‘We're not competing against either Realtor or Zillow for customers. We are doing something completely different. In essence, we are now No. 1 at that’ — Florance
At Inman Connect San Diego, Sears was optimistic, but said that NAR membership is projected to drop by 150K members and the organization will face a $30M deficit
Marketing expert Jon Krabbe deconstructs the common mistakes you might be making and offers a smarter content plan for your blog
Annette DeCicco shares ways to spot an inexperienced agent if you're the more seasoned pro in a transaction, and mistakes to avoid if you're a newbie
The franchisor's total agent count grew 2.5% from a year ago, to 147,073. But a growing proportion of those agents work outside of RE/MAX's main markets, the US and Canada
New construction starter homes may be a thing of the past as costs continue to rise, according to a report from Cotality. Buyers are flocking to a new kind of starter home, one that's older, smaller
Ahead of Inman Connect San Diego, Coldwell Banker Realty president and CEO Kamini Lane talks about industry consolidation and the power of adopting a highly selective M&A strategy
We're all fighting to get our brand voices heard in today's crowded marketplace, Kyle Basila writes. Here are the factors that could be impeding your communication
AI is transforming real estate marketing, policy and platforms. From automation to oversight, Jessi Healey weighs in on what agents need to know now
Chris Czarnecki also spoke with Inman about guiding agents through a tough market and the heartwarming ways he saw them pitch in to help Texas flood victims
Marketing expert Jon Krabbe shares strategies that optimize your website to immediately engage visitors, reduce bounce rates and improve lead capture
A beautifully staged home sells faster. Stage yourself with a compelling personal brand, Stacey Ross Cohen writes, and you'll find an enthusiastic audience of buyers and sellers who need you
If you want different results, Jimmy Burgess writes, start doing different things. Stop doing what used to work, and start doing what works now
Troy Palmquist talks with video content expert Ransome Tucker about why every agent should be capturing (and sharing) content at professional conferences
On July 26, 1990, President George H.W. Bush signed the Americans with Disabilities Act into law. In observance, ensure your business is inclusive and easily accessible, broker Holly Brink writes