customer experience
Earn real trust by ensuring your clients feel like they're in good hands with you
AI politics reach housing finance as Fannie, Freddie drop Anthropic
The FHFA ordered the GSEs to drop the AI provider after a dispute over usage restrictions
by Nick Pipitone Mar 4
The $92M real estate lesson Jake Paul taught us from the boxing ring
In real estate, attention is currency, Josh Ries writes. If you want to close more deals in 2026, you have to start by getting in front of more people
by Josh Ries Dec 23
Make moving day smoother by handling the logistics for clients
Want to make everything easier for your clients, so they’re singing your praises to family and friends? Troy Palmquist says digging into the moving day details is the way
by Troy Palmquist Dec 9
41 years, 8 lessons, 1 truth about real estate that never changes
If you want to build a life and career worth smiling about, coach Darryl Davis writes, don’t just chase the newest app or lead system. Go back to the fundamentals
by Darryl Davis Nov 17
real estate agent communication
You can’t control the market or the headlines, but you can control how you communicate, Darryl Davis writes. Here are the scripts, tips and templates you need to build trust and lifelong clients
by Darryl Davis Oct 6
This CMO wants to make Keller Williams the Nike of real estate
In her 1st interview with Inman, Sandra Howard shares the key to creating a brand that's timeless yet timely, and her plans to push the Texas-based franchisor's marketing to the next level
by Marian McPherson Sep 10
Drunken gunman, new legal filing, Roseanne Barr: Inman’s Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Sep 5
How a Keller Williams broker saved her agents from a drunken gunman
Keller Williams' Oglah Gatamah shares how she protected her agents from a gunman who walked into her office in February. Gatamah said leaders must balance customer service with safety
by Marian McPherson Aug 29
7 ways AI is helping my real estate team — and 8 ways it’s not
Does your team secretly (or not so secretly) resent AI tools? Rachael Hite writes about ways to give them a road map for success
by Rachael Hite Aug 12
What Disney's Magic app can teach us about consumer experience
Compliance expert Summer Goralik shares how Disneyland’s digital reinvention reveals what the real estate industry must protect: access, transparency and the power of innovation
by Summer Goralik May 28
4 keys to maintain healthy communication with clients, teams
Communication doesn't have to be fancy, team lead Carl Medford writes, but it does need to be proactive. Find out how to reach out more often
by Carl Medford Feb 27
Something as small as a sesame seed can sink an experience
Coach Darryl Davis offers insight into how a small mistake or moment of carelessness can undermine not only your professional reputation but the industry as a whole
by Darryl Davis Jan 14
Richard Horovitz named president of BHS' property management arm
The property management and luxury hospitality veteran joined Brown Harris Stevens in 2016 and has served as senior vice president and director since 2022
by Lillian Dickerson Jan 13