Trending: Seeing Red (Book) and getting flashy on Bluesky
From exploring alternatives like Xiaohongshu and Bluesky's Flashes to leveraging YouTube Shorts, discover how to adapt your marketing strategy in a shifting social media landscape
by Jessi Healey Jan 21
Trending: Say bye to fact-checkers, hashtags and TikTok
Jessi Healey dives into social media’s latest shifts, from Instagram’s hashtag update and Meta’s fact-checker removal to the TikTok ban and rising platforms like Threads and Bluesky
by Jessi Healey Jan 10
EXp World Holdings sells Virbela, the firm that made its virtual world
The sale, to Virbela's cofounders Alex Howland and Erik Hill, closed at the end of November. It comes at a time when virtual worlds and the metaverse have waned as a topic of excitement
by Jim Dalrymple II Dec 27
About to expire? How to hit reset on stale listings (and salty sellers)
Hit the refresh button with your sellers, and build buzz around the property before it expires
by Bernice Ross Dec 4
Why raising your EQ, or emotional intelligence, is a must
Enhancing your emotional intelligence isn't just about becoming a better professional, coach Darryl Davis writes; it’s about evolving into a more effective and understanding human being
by Darryl Davis Nov 29
$1M homes hit all-time high in US
A record 8.5% of all US homes are worth $1M or more, up from 7.6% last year and 4% before the pandemic, according to a new Redfin analysis. California is adding them faster than other states
by Lillian Dickerson Aug 16
Zillow, Redfin sent video user data to Meta, Alphabet, lawsuits charge
The complaints, filed by a San Diego resident, seek class-action status and accuse the real estate companies of violating state and federal privacy laws due to their use of third-party tracking pixels
by Andrea V. Brambila Jun 27
How to safeguard your mind from social media stress
Jessi Healey explores practical tips and strategies to help you manage your social media use effectively and protect your mental well-being from the stress it can cause
by Jessi Healey Jun 8
10 essential brand-building tips for first-year real estate agents
When it comes to your personal brand, coach Darryl Davis writes, it's a case of say what you mean, and mean what you say about service
by Darryl Davis Apr 25
What today's high-performance teams know (and now you do, too)
Author and trainer Bernice Ross and Verl Workman, co-founder of Workman Success Systems, discuss the strategies top-producing teams are leaning into now
by Bernice Ross Apr 1
The ‘Chick-fil-A on Sunday’ ChatGPT listing plan
This step-by-step listing presentation blueprint from Jimmy Burgess and your listing appointments will be like Chick-fil-A on a Sunday — closed
by Jimmy Burgess Mar 29
Location, location, location? Price eclipses previous buyer priority
56% of consumers surveyed by Coldwell Banker said that price is the most important factor for them when choosing a home, casting doubt on the belief that location is everything
The worst real estate marketing you've ever seen: Pulse
Whether it was the photos, the property description, the website or the social media plan, what marketing element was a total turnoff?
by Inman Mar 6
5 tips for shepherding clients through mortgage challenges
Buyer demand is still robust, but affordability challenges can make it harder for clients to qualify for financing, Luke Babich writes. Here's how to help
by Luke Babich Feb 26
For proptech adopters, waiting is one of the hardest parts: Triple-I
Brokerage leaders are still waiting to see the returns on their 2023 technology investments, according to the latest results from the Inman Intel Index. Read on for the biggest takeaways
by Chris LeBarton Feb 12