7 marketing ideas you still have time to pull off this holiday season
These kind gestures will leave a lasting impression as you celebrate the season and gear up for another successful year
by Rainy Hake Austin Dec 17
2022 game plan: 20+ buyer and seller facts to inform your business
What's critical to buyers and sellers now, and what's changed over the past year? If you're in the throes of strategizing for next year, here are a few key demographics, trends and takeaways — plucked from NAR's 2021 buyer and seller research — broken down for brokers, teams and agents
by Christy Murdock Dec 15
Coldwell Banker named most recognizable real estate brand
Coldwell Banker was the most recognizable brand, with 91% of survey respondents correctly identifying the brokerage's logo. But which real estate brands are the least recognizable?
by Marian McPherson Dec 14
Two women posing for an Instagram picture to represent Instagram boosting SEO.
Looking to grow your business by expanding your social media presence? Instagram is the place to be. Here's a step-by-step playbook on how to make it work in your business
by Jimmy Burgess Dec 11
4 simple steps to audit your Instagram to win more leads
Is your Instagram working hard for you? The social media platform can be a gold mine for agents — if you leverage it correctly. Start the new year off right by doing an Instagram audit to ensure every post is a win
by Nicole Mickle Dec 10
7 steps for harvesting clients from a real estate farm
Find out how to choose the location, crunch the numbers and create a marketing plan that provides value from the beginning
by Jimmy Burgess Dec 10
675 Perugia Way Los Angeles, CA 90077
There's a lot more to marketing a listing than just putting it in the MLS — especially when it comes to luxury properties
by David Parnes AND James Harris Dec 9
The holiday gift guide real estate agents actually want you to shop
Struggling to come up with gift ideas for the real estate agent in your life? Inman has you covered
by Daniel Houston Dec 9
ICNY residential real estate conference
Engage with industry experts, stay ahead of the game and do more and better business
Video is dominating internet search. Here's how to make it work for you
By identifying the content your clients desire, shooting quality videos, and positioning them in front of your ideal clients, your business can't help but grow
by Jimmy Burgess Dec 5
Digital yachts and $2.4M virtual plots: Power brokers to sell the metaverse
Oren and Tal Alexander, two of Douglas Elliman's top luxury agents, are extending their reach into the metaverse of virtual real estate
by Daniel Houston Dec 2
VHT acquires TourFactory, partners with parent Collabra
VHT and TourFactory both provide photography services geared to the real estate industry. They believe the new deal will create the largest network of its kind in the US
by Jim Dalrymple II Dec 2
Inman Connect New York
Inman Connect attendees dish on their conference experience. Spoiler: You're going to want to attend the next one
Inman Connect New York black friday
Reserve your spot now to stay ahead of the competition, expand your network and so much more
by Rachel Mastandrea Nov 26
Generate steady leads and referrals: 9 systems you need in place by 2022
Whether you're brand new to the biz, playing catchup after immense growth or simply looking for fresh automation ideas, here are the systems every agent needs
by Rainy Hake Austin Nov 23
10 tips for a fierce listing presentation from 'Million Dollar Listing LA' stars
Here's how to illustrate to potential sellers that you're the best agent to sell their home — through solid marketing, a top-notch presentation and your personal expertise on the market right now
by David Parnes AND James Harris Nov 19