Inman’s 2025 Marketing All-Stars award celebrates 99 of the most creative and boundary-pushing marketers that drive success and impact across the real estate industry
Rick Guerrero talks with Rich Pobre to find out how he is bringing in new clients and building his sphere of influence with social media marketing
Keep up with the latest technological advances or risk falling by the wayside
Tune in to Inman Access to learn more about personal branding and how to effectively communicate your unique value proposition
If you're sick of blending into the sea of sameness, avoid these 3 common mistakes and follow marketing expert Christine George’s guidance for crafting a brand voice guide
While others sit back and wait for change, coach Verl Workman writes, you must empower your team to rise above challenges with confidence, creativity and determination
This attorney ditched her corporate job to start her own company, Titan Title, which has grown to 5 states in 6 years. Rick Guerrero sits down with Rodriguez to learn her formula for success
Don’t fall into the ‘be everything to everyone’ trap, Debra Trappen writes. Instead, attract your dream clients, fuel your passions and experience fulfillment by discovering your true niche
Here are the platforms, software, strategies and other impact-making marketing tools you can’t live without in 2025
Maximum exposure equals maximum price, trainer Bernice Ross writes. Adopt this list of premium services to differentiate yourself from the competition and defend your commission
Broker Annette DeCicco writes that agents must speak the language of staging fluently to win clients and educate sellers while making listings stand out in the market
Fair housing violations can be avoided, trainer Rachael Hite writes, when agents focus on what matters most: giving everyone the chance to find a home of their own
Communication doesn't have to be fancy, team lead Carl Medford writes, but it does need to be proactive. Find out how to reach out more often
New agents who want to start a real estate business and build momentum fast, Darryl Davis writes, can learn from more experienced agents
Opinion
New Inman contributor Vincent Cyr outlines the benefits of the Clear Cooperation Policy for consumers, agents and the industry at large
Want to do more, communicate better and stay organized? Slack can do it all. Here's how to maximize its effectiveness for your business
