7 truths new agents need to know about short sales
Short sales can help homeowners in need get out of a financial obligation they can no longer afford ethically — but only when handled right
by Nicole Espinosa Jul 30
SEO made simple: 2 main things agents should focus on
Optimizing your website for SEO can be a daunting task for a lot of agents — but it's key to driving potential leads to your business. Here are 2 simple ways you can improve your site's visibility
by Kate Hulbert Jul 29
New agents: How you handle rejection can make or break you
People have all sorts of reasons for choosing another agent, and rejection is just part of the job. New agents need to understand and learn how to move past this fast. Here's why
by Teresa Boardman Jul 29
5 nifty (and thrifty) social media marketing ideas
If you know where to look, you'll find that the digital space is chock-full of free resources and tools you can use to up your social media marketing game. Here are a few.
by Katie Lance Jul 29
3 ways agents can help today's savvy, educated buyers and sellers
Online resources can give buyers and sellers an advantage when it comes to accessing information on the market and current listings. But nothing can replace the expertise and knowledge of an experienced agent
by James Harris AND David Parnes Jul 29
3 looming shifts that could change real estate
Opinion
Increased regulatory enforcement and the ending of IC status are just a few of the possible changes that could greatly impact the way we do business. Here's what agents should prepare for
by Bernice Ross Jul 29
Pulse: What do newbies need to know about marketing listings?
When it comes to listings, what makes for a solid marketing strategy? From social media to video tours, we want you to chime in with your best advice and tips for newbie agents
by Inman Jul 28
Real estate agents who pay NCAA athletes will win. Here's why.
Thanks to new rules, NCAA athletes can now use their name, image and likeness to promote your business. Smart agents should seize this opportunity. Here's why
by Chris Smith Jul 28
The 10+ greatest real estate and sales books of all time (IMHO)
Opinion
Here are a plethora must-read books from authors who are willing to help in your ongoing quest for real estate knowledge
by Jay Thompson Jul 28
No flood of foreclosures to come in pandemic's wake. Here's why
Opinion
Anyone believing but there will be a flood of homes that will be foreclosed on either toward the end of this year or in 2022 is likely to be disappointed. Here's a closer look
by Matthew Gardner Jul 27
QUIZ: Will you make it in real estate? 10 questions that predict new agent success
Answer yes or no to the following 10 questions, and see how you score on the 'most likely to succeed in real estate' scale
by Bernice Ross Jul 27
'A slippery slope': 14 pros weigh in on biggest contract mistakes
Are you writing an error-free, winning offer? We reached out to industry professionals across the country to find out what contract details agents are getting wrong in today's market
by Christy Murdock Jul 27
Open houses are out: Here's how to get your name out there
Traditional marketing and growth strategies were upended, thanks to the pandemic. Here are a few ways agents can use their special sauce to engage buyers, promote their brand and get that listing sold
by Victoria Kennedy Jul 27
Pulse: Readers share advice for newbies in a shifting market
From pushing forward with your marketing and really knowing your market to offering top-notch customer service at all times, here's the advice you'd give agents entering a shifting market
by Inman Jul 27
8 new agent mistakes to avoid from the get-go
Opinion
So you've got your real estate license in hand — now what? Of course, finding a place to work and securing those first clients may seem like they should top your list, but there are a few other details newbies shouldn't neglect
by Gerard Splendore Jul 26
How to couch armchair expert advice
Opinion
Knowing how to combat misguided viewpoints with vetted knowledge and confidence is vital. Here's how to deal with a few common scenarios
by Cara Ameer Jul 26