourne during his flashbacks'
Hippo debuts inspection insurance to cover homes' structural issues
The product functions similarly to a home warranty, except that it covers structural items such as roofs and foundations, Hippo Chief Growth Officer Daniel Blanaru told Inman
by Jim Dalrymple II Jul 29
Vacation rental giant Vacasa to go public with $4.5B valuation
The rental management giant is merging with TPG Pace Solutions in a bid to go public via a special purpose acquisition company, or SPAC
by Jim Dalrymple II Jul 29
IBuyer offers are clocking in at an average of 104% of market value
Amid a highly competitive market in the first half of 2021, iBuyers began making more competitive offers while expanding the range of homes they were willing to purchase
by Jim Dalrymple II Jul 29
Knock moves into 50th market, launches closing guarantee
Knock has announced it will offer Home Swap in Chicago in addition to offering a $5,000 on-time closing promise
by Craig C. Rowe Jul 29
Map-based real estate marketing sees explosive growth
Homesnap has partnered with Waze to let agents pin their listings and open houses to interactive maps. Such ads have seen a surge of interest over the past month
by Jim Dalrymple II Jul 28
4 tips for agents who want to score laughs — and leads — on Instagram
Matt Lionetti of The Agency gained a following by posting comedy sketches about real estate on Instagram. He shared tips with Inman for other agents trying to do the same
11 shipping containers were used to build this eco-friendly home
RE/MAX agent Louise James told Inman the recycled, eco-friendly home, which hit the market for $2M, will only grow in popularity as efforts to conserve energy gain steam
CoStar Group rallies in Q2 as Apartments.com tallies traffic high
Despite acquisition woes, CoStar Group saw its Homesnap and Apartments.com brands help boost the company's revenue 21% from Q2 2020
by Marian McPherson Jul 28
Tech-leaning condo management firm Daisy officially launches in New York City
Expanding to thousands of members throughout New York City, the company states its product's mission is to help building management provide an enhanced living experience for residents
by Craig C. Rowe Jul 27
Matterport finishes first day of trading slightly down
The 3D imaging company's shares debuted Friday at about $14.42 and ended the day around $14.20. The firm went public via a merger with a special acquisition company
by Jim Dalrymple II Jul 26
RE/MAX adds 5 new vendors to marketplace platform
1800 Business Cards, eLead Network, Payload, RateMyAgent and Stagerie have joined the RE/MAX Marketplace. The platform now has more than 110 vendors
by Marian McPherson Jul 23
Inman Review: Can iBuyers get you leads? They can with Zoodealio
Opinion
Not quite an iBuyer, Zoodealio does in some instances buy a seller's home, but the software's experience is clearly developed around getting agents more listing leads
by Craig C. Rowe Jul 23
3D tour giant Matterport makes its stock market debut
The company will begin selling shares via a SPAC merger at a moment when interest in 3D tours is surging — and when more competitors are inching onto Matterport's turf
by Jim Dalrymple II Jul 23
Dueling NAR and REX op-eds hint that DOJ will target commissions
National Association of Realtors: 'The Administration has publicly signaled a lack of understanding about the MLS system and the associated commission structure'
by Andrea V. Brambila Jul 22
Ransomware attack threatens closings, sensitive client data
Cloudstar, host of title insurance apps, is still down five days after being hit by 'highly sophisticated ransomware attack'
by Matt Carter Jul 21
Clubhouse ditches invite-only system, opens platform to all
The audio-only social app was once the buzziest thing in tech and real estate. Is going wide enough to save it?
by Jim Dalrymple II Jul 21
RentSpree scores $8M in new funding
The company plans to use the funds to expand and improve its tech platform, which handles things such as rental applications and tenant screenings
by Jim Dalrymple II Jul 21
How to leverage technology and win bidding wars
At Connect Now on Tuesday, Mark Choey, founder and CEO of HighNote, spoke to two California-based agents about how technology is helping them close deals
by Libertina Brandt Jul 20
Zumper launches in-app messaging experience
The new feature will allow renters to communicate directly with Zumper's leasing partners and submit application materials or rental documents within the app
by Lillian Dickerson Jul 20
@properties expands franchise business into Dallas
Jerry Mooty, Jr., will build @properties third-ever brokerage with backing from the owner of the Dallas Cowboys
by Jim Dalrymple II Jul 20
Attom Data Solutions adds transportation noise data to offerings
The new data set will include noise scores for roads, highways, airports, railroads and railroad crossings, and fire stations. The product will also summarize a location's overall noise environment
by Lillian Dickerson Jul 19
Dotloop inks new deals with 4 agent associations
The deals include a comprehensive agreement with a Canadian MLS, and will also see dotloop integrate documents that more than 100,000 American agents use for their work
by Jim Dalrymple II Jul 19
Signs of seasonal inventory growth return in strained housing market
The number of homes for sale rose in June for the second consecutive month but remained far from a full recovery to pre-pandemic levels
by Daniel Houston Jul 19
3 ways Biden could change real estate
Real estate experts share how President Biden's latest executive order could impact real estate from licensing to noncompete agreements to antitrust lawsuits
by Marian McPherson Jul 19
Inman Review: Produce local videos with Explore My Town
Opinion
Opening an account with Explore My Town means gaining access to a wide array of tools and resources, from a very sleek, simple script-creation tool and shot list to high-end editing and marketing services
by Craig C. Rowe Jul 16
OJO Labs expands into Canada
The company's virtual home shopping assistant and agent referral network are now available in more than a dozen Canadian markets
by Jim Dalrymple II Jul 15
Still not making video? 4 excuses holding you back
Although personal videos are easy and cheap to create, a lot of agents still shy away from them. Here are a few excuses you might be using to avoid the camera and what you can do to overcome them
by Kris Lindahl Jul 15
Ricoh360 Tours releases beta phase of virtual staging product
With its Theta line of compact, high-resolution cameras, Ricoh was one of the first major brands to introduce a product specifically for creating online real estate tours
by Craig C. Rowe Jul 14
Weichert Realtors launches end-to-end consumer incentive program
'We Do It All, Guaranteed!' will give consumers cash incentives to use Weichert's products to find things like mortgages and insurance
by Jim Dalrymple II Jul 14
EXp's Seth Siegler takes on new role as VP of technology innovation
EXp Director of Special Projects Seth Siegler has been named as the leader of the brokerage's newly-minted tech innovation division, according to an announcement on Tuesday
by Marian McPherson Jul 13
Qualia unveils new suite of automated technology
The new automations should help Qualia users communicate more easily, and are also designed to protect against wire fraud
by Jim Dalrymple II Jul 13
Zip Your Flyer joins notable tech entities as member of MoxiCloud
Real estate technology platform MoxiWorks adds marketing software Zip Your Flyer to its list of MoxiCloud partnerships
by Craig C. Rowe Jul 13
Lone Wolf revamps its electronic signature solution, Authentisign
It's mobile responsive and 60% faster from document generation to execution, and the new version of Lone Wolf's Authentisign will roll out in phases across the United States this year
by Craig C. Rowe Jul 13
Showing apps, portals, big tech partner with RESO on data standardization
The lack of uniform terminology and information standards in listing data has long plagued those who advocate for technology adoption and greater transaction efficiency
by Craig C. Rowe Jul 13
Compass is launching its own mortgage company, OriginPoint
OriginPoint will provide origination services to consumers in select Compass markets by the end of 2021, marking the brokerage's latest move toward an end-to-end transaction
by Marian McPherson Jul 13
Privacy rules are changing marketing. Are you prepared?
Opinion
The privacy revolution is here, impacting every single way you do marketing on the internet. You must change too. You're not going to be able to grow your business using yesterday’s playbook — so burn it
by Chris Smith Jul 13
Zavvie teams up with major indie Midwest brokerage
The partnership will give agents at Sibcy Cline Realtors the ability to present a variety of different selling options to their clients
by Jim Dalrymple II Jul 12
Better acquires UK-based mortgage broker Trussle
Founded in 2015, Trussle has brokered more than $3.7B in mortgage loans. Better said Trussle is the perfect partner for its entrance into the UK
by Marian McPherson Jul 12
Inman Review: RentSpree's tools make quick work of tenant challenges
Opinion
RentSpree's founders noticed a leak in the workflow stream and built something not just to patch it — but to augment the entire leasing process
by Craig C. Rowe Jul 9
The Real Word: How is the end of remote work impacting markets?
Opinion
This week on The Real Word, Byron Lazine and Nicole White discuss how an end to remote work is impacting real estate markets. Plus, iBuying activity and Instagram’s new focus
by Byron Lazine Jul 9
Cloud-based brokerage Archetape grows services with 2 acquisitions
Archetape has acquired Pinnacle Realty Advisors and Broker Breakup. Agents will now have the option to choose what business model fits their needs, whether that's a full-service, cloud-based brokerage or a while label brokerage experience
NAR brings back 'pitch battle' for real estate tech
Contest winner will get a $15K cash prize at the trade group's 3rd annual Innovation, Opportunity & Investment (iOi) Summit
RealScout adds ClimateCheck data to platform
RealScout's addition of climate risk data into its platform follows a recent trend of real estate companies adding similar data to their portals as homebuyers become increasingly concerned about climate change risk
Nextdoor to go public via SPAC with $4.3B valuation
Nextdoor is set to go public through a special purpose acquisition company. The platform will raise $686M from the deal, which is projected to close in Q4 2021
by Marian McPherson Jul 6
Tenant experience apps: Who they're for and what they do
Property managers say they want to add new tenant features to their web portals and mobile apps; these services want their business
by Daniel Houston Jul 6
This millennial agent's listings keep going viral. Here's why
Tampa Bay, Florida, Realtor Philippa Main has become known for her snarky and sarcastic listing descriptions — and against all odds, the unorthodox strategy is working
Inman Review: Property managers have a smart, efficient partner in Leonardo247
Opinion
Leonardo247 serves as a bonding agent between the known and unknown of managing multiple large apartment communities
by Craig C. Rowe Jul 2
Compass fortifies marketing suite with Video Studio
Compass Video Studio is the latest marketing tool for agents of the tech-forward brokerage to leverage for new business and branding
by Craig C. Rowe Jul 1
Tomo launches with aim to 'be the best at purchase mortgages'
The technology-based lender co-founded by former Zillow executive Greg Schwartz is now live in Seattle, Dallas and Houston
by Matt Carter Jun 30
BeachesMLS becomes latest to upgrade to Remine Pro
The more modern user experience includes an enhanced search portal that incorporates public data feeds to augment what users can learn about a listing and its owners
by Craig C. Rowe Jun 30
With new FTC chair, expect greater scrutiny on the real estate industry
Lina Khan's appointment at the Federal Trade Commission last week appears to indicate the Biden administration plans to take an aggressive approach to antitrust regulation
by Andrea V. Brambila Jun 29
Software startup Planitar gets new marketing executive
Yara Al Guindy is a veteran of the healthcare industry and will now lead marketing efforts for the real estate-oriented 3D imaging startup
by Jim Dalrymple II Jun 29
@properties to acquire referral platform Suburban Jungle
Suburban Jungle gives consumers personalized information to help identify which suburban community will best suit them as they move out of a big city
by Jim Dalrymple II Jun 29
Side readies for IPO, more than doubles valuation
The San Francisco-based startup now says it's worth $2.5 billion — way up from $1 billion just three months ago
by Jim Dalrymple II Jun 28
Kris Lindahl on extending his branding savvy into new business
Find out how this team leader and branding and marketing expert created a new service that feeds into his brand while boosting business amid a crazy, pandemic-driven market
by Christy Murdock Jun 28
Are you poised for growth? 7 things top producers should do now
Set yourself up to thrive no matter what the market does in the future. Here are a few fundamentals to focus on today — to create new highs for your business
by Jimmy Burgess Jun 27
Inman Review: Birdeye is a smart take on experience marketing for agents
Opinion
The relatively new concept uses testimonials, reviews and all the online profiles of your company as an evergreen form of brand awareness and lead capture
by Craig C. Rowe Jun 25
EXp-Dave Ramsey conflict ignites debate about referral programs
A disparate group of referral programs actually share some basic DNA — even if that's not immediately apparent to most outsiders
by Jim Dalrymple II Jun 25
Rental proptech Lessen secures $35M in Series A
Lessen is a web-based platform for connecting rental property owners and their management services teams with professionals to assist in an array of business-critical operations
by Craig C. Rowe Jun 24
Who owns my data?
From Zillow’s ShowingTime acquisition to pocket listings, RESO's CEO Sam DeBord breaks down all the buzziest tech conversations and debates from Inman Connect
by Sam DeBord Jun 24
Give them leverage! 6 ways to help agents do more
Opinion
It’s a win-win when agents are able to have the freedom to be more focused, more fulfilled and more successful in the long term
by Adam Hergenrother Jun 24
Housing market may be 'stabilizing': ShowingTime
ShowingTime's latest data reveals that home showings saw an unusual dip in May, which could indicate the market is finally 'adjusting and stabilizing'
by Jim Dalrymple II Jun 22
MoxiWorks clients can manage showings with Instashowing
'The best agents have used multiple apps to manage their business and we're excited to see the deeper integrations making agents' lives more seamless,' said Instashowing founder
by Craig C. Rowe Jun 22
How to utilize tech to curb multifamily operating costs
Knowing how to deploy the latest technology has played a major role in reducing operating costs, but there are other steps savvy operators can take to reduce expenses for owners while keeping their residents happy
by Nick Mertens Jun 22
Real estate venture firm MetaProp raises $100M
MetaProp will use the new money to invest in early-stage property technology companies. The haul is also more than twice as large as MetaProp's previous fund
by Jim Dalrymple II Jun 21
7 daily disciplines that'll make your business boom
Start by implementing at least one of these disciplines to your routine, or add even more for greater growth
by Jimmy Burgess Jun 20
Inman Review: Can Roof take your lead capture to new heights?
Opinion
Roof is chat automation tool that plugs into brokerage websites to capture and nurture leads with traffic metrics and sharp persona-building
by Craig C. Rowe Jun 18
Why Zillow's acquisition of ShowingTime 'flipped the switch'
Homesnap founder Guy Wolcott and ShowingTime President Michael Lane outline how vendors and multiple listing services create a more robust tech and integration experience
by Marian McPherson Jun 17
Real estate shouldn't 'rush back to 2019' as the pandemic winds down
Industry leaders said Wednesday that real estate, and multiple listing services in particular, have evolved during the pandemic — and will continue to do so in the future
by Jim Dalrymple II Jun 16
Whistle while you work: Fulfillment, happiness key to how we work now
Craig Robinson, a board member of investing startup Roofstock, believes work is fundamentally changing, and that represents an opportunity for real estate professionals
by Jim Dalrymple II Jun 16
Major MLSs join forces to form 'Rosetta Stone' of showing services
The project comes about 4 months after Zillow announced its acquisition of ShowingTime, turning showing technology into one of the hottest topics in real estate
by Jim Dalrymple II Jun 15
New tools to unlock trapped home equity could boost home sales
During an Inman Connect session Tuesday, founders of Point and EasyKnock said they're out to revolutionize the concept of homeownership
by Matt Carter Jun 15
Pulse: Readers share their top 3 tech tools
From CRM tools to social media platforms for digital marketing, here are all the tech tools our readers rely on day in and day out
by Inman Jun 15
Jacksonville apartment property website wins Webby honor
A website built for an apartment property in Florida was 1 of 3 in the world — and the only website in the US — to be awarded as an honoree at the 25th Annual Webby Awards
by Craig C. Rowe Jun 15
Kukun offers buyers more power with newly released iHomeReport
Kukun's new tool is another weapon in the data bandolier of buyers trying to compete in heated markets or make offers sight unseen
by Craig C. Rowe Jun 15
Habitat for Humanity is building a 3D-printed home in Arizona
In the midst of the race to solve an acute affordable housing crisis in Arizona, Habitat for Humanity is placing its bet on 3D printing
by Libertina Brandt Jun 14
Bankrupt construction startup Katerra sued by former employees
Former employees of the SoftBank-backed real estate startup say they were laid off without a fair warning
by Libertina Brandt Jun 14
Chris Stuart shares the key to sustainable real estate teams
Industry veteran and newly minted Place, Inc. President Chris Stuart shares his thoughts on real estate teams, simplifying the consumer experience and creating a winning business strategy
by Marian McPherson Jun 14
Tribus teams up with marketing tech firm Evocalize
The partnership will give Tribus customers access to collaborative marketing technology, among other things, all within the Tribus platform
by Jim Dalrymple II Jun 14
7 marketing tools that'll help you strategize business growth with ease
Opinion
Quality marketing drives business growth, but creating it can be overwhelming for busy real estate agents, especially amid a summer selling season that never ended. Here are a few tools to help
by Jimmy Burgess Jun 13
The New Normal: Imagining the frictionless transaction of the future
With every sight-unseen offer, iBuyer sale, Knock Home Swap and contingency-free contract that graces a seller's inbox, one more cornerstone gets chiseled away from the foundation of the traditional sale
by Craig C. Rowe Jun 11
@properties launches new listing presentation tool
The Digital Listing Presentation integrates with @properties' existing tech suite and is being billed as a way to save agents time and effort
by Jim Dalrymple II Jun 11
Inman Review: VoxDirect makes text marketing simple
Opinion
A 'MailChimp' for text marketing, VoxDirect is a mobile app for both major operating systems, helping agents schedule and leverage text messaging for lead capture and nurture
by Craig C. Rowe Jun 11
Email marketer ActivePipe rolls out brokeragewide nurture campaigns
Helping power the new service is technology ActivePipe acquired in its purchase of HomePrezzo in 2020
by Craig C. Rowe Jun 10
Attom releases platform for on-demand access to real estate data
The service is intended to help technology providers, brokerages, financial institutions and other real estate industry players leverage data on-demand as needs arise for marketing, sales and critical business decisions
by Craig C. Rowe Jun 10
The New Normal: What if everyone just stops paying for leads?
They used to be part of everyone’s business model but, increasingly, paid leads simply can’t compete with organic traffic and referrals
by Christy Murdock Jun 10
Connecting with Veronica Figueroa: Our new normal demands world-class service
Ahead of Inman Connect, the eXp Realty team leader says agents have the chance to offer service that keeps clients coming back
Pulse: What are your top 3 tech tools?
This week, we want to know about the tech tools that are indispensable to you in this new normal. What are you still using and will continue to use in the foreseeable future?
by Inman Jun 9
Looking for leads? Tap into these digital door-knocking strategies
Opinion
Combining these digital door-knocking tips with geo-fencing practices will give you a significant edge over those relying on more traditional digital or print marketing strategies
by Bernice Ross Jun 9
The New Normal: What if your CRM is big tech's next target?
Opinion
Innovation happens in small spaces. Most agents don't realize that as they become more and more entrenched in their CRM, their tech is becoming ripe for acquisition
by Craig C. Rowe Jun 9
CRM Market Leader launches fully managed lead campaigns on Facebook
Market Leader focuses on lead conversion and nurture instead of generation, offering integrations with a deep library of industry lead providers
by Craig C. Rowe Jun 8
Construction startup Katerra files for bankruptcy
The company is seeking Chapter 11 protection as it reports assets worth far less than the venture capital it's raised
by Daniel Houston Jun 7
The New Normal: What if buyers no longer needed hand-holding?
Heated demand and short inventory are shaping our post-pandemic world, but thanks to increased technology and changed expectations, the end result might just be better
by Cara Ameer Jun 7
Inman Review: Agent on Duty simplifies local home search
Opinion
Agent on Duty is an app for finding homes and agents, and has some big names to compete against. It could carve out a niche for mid-market and bilingual agents with its support for 8 languages
by Craig C. Rowe Jun 4
5 do's and don'ts of navigating 'the homebody economy'
Navigating the homebody economy is new for all of us, but success will come when you get back to the basics: Offer something people need, meet them where they are, save them time and money, and design with humans at heart
On Clubhouse? 3 vital tips for making it work for your business
Despite all its growth, Clubhouse is still a young app. If you manage to become the go-to destination for discussions about your location or relevant topic, you will likely remain on top for as long as the app is in active use
by Dave Platter Jun 3
Blimp's blockchain partnership will incentivize leads to share information
Blimp users earn a Home Network Foundation Home token every time they engage with Blimp service providers, who earn a token when an invited stakeholder joins a transaction
by Craig C. Rowe Jun 2
Man offers discounted rent for dog-sitting, draws internet outrage
The Zillow listing for the 3-bedroom Austin home, which was discovered by Reddit user u/KlutzyInflation, offers reduced rent to tenants willing to dog-sit the owner's 16-year-old black lab
Spruce raises $60M in new Series C funding round
The company provides title insurance and escrow services, among other things. Since its founding in 2016, Spruce has raised $110 million
by Jim Dalrymple II Jun 2
RE/MAX launches First app to help agents find new listings
Since its rollout as a RE/MAX app in 2020, the RE/MAX's artificial intelligence-powered First app has identified resulted in over 33,000 more listings for agents, according to the company
by Marian McPherson Jun 1
DepositLink to enable electronic payments for 1,400 NY agents
A growing number of companies facilitate electronic payment of earnest money and commissions through the ACH network
by Matt Carter Jun 1
How technology has shaped multifamily marketing
Even before the pandemic forced everyone to digitally transform, we as an industry had committed to a marketing strategy that was customer- and content-centered. Here's how we've leveraged technology in a way that's most beneficial to potential tenants
by Michael Zaransky Jun 1
The New Normal: What if meetings of the future actually saved time?
Opinion
Pandemic-driven tech facilitated a work-from-home lifestyle and made some aspects of real estate more efficient. Here's what realistic post-COVID meetings could be
by Jeff Lichtenstein May 28
Inman Review: Can Shaker rattle the transaction management space for teams?
Opinion
This team-focused transaction management solution eschews the weighed-down aesthetic of industry competitors to streamline deals and empower communications
by Craig C. Rowe May 28
NestEgg launches month-to-month property management service
With NestEgg Freedom, landlords and property owners can access NestEgg's full suite of services for $29 per month per unit
by Marian McPherson May 27
Cash-offer startup Homeward scores $371M in funding
The funding is split between $136M in equity and $235M in debt and will go toward expanding the company's scale
by Jim Dalrymple II May 27
The New Normal: What if only 3 obstacles stood in the way of the fully digital transaction?
4 real estate leaders share how legislators, lenders, brokers, agents and consumers all have a role to play in blocking paperless transactions
by Marian McPherson May 27
RealScout launches its 15th Buyer Graph in Virginia Beach
8 brokerages have partnered to launch the Virginia Beach Buyer Graph, which hosts real-time anonymized buyer data and habits
by Marian McPherson May 26
Digital closing platform Snapdocs valued at more than $1.5B
Snapdocs has raised $150 million in a series D funding round. The platform now touches nearly 20 percent of U.S. real estate transactions
by Matt Carter May 25
MLS company acquires tech to launch new showing service
Citing 'acquisition anxiety' after Zillow's deal with ShowingTime, MLS Aligned has purchased the technology behind real estate messaging and showing platform Agent Inbox
by Andrea V. Brambila May 25
Chime taps Revaluate to empower lead quality with 'likely to move' scores
'Our industry continues to grapple with an overabundance of online leads,' Chime's Vice President of Sales Mike McGowan said
by Craig C. Rowe May 25
Tribus debuts mobile app to augment lead follow-up, in-house communication
Real estate technology company Tribus has released a new mobile app for Android and iPhone to help agents communicate with leads and manage business
by Craig C. Rowe May 25
Stavvy lands $40M in funding, signs Flagstar Bank
With Series A funding, the Boston-based startup plans to bring expertise in paperless to mortgage servicing
by Matt Carter May 24
Berkshire Hathaway HomeServices CEO steps down to lead Place
Place, Ben Kinney's back-end technology platform, has tapped BHHS CEO Chris Stuart to lead the company as its new president, Inman has learned exclusively
by Marian McPherson May 24
The New Normal: What if the brokerage of the future isn't a brokerage at all?
Teams are less and less constrained by geography thanks to powerful new upstart companies, even as control of real estate technology becomes more centralized
by Jim Dalrymple II May 24
Home efficiency startup Pearl Certification raises $9.5M
Pearl Certification evaluates the energy efficiency of new and existing homes. The startup will use the funding to expand its services and market reach
by Marian McPherson May 21
How smart shades support energy efficiency during summer
Automated window treatments can go a long way in boosting a home’s energy efficiency, keeping homeowners comfortable during every season. With summer quickly approaching, here's what you should know about smart shades
by Brandon Doyle May 21
Zavvie raises $1.75M in new funding round
The company, which offers an iBuying platform, says that 60,000 real estate sales professionals now use its technology
by Jim Dalrymple II May 20
Inman Review: Will AgentFire light up your web presence?
Opinion
Using an a-la-carte system of value-add marketing features and modern mobile designs, AgentFire is an ideal for growing teams and agents evolving through the industry
by Craig C. Rowe May 20
Top Coldwell Banker team in Missouri jumps to eXp Realty
The team, which includes 22 agents, is the latest of many that have switched from a legacy brand to the upstart virtual brokerage
by Jim Dalrymple II May 20
Showing management startup Instashowing nabs $4M in funding
Former Trulia CEO Pete Flint once again led the funding round. The company will primarily use the funds to develop an open API for showing services
by Lillian Dickerson May 20
6 resources every real estate agent should have on hand right now
Staying up-to-date with the latest resources, tips and tricks will help grow your brand, business — and bottom line
by Rainy Hake Austin May 20
Zillow launches in-app call feature for Premier Agent
Available today on Apple iOS, Zillow Premier Agents can answer buyer phone calls without leaving the Zillow Premier Agent app
by Marian McPherson May 19
Tomo laying base for homebuyer services with Tom Ferry partnership
Tomo will partner buyers with Tom Ferry-trained agents to help them navigate the platform's digital mortgage and transaction services
by Marian McPherson May 19
NAR ends multimillion-dollar zipLogix partnership
After 6 years and $62M, the trade group says it will reallocate funds to 'other important member-facing initiatives'
by Andrea V. Brambila May 18
Home with rows and rows of storage goes viral on TikTok
The mixed-use property looks unremarkable from the outside, but it's filled to the brim with racks and shelving on the inside
'We're turning every consumer into an iBuyer': Ribbon CEO
The founders of two cash-offer companies — Ribbon's Shaival Shah and Homeward's Tim Heyl — discussed how they are working to 'empower' agents at Connect Now
by Matt Carter May 18
Side CEO: 'There's no more room for mediocre'
A pair of real estate leaders debated new brokerage models Tuesday and concluded that top-producers may need something unconventional
by Jim Dalrymple II May 18
App-based brokerage Torii closes on more funding, launches LA operations
Most Torii agents are salaried employees with benefits and full marketing support. The company is focused on becoming a single provider for all homebuyer needs
by Craig C. Rowe May 18
Chime partners with virtual tour tech provider EyeSpy360
IDX websites and property pages powered by Chime can now be enhanced with one of the industry's leading providers of live online tours
by Craig C. Rowe May 18
Marketing content manager Aryeo raises $3.65M
The 2021 class member of NAR's REACH program started in real estate photography before graduating to the greater need of helping agents control their data and content
by Craig C. Rowe May 17
KvCORE's spring 2021 release is faster, smarter and connected
Updates to the user experience and some sharply engineered new functionality demonstrate why Inside Real Estate's flagship software remains an industry favorite
by Craig C. Rowe May 17
What agents need to know about energy-efficient lightbulbs
The right lighting can not only make a house feel like a home, it can also help homeowners improve their productivity and achieve major energy savings. Here's what agents need to know about the various kinds of energy-efficient bulbs out there
by Gerard Splendore May 17
Inman Review: Tenants and leasing teams get better connected with RentTango
Opinion
Manage your apartment portfolio with RentTango's lead-to-lease solution for marketing vacancies, managing applicants and processing digital leases
by Craig C. Rowe May 14
Smart Home Tech: What are the best smart thermostat options?
Smart thermostats are a great choice for many homeowners. They allow you to adjust and set your home's temperature right from your phone — and save you money in the long run, too. Here are a few options
by Brandon Doyle May 14
Fathom Realty sees jump in revenue, agent count and transactions in Q1
The company, which went public last year, pulled in $49.6 million between January and March — a 72 percent increase year over year
by Jim Dalrymple II May 13
Knock's Carolinas expansion puts Home Swap in 40 markets
'A consumer can qualify for the Home Swap from their mobile device and then confidently shop for the home they want with their own agent by their side and in the app,' said Knock CEO and co-founder Sean Black
by Craig C. Rowe May 13
Meet the 5 agents and tech gurus behind Compass' growth
As Compass begins its post-IPO journey, the company's agents and tech masterminds are going into overdrive. Here are five people behind Compass' success
by Marian McPherson May 13
Home renovation valuation app raises $6.5M, launches in Seattle
Inman was provided an early look at Plunk, which is member of NAR's Reach Accelerator Class of 2021. The funding will be used to further hone the app's first national iteration
by Craig C. Rowe May 11
Lone Wolf Technologies acquires LionDesk and HomeSpotter
'Ultimately, where we want to go is a fully connected digital platform with a single user persona,' said Lone Wolf CEO Jimmy Kelly
by Craig C. Rowe May 11
The New Normal: What if the past year made real estate easier?
Opinion
Although COVID-19 has had devastating effects on our country, both in terms of personal tragedies and economic misfortune, in some ways, it has been a gift as well
by Carl Medford May 11
Live tour app HomeRover launches refresh after agent feedback
HomeRover has announced new features to its live tour app for agents and homebuyers. The refocused version includes a more business-tailored interface for agents and improved consumer-facing features and usability
by Craig C. Rowe May 11
Douglas Elliman launches new cloud-based tech suite for agents
The company's new single sign-on portal called 'MyDouglas' is a customizable and mobile-compatible platform that integrates all of the brokerage's agent resources in one place
by Lillian Dickerson May 10
Smart Home Tech: What are the top smart devices for pets?
For homeowners with pets, smart tech can be a great way to keep an eye on these furry friends, and provide them with what they need to stay happy and healthy. Here are a few devices that pet owners will find particularly useful
by Brandon Doyle May 7
Tech Review: Smart Alto puts people first in its innovative lead qualification solution
Opinion
A alumnus of the Y Combinator startup program, Smart Alto leverages clever talk-tech, sales scripts and human ISAs to qualify leads and set appointments
by Craig C. Rowe May 7
Tribus adds new collaborative search feature to platform
Household will let homebuyers share and collaborate on listings with friends, family members or investors
by Jim Dalrymple II May 6
Accurate Group acquires Coast to Coast Title & Escrow
The deal includes title and closing technology platform that integrates with loan origination systems used by most lenders
by Matt Carter May 5
OJO Labs adds climate risk assessments to portal listings
ClimateCheck's risk assessment scores for a variety of factors like flooding and droughts will now be integrated into listings featured on Movoto, OJO Labs' real estate search portal
Dotloop and Notarize launch long-awaited integration for users
Starting Tuesday, Notarize Business users can integrate their dotloop accounts for a seamless notarization experience between both platforms
by Marian McPherson May 4
Propertybase launches new lead source for loan officers, small teams
BoldMortgage builds on Propertybase's enterprise-level mortgage business growth platform Unify
by Matt Carter May 4
Lone Wolf releases technology solution for recruiting
Targeted agents can be sorted according to performance, tagged for categorization and internal referral, and compared against currently high-performing internal agents
by Craig C. Rowe May 4
In the multifamily space, these tech tools have become indispensable
Certainly, other tech developments lie ahead, but in general, it can be said that innovation has enabled those in the multifamily space to do their jobs better — and that was the case well before the pandemic
by Michael Zaransky May 4
Tech brokerage Avenue 8 raises $14 million
The San Francisco-based company plans to use the new money to expand into new markets, hire agents and beef up its technology
by Jim Dalrymple II May 3
Bitcoin house in San Francisco to auction 75-year NFT leases
San Francisco-based startup co-living space 20Mission will launch the first-ever auction of spaces as non-fungible tokens starting on May 5th, the company announced on Thursday
ProperSign updates with QuickSign to speed digital closings
ProperSign was rated 4 stars in 2020, largely on the merits of its user experience design and Dynamic KBA, or knowledge-based authentication for signer identification
by Craig C. Rowe May 3
Zillow hits back in REX antitrust lawsuit
Discount brokerage REX filed its antitrust lawsuit in March. But in a new filing, Zillow calls REX's claims "self serving" and without merit
by Jim Dalrymple II Apr 30
BuzzBuzzHome acquired by new home data provider Zonda
This is Zonda's fourth acquisition in the last 12 months. BuzzBuzzHome claims to be the 'largest and most accurate' new homes database
by Matt Carter Apr 30
What’s Next? Top design trends to expect post-pandemic
As we look ahead to the world post-pandemic, here are the trends that experts, agents and designers are seeing in home design and decor
by Christy Murdock Apr 30
Refreshed and nurture-savvy, Market Leader's CRM deserves your attention
Opinion
After bouncing around Trulia and then Zillow, Market Leader — a CRM and marketing software — has been reborn under Constellation Real Estate Group, and we're better for it
by Craig C. Rowe Apr 30
Shaker updates include in-deal text messaging and Dotloop integration
Text messaging gives agents and clients a fast, convenient way to keep deals progressing, and has become a ubiquitous sales and marketing channel for the real estate industry.
by Craig C. Rowe Apr 29
Property management platform Guesty raises $50M
Guesty, which offers a software solution to manage multiple short-term rental listings through sites like Airbnb, also scooped up a competitor
Cut through the noise! Video marketing strategies that work in 2021
Find out what some of today’s most innovative agents and brokers are doing to set their video content apart from the competition
by Christy Murdock Apr 29
AI-powered mortgage processing: 27 options besides Google
The tech giant recently rolled out a purpose-built solution for the mortgage industry, but it's entering a rather crowded field
by Matt Carter Apr 28
Cash offer startup Ribbon launches appraisal protection service
The company will now cover the difference for under-appraised homes purchased through its RibbonCash Offers service
by Marian McPherson Apr 28
California Association of Realtors teams up with RentSpree
The new partnership will let agents access and use CAR rental documents within the RentSpree technology platform
by Jim Dalrymple II Apr 28
Most agents have online passwords that are ridiculously easy to guess
'Password,' '12345' and 'Simon' are the top passwords chosen by real estate agents for their online accounts, according to research from the password safety manager NordPass
Want to level up your marketing? Here's how tech can help
By making the best use of the tools available in today’s tech-laden world, you can free up time to focus on what really matters — building genuine, lasting relationships with clients and helping them find the property of their dreams
by Derek Dowell Apr 28
EXCLUSIVE: Realogy taps MoxiWorks for company-wide technology partnership
In a video call Tuesday, Realogy CEO Ryan Schneider told Inman MoxiWorks will provide its full product suite, including solutions for marketing, recruiting and website creation
by Craig C. Rowe Apr 27
CoStar revenue jumps 17% with help from new addition Homesnap
The company raked in $458 million during the first quarter of the year. It also said that Homesnap, which it bought in 2020, performed well
by Jim Dalrymple II Apr 27
EXp launches brokerage operations in Colombia
The virtual brokerage now operates in 14 countries, and has plans to open in others later this year
by Jim Dalrymple II Apr 27
Compass to acquire transaction management platform Glide
The acquisition will be completed this week, according to an announcement on Monday. Glide enables agents and brokers to complete disclosures digitally
by Marian McPherson Apr 26
NAR's venture capital fund picks Knock, other startups for REACH program
Second Century Ventures, which is an arm of the National Association of Realtors, has chosen Knock and 7 other startups to be a part of the 2021 REACH scale-up program
by Jim Dalrymple II Apr 26
The Inman Handbook on comps in these chaotic times
Agents' expertise has long relied on studying and understanding sales patterns in their markets. But with little inventory and soaring prices, patterns are hard to find
by Jim Dalrymple II Apr 26
11 tech tools that'll save you time — and drum up more business
Opinion
Automating your processes will allow you to focus more on building relationships — which is the key to taking your business to the next level. Here's a list of real estate tech that'll make your life easier
by Jimmy Burgess Apr 25
Buy and build with Welcome Homes' online new construction platform
Welcome Homes augments a streamlined business plan with dynamic 3D visualization to let new homebuyers build and buy directly from their browsers
by Craig C. Rowe Apr 23
Pacaso taps dotloop exec Marnie Blanco to lead industry relations
Pacaso named Marnie Blanco as its vice president of industry relations on Thursday. She'll oversee strategic industry partnerships and relations growth
by Marian McPherson Apr 22
SmartRent inks $2.2B merger deal with Fifth Wall SPAC
Once closed, the merger would mark one of the biggest deals between a proptech firm and a special-purpose acquisition company to date
by Lillian Dickerson Apr 22
5 movers and shakers driving Opendoor's growth
These are the executives behind Opendoor's post-IPO growth, which hinges on the company's goal of reaching 42 markets by the end of 2021
by Marian McPherson Apr 22
Don’t miss out! 4 simple ways to generate leads on your website
Be sure to utilize these simple strategies to capture more leads from your website with minimal effort and cost
by Kate Hulbert Apr 21
Digital mortgage startup Better debuts services in 3 more states
The company has funded over $40 billion in home loans since it launched — nearly all of it since the beginning of 2020
by Andrea V. Brambila Apr 20
4 tips for getting the most out of Clubhouse
The audio-only discussion app remains popular among real estate professionals. But those who want the most out of it should follow a few key practices
by Jim Dalrymple II Apr 20
Fintor aims to make real estate investing more accessible
The new micro-investing startup, which just raised $2.5 million, lets people start investing in residential real estate with as little as $5
4 fundamental skills agents need to brush up on right now
Are you practicing clear communication? Mastering the art of negotiation? No matter how many years you spend in the business, there are a few essential skills every agent should revisit and polish from time to time
by Santiago Arana Apr 20
How to safely handle an open house
Holding an open house has always been a bit risky and has become even more so during the pandemic. To safely continue the practice, agents should keep these factors in mind
by Lillian Dickerson Apr 19
MailMatic wants to be in your 2021 marketing plans
Opinion
Still effective, especially when combined with integrated digital campaigns, direct mail remains an ideal opportunity for agents looking to build local awareness
by Craig C. Rowe Apr 16
Douglas Elliman parent company invests in another proptech startup
Vector Group, which launched its proptech investment arm in March, has now added Humming Homes to its list of invested in companies
by Lillian Dickerson Apr 15
Browse second-home opportunities on updated Pacaso app
Pacaso's mobile app allows users to browse available homes, share them with aspiring co-owners and friends, and be alerted to new properties or changes to those they're following. The company's intent is to democratize second homeownership
by Craig C. Rowe Apr 15
Lone Wolf Technologies launches Cloud CMA for brokers
Lone Wolf Technologies announced the rollout of a new broker-focused version of the popular listing and market analysis software Cloud CMA
by Craig C. Rowe Apr 15
@properties expands its franchise empire in Wisconsin
The company announced this week that its second-ever franchise will officially launch in La Crosse, Wisconsin
by Jim Dalrymple II Apr 15
CoStar to acquire listing site Homes.com
The $156 million purchase should help the company continue its push into the world of residential real estate
by Jim Dalrymple II Apr 14
Salaried agent model is a 'game changer' says former Realogy leader
Charlie Young, who left Coldwell Banker last year, is joining the board of a flat-fee brokerage that pays its agents a base salary rather than a conventional commission
by Jim Dalrymple II Apr 14
Opendoor expands homebuying pool to meet booming demand
The iBuyer revised its purchase requirements to include pricier homes, older homes and homes in age-restricted and gated communities
by Marian McPherson Apr 13
SentriLock officially launches showing platform
SentriKey Showing Service is among the buzziest new showing management platforms in a space that has growing increasingly crowded in recent months
by Jim Dalrymple II Apr 13
Fathom subsidiary IntelliAgent acquires tech platform LiveBy
Fathom Holdings CEO Josh Harley said the acquisition is an integral part of the company's profitability and national portal plans
by Marian McPherson Apr 9
12 videos every agent should make
These 12 video templates, together with the two search rank term tools, will help you reach your target clients and build trust by answering their questions before they ask
by Jimmy Burgess Apr 9
SoftBank invests $500M in fintech startup Better.com
Better.com is set to receive $500 million from SoftBank's Vision Fund, according to a WSJ article on Thursday. This places better.com's valuation at $6B
by Marian McPherson Apr 9
Inman Tech Review: JetClosing is fueling mobile adoption of digital title and escrow
Opinion
Maybe it feels to some that such a light, easy product can't handle the financial and metaphorical weight of a closing, but JetClosing is an app that proves otherwise
by Craig C. Rowe Apr 9
Smart Home Tech: What to know about smart lights
Opinion
Smart lighting is a rapidly growing segment of the smart home tech market — and it's easy to see why. When done right, smart lighting can add personalization and ambiance to any part of your house. Here's what you need to know
by Brandon Doyle Apr 8
Los Angeles developer Rick Caruso to accept bitcoin as rent
Billionaire Rick Caruso plans to roll out a variety of cryptocurrency programs for consumers, including a customer reward option and the ability to pay rent with bitcoin
by Jim Dalrymple II Apr 8
MoxiWorks enters into nationwide agreement with Century 21 Canada, launches HUB21
Agents throughout Century 21 Canada's 400 offices will have access to MoxiWorks solutions through a portal called HUB21
by Craig C. Rowe Apr 8
5 people to watch at RE/MAX as franchisor counts on investment pay-off
RE/MAX intends to keep its agent productivity throne and expects its tech acquisitions in the last couple of years to boost its bottom line in 2021
5 common tech mistakes that could be costing you
When it comes to the technology that powers your business, it's all about what's new and next, but it's important to remember the basics to avoid common mistakes that could be costing you big time
by Teresa Boardman Apr 8
Notarize to open its remote notary platform to independent notaries
Pilot program to launch in Washington and Tennessee with a goal of launching in all 31 remote online notarization-approved states in 2021
by Kelsey Ramírez Apr 7
11% of Americans moved during the pandemic: Zillow survey
Zillow's latest report revealed what pushed Americans to move during the pandemic and which markets experienced the largest inflow of new homebuyers
by Marian McPherson Apr 6
20 tools to help you create killer video content
As any agent will tell you, video creation should have a special place in your marketing plan. Although it might seem intimidating at first, you'll quickly learn there are easy and cheap ways to level up your video game. Here are all the tools you'll need — from basic to pro
by Jimmy Burgess Apr 4
From out of nowhere: 5 new(ish) cities to keep your eye on this year
Starbase, the Texas town Elon Musk announced he was planning to incorporate as part of Brownsville and South Padre, is 1 example of a community conceived seemingly overnight
How one agent uses TikTok to wrangle some of his youngest clients
A year after launching his TikTok account, GZB Realty broker and managing director Alexander Zakharin now generates 80% of his business using the youth-oriented app
Sprout Mortgage gives brokers more control of loan estimate
A new program gives originators better visibility into how lender fees will be presented to borrowers
by Matt Carter Mar 31
Self-tour company Rently raises cash in industry 'ripe for disruption'
The funding amount was undisclosed, but McCarthy Capital typically makes equity investments of between $15 million and $75 million
by Andrea V. Brambila Mar 31
Newly listed 'vampire house' features coffins, backyard cemetery
The unusual property listed by RE/MAX agent Matt Godbey went viral thanks to its ghoulish interior design choices
'That's our bloody cat': Man finds missing feline in a listing photo
After learning that a neighbor had listed his home on the UK equivalent of Zillow, a London oncologist decided to take a peek — only to discover his lost cat in the listing photos
Supernatural stairway found on Zillow sends social media aflutter
Known as 'witches stairs,' a type of staircase sometimes seen in old New England homes, has been making the rounds on social media
5 big challenges for REX Real Estate in 2021
The well-connected discount brokerage is trying to raise more funding and grow its business as it takes on industry behemoths NAR and Zillow
by Andrea V. Brambila Mar 29
6 tips you should share with clients before they refinance
Opinion
The lending industry is up to its calculators in mortgage refinances right now. Hopefully most of them are going smoother than mine
by Craig C. Rowe Mar 27
After failing to go public in 2019, WeWork set to try again via SPAC
The special purpose acquisition company merger will reportedly value the combined company at $9B, far below the $47B it was valued at just 2 years ago
by Patrick Kearns Mar 26
The Real Word: Could independent contractor status die?
Opinion
This week, Byron Lazine and Nicole White discuss the status of real estate agents as independent contractors, how to generate more listings and who's crushing it on TikTok
by Byron Lazine Mar 26
Smart Home Tech: How to choose smart sensors for your home
Smart sensors are a great way to gain insight into your home, get notified of issues before they become big problems and control other smart devices you may already own. Here's what to look for
by Brandon Doyle Mar 26
Zentap addresses all your Facebook needs in one place
Opinion
Consistency in social media marketing is a big challenge for busy agents. Zentap can help those who aren't good at it look like they are
by Craig C. Rowe Mar 26
BoomTown acquires Brokermint to create a full 'lead-to-close solution'
BoomTown touted that the acquisition will allow it to become one of the only 'integrated, end-to-end solutions addressing every aspect of the real estate transaction'
by Lillian Dickerson Mar 25
How to successfully work with clients who eschew technology
In a high-tech digital world, the basics of low-tech analog customer service still matter, especially when dealing with buyers and sellers who don't use smartphones or email
by Teresa Boardman Mar 25
Orchard adds concierge service to existing platform
The service allows homeowners to make repairs and upgrade at no upfront cost, before they list on the market
by Patrick Kearns Mar 23
T3 Sixty's annual list of top tech vendors reveals industry consolidation
A total of 15 companies from the 2020 list were acquired prior to the publication of the 2021 list
by Patrick Kearns Mar 23
Former Trulia CEO Pete Flint leads investment round in Instashowing
Flint and other big-name investors including Tom Ferry collectively dropped $1.5M on the showing management startup
by Jim Dalrymple II Mar 23
Rocket exec dishes on mortgage trends and beef with UWM
Bob Walters called United Wholesale Mortgage's ultimatum to independent brokers 'deeply offensive'
by Patrick Kearns Mar 23
Marketing through video? Here's how to 10X your reach
To aid in your expanding marketing efforts, here are 5 simple types of videos you can easily make and creative ideas for pushing them out into the world
by Kendall E. Bonner Mar 23
Delta Media Group announces launch of ShowingTime competitor
The platform, called Local Showings, will integrate with brokerage and MLS technology. The company also says it is seeing significant interest in the platform
by Jim Dalrymple II Mar 22
Side raises $150M, hits unicorn valuation
The real estate brokerage startup plans to use the infusion of cash to fuel its expansion
by Patrick Kearns Mar 22
Joining Clubhouse? Get the lowdown on this buzzy app
By now, you've probably already heard of Clubhouse, the invite-only audio app that's taking the social media world by storm. As a real estate agent, here are the basics you need to know — plus a few tips to get started
by Katie Lance Mar 20
How the marriage between Spencer Rascoff and Offerpad came to be
Spencer Rascoff and Offerpad CEO Brian Bair spoke to Inman about the behind-the-scenes moves that led to Offerpad's decision to go public via a special purpose acquisition company
by Patrick Kearns Mar 18
How new trends in automation are streamlining title transactions
Just like the rest of real estate, the title industry is embracing technology and its many benefits. When partnering with a title company, be sure to understand how it deploys technology in its systems — and how that tech can be used to help create the best service for you and your clients
by Tom Huddleston Mar 18
Virtual assets are selling for millions. Is real estate next?
NFTs, or 'non fungible tokens,' have upended the art world in recent days. Now, they're gradually pushing further into the world of housing
by Jim Dalrymple II Mar 17
Bright MLS launches tool to measure home demand in real time
The 'Bright T3 Home Demand Index,' created in partnership with T3 Sixty, is designed to give Bright MLS subscribers a sense of how the market is doing in real time
by Jim Dalrymple II Mar 16
'We're never going back to normal': Pete Flint on our digital future
To kick off Connect Now on Tuesday, Brad Inman and Trulia co-founder Pete Flint discussed the challenges and opportunities tied to the digitization of real estate
by Marian McPherson Mar 16
Matterport and rooomy advance relationship with immersive virtual staging
The partnership aims to provide consumers with as immersive and realistic a home tour as possible before seeing it in person
by Craig C. Rowe Mar 15
Lone Wolf announces collaborative rollout of Digital Title services
This new multiparty solution represents a significant step toward the total digital deal
by Craig C. Rowe Mar 15
The Inman Handbook on Landing
Landing is upending the rental market with furnished, flexible leasing options for members in more than 80 markets around the country
by Craig C. Rowe Mar 15
So you want to live in a tiny home? Here's everything you need to know
We talked to owners and experts about the legal, financial and social aspects of owning a home that's under 500 square feet
Does Zillow's app for online tours stack up?
Opinion
The portal giant's app for creating and publishing immersive online home tours is available to everyone — and it offers enough to make it worth a look
by Craig C. Rowe Mar 12
Mainframe Real Estate debuts marketing tech, agent websites
The launch of a new suite of products continue Mainframe's ongoing efforts to improve the real estate experience by leaning more on technology
by Jim Dalrymple II Mar 11
Chicago's @properties debuts new learning service
The service, @academy, will be available to the company's thousands of agents and will include an array of both live and pre-recorded courses
by Jim Dalrymple II Mar 11
One homeowner's quarantine project is a basement video rental store (adult section included)
A TikTok video is proving just how far some homeowners will go with a quarantine project. In this case, a man turned his basement into a video rental store
Zumper employs artificial intelligence for rental leads
PowerLeads AI will analyze renter behaviors in order to predict the likelihood of a particular renter signing a lease for a specific apartment
by Lillian Dickerson Mar 11
HomeKeepr, now a MooveGuru product, announces service integration
Moving assistance solution MooveGuru now has the mobile app outreach and marketing power of HomeKeepr, acquired in 7-figure, stock-for-stock transaction. HomeKeepr will remain operating as a MooveGuru company
by Craig C. Rowe Mar 9
RealPage launches new virtual apartment tour solution
The integrated virtual touring solution will provide interactive virtual content for a potential client to explore, as well as a live leasing agent available on-demand
Awareness, growth and leadership: What's in store for EXIT Realty in 2021
Current and former EXIT Realty leaders Tami Bonnell, Bob McKinnon and Jeff Lobb share the challenges and opportunities the brokerage faces in the year ahead
by Marian McPherson Mar 9
Transactly secures $3M amid rapid transaction coordination growth
CEO Bryan Bowles: 'We've grown at a pace greater than 25% month over month, on average, over the last 12 months'
by Craig C. Rowe Mar 8
6 ways agents can disrupt the disruptors today
Embracing change, technology and the evolution of our industry is the key to succeeding and remaining relevant as an agent. Do this consistently, and you will emerge as a leader in your marketplace
by Faisal Susiwala Mar 8
Inman Handbook on Divvy
This unique company has blended altruism with an innovative twist on an old landlord strategy — rent to own. Operating in 16 markets with more on the way, it opened its first branded brokerage in Cleveland
by Craig C. Rowe Mar 8
12 digital mortgage terms every agent should know
Mortgages are going from handshakes to webcams. Here are 12 terms that are defining industry change
by Craig C. Rowe Mar 6
Roomvu makes effective web video marketing fast and affordable
Opinion
Developed by a former high-producing Vancouver agent, the application centers on social video but can tackle much more
by Craig C. Rowe Mar 5
One week after LA launch, Knock blankets Southern California
A rapid expansion from Los Angeles into San Diego, Santa Barbara and markets inland puts Knock well ahead of its '21 in 21' available markets goal
by Craig C. Rowe Mar 4
Opendoor debuts cash-backed offers
Buyers will need to get pre-qualified with Opendoor Home Loans or another mortgage company. Then, Opendoor will pair the buyer with a real estate professional in their market
Gary Keller admits to ‘losing war’ to software bugs
Keller said the company will begin a '66-day challenge of locking down stabilization' of its core technology platform, including its customer relationship management tool Command
by Patrick Kearns Mar 3
Douglas Elliman parent company launches proptech fund
New Valley Ventures from Vector Group aims to invest in startups focused on supporting a 'rapid transformation of the real estate industry for the benefit of the agent'
Constellation Real Estate Group acquires CRM maker from Move
Top Producer offers a customer relationship manager, as well as a suite of other tools. The company had been a subsidiary of Move Inc. before Constellation picked it up this week
by Jim Dalrymple II Mar 2
Century 21 at 50: What’s in store for the brokerage’s golden year
As Century 21 approaches its 50th anniversary this year, the company faces unique challenges when it comes to technology and brand relevance
About Time Tours offers industry mobile app for scheduling showings
The iOS and Android app is ready to go, seeking MLS and brokerage partnerships to streamline in-person property tours
by Craig C. Rowe Mar 1
CoStar ups its bid for attempted CoreLogic acquisition
CoStar CEO Andy Florance believes the CoreLogic board will deem its offer 'superior' to a winning joint bid by Stone Point Capital and Insight Partners within 48 hours
by Patrick Kearns Mar 1
New camera promises 3D home scans in 15 minutes
Planitar's new Planix camera builds on the company's promise to enable fast and efficient 3D home scans
by Jim Dalrymple II Mar 1
The digital transaction is great — but mortgage tech still needs work
It's easier than ever to complete a transaction without ever meeting in-person, but the mortgage lending process is one pain point in which multiple agents have aired grievances
The Inman Handbook on Knock
Fintech or proptech? Both? Home Swap provider Knock is moving quickly to surpass its goal of being in 21 markets before the end of 2021. Here's what you should know about its unique lending model designed to help homeowners buy before they sell
by Craig C. Rowe Mar 1
From cold to close: How to ensure a seamless closing?
In this third and final part of the series on digital transactions, we will move past search and showings and onto the signing and closing process. Here are the main types of digital signings (and their perks) to know
by Marvin Stone Feb 26
Smart home tech: How to keep your home network safe with Firewalla
For the past year or so that we've been working virtually, so much of our daily lives and work revolved around our home networks. That's why it's important to keep that beating heart alive and well. Here's how Firewalla can help keep it secure
by Brandon Doyle Feb 26
Rental leasing startup Sunroom nabs $11M Series A round
The company works with real estate agents and property managers to handle all aspects of the leasing process
by Patrick Kearns Feb 25
Startup from former Zillow exec creates 'Agent Advisory Council'
Tomo, a still-secretive fintech platform focused on the real estate transaction, is tapping agents from across the country for feedback
by Patrick Kearns Feb 25
From cold to close: How virtual showing tools benefit your long-term business
In this second part of a multipart series on digital transactions and new technologies, we're focusing on the all-virtual tools that will make your remote showings a breeze instead of a 'can you hear me now' moment
by Marvin Stone Feb 25
Want to crush it on TikTok, Instagram or YouTube? 7 tips for video creation
Opinion
Tools such as Instagram Reels, TikTok and YouTube Shorts are becoming invaluable to real estate agents — especially because they're free. With a few of these best practices, you can ramp up your views and grow your well-deserved audience through short-form videos
by Bernice Ross Feb 24
From cold to close: 3 tips for better digital lead response
In this multipart series, you'll learn about digital transactions from end to end and examine new technologies that can enhance the process. First up? Solutions that keep digital inquiries on the digital path
by Marvin Stone Feb 24
Pulse: Readers share the most painful part of digital transactions
Digitizing real estate has made things easier and more convenient for a lot of industry professionals during the pandemic. That said, there are areas that need improvement. Here are a few, according to our readers.
by Inman Feb 23
How the pandemic made us better, faster and more efficient
Despite all the negatives, last year did bring about rapid change that has benefited us in more ways than one. Here are the tech advancements, business practices and cultural shifts that should stay post-pandemic
by Kendall E. Bonner Feb 23
11 ways to prepare your listing for its red-carpet moment
Whether it's the Oscars, Emmys, Grammys or other award ceremonies, take note of what happens on the red carpets — it holds major clues for listing agents
by Carl Medford Feb 23
Knock hires mortgage industry vet Laura Gray as head of lending
A mortgage industry veteran with more than 3 decades of expertise will head operations for Knock's unique home lending program as it expands into more markets. Knock Home Swap is already available in 17 cities
by Craig C. Rowe Feb 22
5 reasons to give your transaction coordinators a raise
From getting the most out of your transaction software to being the master of the office calendar, a transaction coordinator's value to an ever-more digital office environment is more valuable than ever before
by Craig C. Rowe Feb 20
360 tour provider Peek has big plans for the industry
Opinion
A NYC-based 360-degree tour provider adds a few sharp touches to make its offering stand above others on the market. With 4,700 tours in NYC, company plans call for expansion to Miami and LA
by Craig C. Rowe Feb 19
What makes for a solid team? The right people and a strong culture
Finding the right people and building a culture based on shared values can help a team thrive, speakers at Connect Now said on Thursday
by Lillian Dickerson Feb 18
These are the questions that could make or break Compass' IPO
Panelists at Inman Connect Now argued that Compass is going to have to think hard about recruiting, commissions and other issues as it prepares to go public
by Jim Dalrymple II Feb 18
How agents can leverage AI to create a 'robust' client experience
During Connect Now, The Agency President Rainy Hake Austin and Triplemint CEO David Walker explain how agents can use tech to create rock-solid businesses and repeat clients
by Marian McPherson Feb 18
RealScout's Buyer Graph launches in San Diego
The tool, which allows brokerages to gain insights from anonymized buyer data, is being launched in partnership with six area brokerages
by Patrick Kearns Feb 18
ActivePipe's SmartSend advances the role of email in lead nurture
Email list maintenance is crucial to any agent's lead nurture and branding efforts, yet it's too often looked upon as a passive marketing activity. Recent updates from ActivePipe are making easy work of it
by Craig C. Rowe Feb 18
Agent advertising platform Audience Town applauds $2.1M in new funding
CEO Ed Carey: 'Audience Town has built the first advertising platform powered by proprietary data and designed to meet the needs of the real estate industry'
by Craig C. Rowe Feb 17
Here's a first look at Zillow 3D Home Tours' newest features
With 200M unique monthly visitors and a consistent IDX stream, Zillow's updated app is ripe to normalize the immersive home tour experience
by Craig C. Rowe Feb 17
Pulse: What's the most painful part of the digital transaction?
This week, we're reaching out to readers and asking you to chime in with your biggest issues, pain points and annoyances with digital transactions. What could be improved?
by Inman Feb 17
Not over yet! CoStar makes another play to buy CoreLogic for $7B
In a letter to CoreLogic shareholders, CoStar Group CEO Andy Florance outlines a 'superior' proposal to trump private equity bidders
by Patrick Kearns Feb 16
Detroit brokerage to become first @properties franchise
Alexander Real Estate, which currently has 45 agents in the Detroit area, will rebrand itself to operate under the @properties banner. The company has ambitious expansion goals
by Jim Dalrymple II Feb 16
Growth among 5 biggest challenges RE/MAX faces in 2021
The company also needs to prove its technology investments have been worth the effort and continue to grow Motto Mortgage
by Patrick Kearns Feb 16
Pulse: Readers tell us about a time when tech saved the day
This week, our readers share the tech tools they valued the most during the pandemic — digital solutions that did everything from close a deal to salvage years-old photographs
by Inman Feb 16
Bye, Amazon! Here's the package system luxury renters are pining for
Position Imaging's AI-powered Smart Package Room system is vying to become the hottest new amenity in the luxury residential development space
by Marian McPherson Feb 16
RE/MAX exec dispels 'myths' around Zillow's ShowingTime acquisition
Nick Bailey has a message for agents concerned about the move: 'Don't panic'
by Patrick Kearns Feb 15
Inman Handbook on digital home showings
With the evolution of real estate upon us, the Inman Handbook on digital showings is here to help you make sense of this still-evolving, but here-to-stay, property marketing strategy
by Craig C. Rowe Feb 15
Tech-enabled mortgage startup UpEquity raises $25M in funding
The company is one of many that have flocked into the mortgage space in recently years, aiming to disrupt a process that until recent remained stubbornly analog
by Jim Dalrymple II Feb 12
To the precipice of insanity and back with Clubhouse, the buzziest app in the world
Or: How I learned to stop worrying and love the Club
by Jim Dalrymple II Feb 12
Hollywood at home: What happens when you let the film crews in
While having your property chosen can be tough, homeowners can make up to $20,000 a day by letting crews film inside their home, real estate agents told Inman
Interest in Instashowing soars: Is it the next ShowingTime?
Opinion
A showing management solution for brokerages and multiple listing services, Instashowing does a terrific job of not overcomplicating the process of arranging a showing
by Craig C. Rowe Feb 12
The war is on: CoStar speeds up its own scheduling tool to rival Zillow
A day after Zillow announced its acquisition of ShowingTime, Homesnap announced it was putting the 'pedal to the metal' on developing an alternative to the showing scheduling tool
by Patrick Kearns Feb 11
Faster, easier, more personal: How tech is shaping luxury real estate
Opinion
These three tech trends allow luxury agents to give their clients a better experience, which is why they will change the face of real estate in 2021 and beyond
by Mauricio Umansky Feb 11
Agents fear Zillow's ShowingTime acquisition, worry about their data
After Zillow announced its acquisition of ShowingTime for $500M on Wednesday, real estate agents expressed concerns about the portal's growing reach and the fate of their data
by Jim Dalrymple II Feb 10
Zillow to acquire ShowingTime for $500M
The company plans to continue to operate ShowingTime as an open platform for all real estate agents, not just those who partner with Zillow
by Patrick Kearns Feb 10
Investing platform PeerStreet launches new diversity program
The Evolving Neighborhood Uplift Fund is designed to provide funding for would-be entrepreneurs in traditionally underserved communities
by Jim Dalrymple II Feb 10
Creating YouTube content? 7 ideas for generating infinite topics
When it comes to marketing your business, video can prove to be an indispensable tool. If you're ready to up your video game and create hyperlocal, engaging content, here are a few strategies to keep in mind
by Bernice Ross Feb 10
Is CoStar a Zillow competitor? Of course it is
Opinion
As CoStar made a huge splash entering residential real estate with the purchase of Homesnap and Houses.com, many questions were left unanswered
by Jay Thompson Feb 10
Pulse: Tell us about a time when tech saved the day
This week, we're asking you to share your best experiences with tech — those moments when you welcomed digital tools into your process with open arms
by Inman Feb 10
5 tips for taking traditional door-knocking digital
You don't have to abandon your traditional real estate door-knocking values — you simply have to pivot them. Here's how you can put a modern-day twist on something you've been doing for years
by Stacey Soleil Feb 9
Doorvest's unique investor assistance model is modernizing fix-and-flip
This online solution for rental property investing buys, fixes and leases a home for clients before selling it back to them
by Craig C. Rowe Feb 8
Real estate photographers robbed in broad daylight in San Francisco
The couple was driving from a photo shoot when someone smashed the window of their car and stole $7,000 worth of camera equipment. The driver of a Tesla caught it on video
Rich Barton responds to 'SNL' sketch comparing Zillow to phone sex
'You used to want sex, but you're in your late 30s now ... You need Zillow,' according to a mock commercial that aired this weekend on 'Saturday Night Live'
What's the status of remote closings across the US?
Since the pandemic began, 31 states have passed remote online notary laws allowing digital closings to take place, with 29 of those states now permanently allowing digital closings
by Patrick Kearns Feb 8
Inman Handbook on digital lead generation
Paid or organic? Email marketing or direct mail? The Inman Handbook on lead generation is here to help you understand the nuance in lead types, qualification and marketing tactics
by Craig C. Rowe Feb 8
How to create top-of-mind awareness with e-newsletters
It’s one of the biggest ways people are staying in touch during COVID-enforced shutdowns, but how can you make sure your email blasts are gaining traction?
by Christy Murdock Feb 6
WATCH: Are 'hybrid brokers' the future of real estate?
Former Zillow exec Greg Schwartz predicts industry with 'hybrid brokers' offering additional tech-enabled services to clients. Here, watch the entire video from last month's Connect as a special Select subscriber benefit
by Inman Feb 5
Virtual 3D marketplace All3D is here for real estate
Opinion
The 3D marketplace has grand plans for the real estate space, the first of which includes an experiential retail and photo-realistic virtual staging offering
by Craig C. Rowe Feb 5
As Jeff Bezos steps down as Amazon CEO, feast on his giant RE portfolio
From LA to Seattle and even West Horn, Texas, Jeff Bezos owns property all across the country. As he prepares to step down as Amazon's CEO, Inman takes a look at his portfolio
Knock adds Airbnb executive to its board of directors
Vijaya Kaza, Airbnb's chief security officer and head of engineering and data science for trust and safety, will help Knock scale its Home Swap service
by Marian McPherson Feb 4
Ticktock! 8 time-wasters agents should avoid
Opinion
Here’s a look at some of the biggest time-sucks real estate agents are up against in today’s world in hopes that you don't fall into these traps
by Jay Thompson Feb 3
Opendoor's revenue plunged nearly 50% in 2020, according to SEC filing
The newly public company revealed in US Securities and Exchange Commission filings Tuesday that it expects to report $2.58B in revenue in 2020, down from the $4.7B in 2019
by Patrick Kearns Feb 3
12 ways to generate listings in a low-inventory market
Here are a few ways real estate agents can proactively persuade potential homesellers to put their properties on the market now
by Bernice Ross Feb 3
Zillow orders data company to stop scraping its content
In a cease-and-desist letter, Zillow accused Datafiniti of improperly using its data. Datafiniti, which also appears to have harvested Redfin data, says it scans info the way Google does
by Jim Dalrymple II Feb 2
Rent-to-own startup Divvy scores $110M in latest funding round
The company plans to use the new capital to expand into new markets and launch additional products to create an end-to-end homebuying experience
How this agent increased sales volume (by millions) without leaving the house
John McCarthy increased his production by millions without leaving the house to meet clients. Here’s how he leveraged resources to get deals done
by Ryan Rodenbeck Feb 2
February is all about the digital transaction here at Inman
Let’s dig into the tech driving the industry and the innovative companies making it happen
by Inman Feb 1
10 impressive consumer tech products to watch in 2021
As one of the most important tech events in the industry, CES provides us a great view into what the future has to offer. And this year's digital event didn't disappoint. Here are a few noteworthy products
by Brandon Doyle Feb 1
Numa helps you respond to every lead, every time
Opinion
Using automated text responses for leads and clients, Numa is targeting real estate after success in helping small retail businesses never miss a call for new business
by Craig C. Rowe Jan 29
9 questions everyone's asking about Zillow's IDX shift
Opinion
What does Zillow's IDX shift mean for you and your business? Here are the answers to all your lingering questions
by Jay Thompson Jan 29
Proptech startup bringing AI to builders scores $1M in seed round
Launched in 2018, Propertymate uses artificial intelligence to predict which communities will see new waves of interest
Greg Schwartz predicts an industry with 'hybrid brokers'
During Inman Connect, the former Zillow Group exec discussed his new startup and why he sees a future where most brokers will merge tech-enabled services with traditional, human-touch assistance
by Lillian Dickerson Jan 28
After failed IPO, WeWork now in talks with SPAC to go public: Report
The embattled co-working company is reportedly seeking to go public — again — this time via a special purpose acquisition company
by Patrick Kearns Jan 28
4 ways to embrace real estate's pandemic-induced digitalization
Opendoor Chief Product Officer Tom Willerer shared what the customer should expect after a year spent almost entirely online at Inman Connect
Move CEO: 'Even after 25 years of digital real estate, it's still too hard'
David Doctorow, CEO of realtor.com operator Move Inc., says company won't become a broker, lender or iBuyer 'in any foreseeable time period'
by Andrea V. Brambila Jan 28
Is Compass more innovative than Redfin? This VC doesn't think so
Sapphire Ventures' Paul Levine called the timing of Compass' IPO 'fantastic,' but he cast doubt on how innovative it is compared to other publicly traded real estate companies
by Patrick Kearns Jan 28
Zillow expands renter protections tool to fight income discrimination
The company is expanding the bounds of its Local Legal Protections tool to help renters combat discrimination based on how they pay rent
by Lillian Dickerson Jan 28
'Fundamental shift' to digital in real estate is not going away
At Inman Connect, panelists from Zillow, realtor.com, OJO Labs and Qualia discuss how the pandemic has transformed the industry and how agents can compete
by Andrea V. Brambila Jan 27
Coldwell Banker CEO: Adopt tech tools that will delight clients
In a conversation at Inman Connect, Coldwell Banker CEO M. Ryan Gorman said that savvy agents should look for new technology that increases efficiency while delighting clients
by Lillian Dickerson Jan 27
Agent Image debuts a new solution for digital listing presentations
The Inman Connect audience was offered a unique look at what website developers Agent Image believe is the future of listing presentations and online open houses.
by Craig C. Rowe Jan 26
'2021 is going to be an insane year': Mike DelPrete's 5 megatrends
Mike DelPrete's 5 megatrends of real estate tech include the ongoing growth of new business models, a battle for adjacent services and one that might surprise you
by Craig C. Rowe Jan 26
Brad Inman: Now is the time for a new 'housing dynamism'
Inman Publisher Brad Inman praised real estate professionals for their ability to adjust to working during the pandemic during his opening talk at Inman Connect on Tuesday
by Lillian Dickerson Jan 26
DocuSign partners with the California Association of Realtors
The partnership will let California agents access CAR documents directly within the DocuSign platform
by Jim Dalrymple II Jan 26
3 essential uses of Excel for real estate investors
For those who know how to use it, Excel is a cost-effective, portable alternative to expensive industry programs. Instead of looking for specialized solutions, here's why this simple tool can get the job done
by Larry Alton Jan 26
Inman Handbook on choosing a new brokerage
Choosing a new real estate brokerage is harder than ever as new models emerge, technology has risen to prominence and outside industrialists are pushing for mindshare
by Craig C. Rowe Jan 25
Revamping your social media? 5 absolute necessities for 2021
If you're in the throes of revamping your social media strategy and are wondering what to focus on, look no further. Here, social media expert Katie Lance gives her top social media tips for 2021
by Katie Lance Jan 23
Phixer Mobile brings professional editing to DIY photography
Opinion
Photo editing service provider Phixer developed an agent-focused photography app that connects agents' photo libraries with its team of professional editors
by Craig C. Rowe Jan 22
RealtyFeed is crowdfunding a 'disruptive social network' for real estate
Looking for a minimum of $25K, RealtyFeed is a product of technology company Realtyna, and it aims to combine agent collaboration features with search tools for consumers
by Craig C. Rowe Jan 21
Venture capital firm Fifth Wall Ventures latest to launch a SPAC
The firm is raising $250M through its public offering with the goal of acquiring and taking public a startup, the company confirmed in an SEC filing on Wednesday
by Patrick Kearns Jan 21
Notarize hires its first-ever president and chief commercial officer
Technology veteran Larry D'Angelo has been tapped to be Notarize's first-ever president and CCO. D'Angelo will help lead the company's 2021 growth strategy
by Marian McPherson Jan 21
Thinking of moving your team? 5 critical points to consider first
If you're considering making a move to a new brokerage, here are a handful of questions that'll help you determine if your team is ready to pack up
by Chris Pollinger Jan 21
New realtor.com partnerships will add more 3D tour options
The listing portal will now support 3D tours from imaging startups Asteroom and CloudPano
by Jim Dalrymple II Jan 20
With 1 day until inauguration, DC locals press hotels, homeowners to follow Airbnb's lead
Despite Airbnb's decision to block and cancel all reservations during the week of the inauguration, Trump supporters are finding new ways to book stays in our nation's capital
MoxiWorks predicts 30% rise in home sales by end of January
If the company's predictions are correct, the US will see 422,000 home sales in January and another 447,000 in February, a significant increase from 2020
by Lillian Dickerson Jan 19
T3 Sixty launches searchable real estate tech vendor marketplace
The interactive digital marketplace was launched ahead of the company's annual print compendium of the industry's top technology vendors
by Patrick Kearns Jan 19
Retarget like a boss: How to boost your sales with advanced audience segmentation
Here’s a look at the latest trends in advanced audience segmentation and how to jumpstart your 2021 sales using Facebook Ads
by Victoria Kennedy Jan 19
Fidelity National Financial announces digital closing tool
'Close inHere' is part of the company's 'inHere Experience Platform,' an end-to-end platform that provides transaction tracking, e-notarization and e-closing services
by Lillian Dickerson Jan 18
A comprehensive list of 2021 real estate events — virtual and in-person
With the COVID-19 vaccine rolling out across the country, many companies and associations are planning in-person events for the coming year
Luxury senior living platform seeks to hire 1 lucky 'undercover grandma'
CaringAdvisor.com is offering $500 a month — and living and travel expenses — to a 'glam grandma' interested in living it up at high-end senior housing communities nationwide
Need print and social media marketing fast? Enter CoVault
Opinion
An agent from Victoria, British Columbia, has built a new listing and social media marketing solution for the busy agents everywhere
by Craig C. Rowe Jan 15
Smart home tech: Which smart locks are best for security?
Opinion
A smart lock can offer homeowners security, convenience and a peace of mind. Here's how to find the best (and most compatible) smart lock in a sea of options — plus a few tips on keeping your home extra secure
by Brandon Doyle Jan 15
Elm Street Technologies acquires Flow ROI
As a result of Elm Street Technologies’ second acquisition of 2021, Flow ROI's transaction management software will become part of Elevate, making the office management and marketing solution an end-to-end competitor with the likes of Chime, kvCORE and others
by Craig C. Rowe Jan 14
7 new tech products every agent should know about
Held virtually, the 2021 Consumer Electronics Show revealed the latest in home and business technology, including a home recycling solution, wearable joysticks for hands-free control and even 'smart tub' from Kohler
by Craig C. Rowe Jan 14
Knock names former Lyft and Uber executive as chief financial officer
In 2019, Michelle DeBella, Lyft's former vice president of finance, was named one of the 50 Most Powerful Women in Technology by the National Diversity Council
by Lillian Dickerson Jan 14
What powers your business? 7 components every agent needs
Agents are a lot like computers — they need several key systems to function properly. Here are a handful of crucial components every agent needs to operate efficiently and without a hitch
by Faisal Susiwala Jan 14
Ex Zillow, Trulia execs add funding to Latin American housing startup
La Haus, a startup aiming to transform home sales in Mexico and Colombia, raised $35M as part of its Series B funding round, it was announced Thursday
by Patrick Kearns Jan 14
3 tips for maximizing your team's virtual open house efforts
Start by strategizing promotional campaigns for your listings, work as a team to host progressive virtual open houses, and extend your livestreams by reposting on social media so that viewers can watch over and over again
by James Harris AND David Parnes Jan 14
Real Estate Webmasters teams up with RE/MAX INTEGRA in Canada
The partnership will give thousands of Canadian agents discounted access to REW's new Renaissance platform
by Jim Dalrymple II Jan 12
Orchard expands to 4 new markets in the Southeast
The company is already operating in its newest market Houston and will begin offering its services in Charlotte, Raleigh-Durham and Washington, DC
by Lillian Dickerson Jan 12
'Do I sound too salesy?' 3 steps for selling in difficult times
Opinion
If you bear these ideas in mind and apply them when you can, you won't need to worry about sounding pushy or making people feel like they're just another customer
by Justin Tucker Jan 12
5 digital marketing topics that'll shape 2021
After hundreds of conversations with agents across the country, one real estate pro breaks down the main digital marketing topics that dominated the narrative — and consequently, business
by Aaron Lacey Jan 11
Pay rent, earn rewards. Piñata app connects landlords, tenants
Piñata is an app that serves as a loyalty program for property managers, encouraging tenants to pay in full and on time each month
by Craig C. Rowe Jan 11
How to become a local real estate celebrity in 2021
To become an authority in your region, you need to become a master of engagement using video — here's how
by Victoria Kennedy Jan 9
Lone Wolf Technologies sues forms partner Glide over ‘theft of trade secrets’
Lone Wolf Technologies says that Glide is using proprietary tech for forms outside of their agreement, while Glide insists that Lone Wolf is trying to avoid competition
by Craig C. Rowe Jan 8
Smart home tech: Choosing wired vs. wireless security cameras
Although battery-powered cameras have their perks, the delay in recording can be a deal-breaker. Here are a few reasons wired security cameras are a better option
by Brandon Doyle Jan 8
NestEgg cracks the code for small landlords and the agents who help them
Opinion
An exceptionally well-orchestrated rental business app for small landlords, you'll be hard-pressed to find a stone this software doesn't uncover
by Craig C. Rowe Jan 8
Stagnant productivity? 6 tips for recharging your brokerage's batteries
Falling into a routine can often result in an unmotivated, stagnant workplace — which is why it's important to break those patterns. As a broker, here's how you can create a progressive and productive environment
by Faisal Susiwala Jan 7
Asteroom shoots to become Matterport for the mid-tier market
Asteroom has been rolling out a series of affordable updates to address growing demand for ways listing agents can compete for online market share
by Craig C. Rowe Jan 7
Elm Street's Elevate gets new lead-gen capabilities after VoicePad acquisition
VoicePad's automated appointment setting and phone follow-up solution will be integrated with Elm Street's Elevate, an omnichannel marketing and sales support product for agents, teams, and brokerages
by Craig C. Rowe Jan 6
T3 Sixty creates the 'WebMD' of real estate
The consulting and analysis firm has launched a new portal that provides digital access to its library of research and reports
by Patrick Kearns Jan 6
What the heck is Clubhouse? Here's the haps on this invite-only app
The iPhone-based app's invite-only and celebrity-endorsed status gives it an air of mystique, which is why people are begging for a way in. Here's what you need to know before giving it a whirl
by Jay Thompson Jan 6
Pulse: Readers share their biggest challenges of 2020
Before we leave 2020 completely behind, this week, our readers share the toughest obstacles they had to overcome. From adapting to new tech to keeping agents engaged, here are all the challenges you listed
by Inman Jan 5
5 ways agents can take advantage of the off-season
Most agents dread the off-season, but savvy agents see it as an opportunity. Use the winter months to make a plan, build relationships and research trends that will ultimately make you useful to your clients in the long run
by Ben Mizes Jan 5
Quakes, floods and fires: These are the 10 riskiest counties in the US
Los Angeles County has the highest risk of earthquakes, floods and other natural disasters
Ascend Lead Sites is ready to elevate agents in 2021
Opinion
Rebranded from Zephyr Leads, Ascend Lead Sites focuses on offering IDX-powered websites for lead generation that rests on a fully featured CRM, content management system and a menu of digital advertising integrations
by Craig C. Rowe Jan 4
10 video influencers to keep on your radar in 2021
Here, we’re giving a nod to some of the industry’s best video creatives — those who know how to use the medium to make an impact and steer online conversation, all while staying true to their unique brands, styles and niches
by Megan Eskey Jan 3
SoftBank invests $200M in building startup Katerra
The investment is on top of the $2B SoftBank already sank into Katerra, and it will give the Japanese fund a majority stake in the startup
by Jim Dalrymple II Dec 31
Broker-built Stacks announces 2021 updates
Stacks app will go live with a number of new features and updates, including a significant price reduction and white labeling opportunities targeted at brokerages, teams, and coaching organizations
by Craig C. Rowe Dec 31
A look at 2020: A year of reckoning for housing policy and equality
From eviction bans to redlining, zoning reform and the NAR Code of Ethics update, 2020 has been a year of reckoning on real estate's checkered past
by Marian McPherson Dec 31
LeadJolt plugs into the power of Facebook lead gen
Opinion
The ISA-based advertising and marketing company creates and helps agents monitor lead generation campaigns on Facebook. Its month-to-month contracts make it stand out among its hardline competitors
by Craig C. Rowe Dec 31
Beloved Nebraska agent found dead after showing, homicide suspected