real estate niches
3 housing segments poised to outpace the market: The Download
Modular construction, senior living and luxury offer new opportunities for agents who specialize
by Christy Murdock Aug 17
being nice
Opinion
Being nice doesn't make you a weak leader. Avoiding accountability does
Strong leadership is about honesty, fairness and consistency
by Katy Borja Aug 13
My Facebook group beat Zillow on my own listing. It wasn't close
Opinion
My Facebook group beat Zillow on my own listing. It wasn't close
3 days on Zillow equaled 707 views. 3 hours on her Facebook group amounted to 3,200 local views
by Liane Jamason Aug 13
Your listing photos are confusing buyers. Here's the fix
Your listing photos are confusing buyers. Here's the fix
Tips for cleaning up your listing photos and clearing up buyer confusion
by Darryl Davis Aug 12
Google search analytics
Google can now tell you how your content performs in online search
This free data shows which searches surface your Instagram, TikTok, X and YouTube content
by Marci James Aug 12
From Canva integrations to a Myspace comeback: Trust rules
From Canva integrations to a Myspace comeback: Trust rules
As Canva cements its place in real estate marketing infrastructure, Myspace eyes a 2nd act
by Jessi Healey Aug 10
How to crush it on social media in 2026 (without posting your face)
How to crush it on social media in 2026 (without posting your face)
You don't need to dance on camera or chase trends
by Kate Hulbert Aug 7
An image of a robot's arm in front of a house to represent misleading AI real estate listing photos.
Opinion
AI listing videos are here. Now real estate needs guardrails
AI didn’t kill the real estate agent, but it may have created the next compliance headache
by Troy Palmquist Aug 6
content marketing
Want your content to work? Post like a person, not a brand
Learn how to lean into authenticity to make your content more effective
by Jason Cassity Aug 6
Tech roundup: AI holdouts are nearly extinct in real estate
Tech roundup: AI holdouts are nearly extinct in real estate
New survey on AI adoption and product launches from Roomvu and ClearValue
by Nick Pipitone Aug 5
Rechat brings its AI operating system to Claude and ChatGPT
Rechat brings its AI operating system to Claude and ChatGPT
New MCP Server lets agents skip Rechat's app, work from Claude or ChatGPT directly
by Nick Pipitone Aug 3
Meyers Briggs personality type
Your personality type is the key to determining your real estate niche
Align your niche with your natural strengths to unlock greater success, fulfillment and flow
by Darryl Davis Aug 3
EXp COO Wendy Forsythe tells agents how to guard their 'X factor'
EXp COO Wendy Forsythe tells agents how to guard their 'X factor'
Daily stressors, failing deals and slow markets can snuff your spark. Here's how to get it back
by Marian McPherson Aug 3
real estate local expert
How one agent became YouTube and AI’s local expert (small following, huge results)
You don't need a massive audience to build a successful business online
by Jimmy Burgess Aug 2
Forget SEO. Jeff Lobb says agents need to win at AI search now
Forget SEO. Jeff Lobb says agents need to win at AI search now
AI is increasingly answering the questions that buyers and sellers used to Google
by Nick Pipitone Jul 30
Constant Contact rolls out real estate-focused marketing platform
Constant Contact rolls out real estate-focused marketing platform
Constant Contact for Real Estate debuts at Inman Connect San Diego
by Nick Pipitone Jul 30