5 signs you need to start a real estate team -- and how to do it
You are offering your team members value in the opportunity to do better than they would on their own
by Bernice Ross Aug 21
Is your real estate team violating the law?
How to avoid legal snafus with an agent-run team
by Bernice Ross Aug 14
Special Report: Do you have what it takes to be a top buyer’s agent?
How these unsung heroes fight for clients with loyalty, passion and tenacity in the toughest market conditions
by Gill South Aug 4
My 2010 real estate predictions for the year 2020: How close are we?
The small ways technology has changed real estate in the past decade
by Bernice Ross Jul 31
A man checking email on his computer
Respond to your clients in the same style they use to communicate with you
by Bernice Ross Jul 24
Branding with your name in real estate? Come on, you can do better than that
Successful branding let’s your consumer know what you do in a memorable way
by Bernice Ross Jul 17
6 ways to gain influence with the largest generation of homebuyers
Lay the groundwork for many years to come
by Bernice Ross Jul 10
Is your inability to say 'no' costing you thousands in real estate?
The problem with opportunity costs is that they tend to be hidden
by Bernice Ross Jul 5
When the market doesn't want your home listing
Rethink pricing, staging and neighborhood borders before giving up on that unsold listing
by Bernice Ross Jun 26
The middle of a road
A step-by-step process for creating and marketing an effective brand and using it to convert leads
by Bernice Ross Jun 19
Tears, grit and inspiration: How 3 women overcame adversity in real estate
Rather than letting obstacles hinder success, these strong women used them to fuel determination
by Bernice Ross Jun 12
A barista pouring latte art into a latte
Marrying old-school approaches with today’s hottest tech tools is a win-win for your business
by Bernice Ross May 1
Why redlining and discrimination are still real estate's problem
It's illegal, and several organizations are fighting it
by Bernice Ross Apr 3
8 steps to separating ideal real estate clients from your worst nightmare
How to create a targeted consumer profile for improved lead generation
by Bernice Ross Mar 27
6 savvy ways real estate agents can save their clients money
Get strategic -- and creative -- in your financing and marketing options to secure the best deal for your buyers and sellers
by Bernice Ross Mar 20