HomeSmart celebrates 25 years with new branding, messaging
HomeSmart unveiled new branding for its 25th anniversary on Tuesday. Brokerage leaders said the redesign reflects its commitment to 'simplicity and transparency'
by Marian McPherson Oct 14
A twinning image of real estate paperwork, one bland and the other colorful, to illustrate a brand transition playbook.
Inman’s Christy Murdock and branding and PR expert Stacey Ross Cohen share the strategy behind transitioning your brand for maximum impact
Rocket is deploying scalable AI across an entire fintech platform
Ahead of his Connect NYC appearance, CEO Varun Krishna details the mortgage giant's ambitious goals to grow its purchase loan business in 2025 by building closer ties to real estate agents
by Matt Carter Dec 26
Your spring real estate branding health power-up checklist
Refresh and rejuvenate your real estate brand just in time for spring with a branding health check-up from coach Darryl Davis
by Darryl Davis Dec 2
The Keyes Company rolls out brand refresh ahead of 100th anniversary
The rebranding effort, a collaboration with Tiny Wins, includes a fresh visual identity, advanced technology tools and a renewed commitment to customer-focused service
by Richelle Hammiel Nov 19
Anthony Hitt to step down as CEO of Engel & Völkers Americas
Stuart Siegel, the Americas chief strategy officer, will serve as interim president and CEO until a permanent replacement has been found for Hitt, who has served with the luxury brand since 2010
by Lillian Dickerson Nov 12
First Team sheds Christie's affiliation, names new CEO
The largest privately held brokerage in California has separated from Christie's International Real Estate, launched a rebrand and promoted Michele Harrington to CEO, Inman has learned
by Lillian Dickerson Oct 25
Engel & Völkers Americas partners with Constellation1 on websites
The partnership will allow the brokerage to create refined websites that are high-performing and data-rich and include customizations specific to the Engel & Völkers platform
by Lillian Dickerson Apr 17
Anthony Hitt: E&V looks to future while doubling down on the basics
Following a brand 'refinement,' Engel & Völkers will continue rolling out more technology updates to better arm agents to serve the clients of tomorrow, all while sticking to its core values, Hitt said
refresh social media
Enhance, optimize and fine-tune your online presence by using this social media refresh checklist for real estate from Inman's Christy Murdock
by Christy Murdock Mar 20
Anthony Hitt unveils brand refresh at Engel & Völkers' EVX conference
Engel & Völkers' luxury agents poured into Miami this week for the company's 10th annual conference, where Americas CEO Anthony Hitt revealed the brokerage's 'Refined' brand refresh
by Lillian Dickerson Mar 13
New Windermere sign 2018
A new logo for the first time in 10 years
by Gill South May 2
Re/Max refreshes logos: 'It's a brand evolution, not a brand revolution'
The real estate powerhouse has redone its text and balloon imagery in a brand update
by Amber Taufen Aug 21