17 strategies for working with homebuyers, sellers and past clients
Despite the distruption it brought, there are still many ways you can make the best of the coronavirus situation. Here are some tips for working with buyers, sellers, past clients and on your own business during this pandemic
by Beth Medved Waller Apr 18
Filmmaker-inspired video app wants your help in beta testing
Opinion
The app comes with a shot list and in-screen shooting recommendations to ensure users capture everything that makes a video worth watching. It was developed by a filmmaker and former Sotheby's executive
by Craig C. Rowe Apr 17
The deal is digital: A guide to handling it online from lead to close
The fax machine is finally put to rest. With the onset of e-closing platforms and RON, the real estate sales cycle is 100% online, mobile and in the cloud. Here's a quick list of vendors for each phase of the deal
by Craig C. Rowe Apr 17
Mobile app Yaza geo-tags video content for listings and lifestyles
Opinion
Made for the iPhone, Yaza automatically maps every place you record a video, making it an ideal technology for property tours and neighborhood marketing
by Craig C. Rowe Apr 17
A few tips from top real estate teams on showing houses amid the virus
Debra Beagle and Tommy Choi provide insight and tips at Thursday's Inman Town Hall
by Patrick Kearns Apr 16
Lion & Orb launches new listing marketing program for agents
PressList is designed to generate media coverage for agents' listings. The service also includes a virtual tour agents can use while in-person showings remain off limits
by Jim Dalrymple II Apr 16
3 ways to up your Instagram game during quarantine
A thoughtful and targeted social media strategy during this period of social distancing will allow for maximum engagement and impact
by Mauricio Umansky Apr 16
10 steps for cutting your brokerage's budget now
Opinion
Adjust to the situation, be conservative in your planning, and prepare for a slow recovery
by Erica Ramus Apr 16
How to use YouTube to boost your lead generation
Find out how Jackson Wilkey unlocked the code for generating thousands of leads from YouTube
by Bernice Ross Apr 15
Dear Marketing Mastermind: Are there rules for what to say to clients?
Opinion
Here's what you can do right now to meet the demands of the present and future in your real estate business
by Christy Murdock Apr 14
Compass upgrades marketing center for real estate agents
The company has been rolling out and revealing new technology at a frequent pace
by Patrick Kearns Apr 13
Want to accelerate your business recovery? Specialize now
Opinion
Prepare now for the market to bounce back. Don’t turn off the marketing funnel, but rather, double down on hyperlocal marketing efforts
by Anthony Hitt Apr 13
How to create a Matterport virtual video sizzle reel in 5 steps
Use these tips to capture attention for your listing and show your clients and prospects that you're adapting to today's environment
by Jeff Katz Apr 13
The Real Word: The 10 cities best prepared for a downturn
Opinion
Plus, NAR provides telemedicine services for Realtors and the brokerage that's getting creative with virtual tour scavenger hunts
by Byron Lazine Apr 10
16 soft prospecting ideas for your team
It’s more critical than ever to stay at the forefront of your clients’ minds as a community pillar
by Nicole Lopez Apr 9
4 basics to remember in the era of virtual business
Here are a few things to keep in mind when migrating your team's business to the virtual world
by Mauricio Umansky Apr 9