In the last of his 5-part series, broker Nick Schlekeway looks at lead conversion. What is it, and why do so few agents ever get good at it?
Opinion
Those beloved referral groups on Facebook may not be the answer to your professional prayers, writes Inman contributor Sue Benson. But fear not! There's a better way for agents to collaborate
Feeling a little lost about sales funnels? Here's an explainer to break down what they are and how to use them to grow your real estate business
Whether they're not quite ready to put in an offer or they get a case of cold feet, dealing with commitment issues from clients can leave you feeling frustrated
What lead generation strategies should be your go-to choices for maximum lead conversion in 2023?
Converting leads into clients isn’t easy, but knowing various types of clients and how to market to them will help
If you do not currently have a database, it is time to start. To ignore your CRM is to leave a significant opportunity untapped
Success in real estate is inevitable if you consistently implement the right strategies. It may not happen overnight, but it will happen
Opinion
If the market shift has stalled out your CRM, it may be time to reset. Not sure where to start? We are here to diagnose and cure your CRM woes
Opinion
A new policy by Northwest MLS offers a glimpse of changes that could make commissions easier to negotiate and more transparent
If your potential buyers are ready to give up, don't let them throw in the towel yet. Try these three strategies to help open up new opportunities in a challenging market
Opinion
For too many agents, a call after the listing is sold is ignored. Instead, make it an opportunity and a springboard for adding value
Opinion
Getting your mindset right and getting up to speed on the best lead gen tools are essential for meeting the challenges of today's real estate market
Opinion
You have to be committed and consistent for it to work and that means becoming a know-it-all before you even start marketing. Here’s what you should know before choosing a geo farm
Soft skills can help maintain "good vibes" and stave away dated sales scripts that deter clients. These gentle prospecting tips can help you and your team sell homes with heart over hustle
Opinion
In a competitive marketplace, more than ever, buyers turn to experts in the field for creative, confidence-inducing solutions. Find ways to be the broker people think of when looking for answers
