The evolution of real estate leads: Fallout at realtor.com
Opinion
Realtor.com has sacrificed the queen in a high-stakes game of chess. But is it for the win?
by Chris Drayer Jun 7
10 tips for perfecting direct mail (and keeping it out of the trash)
It’s no secret that people don’t love getting sales postcards. Establish yourself as a local resource by following these helpful hints
by Alex Uktamov Jun 6
How this agent fine-tuned his prospecting skills for 2019
Yes, traditional efforts such as cold calling still work. Just ask Ramon Sanchez
by Pat Hiban Jun 6
Person walking shoes feet
The New Jersey-based brokerage says the acquisition of lead gen startup Opcity has turned realtor.com into a competitor
by Patrick Kearns Jun 5
Think you’re good at closing? Take the quiz!
Find out if you're a closer by answering these 10 situational questions that could help you close the deal
by Bernice Ross Jun 3
Inside the app that lets Uber drivers scout homes to flip
With Dealmachine, real estate investors hire people who are already out driving around to look for leads on investment properties
by Jim Dalrymple II May 31
IDX websites: Worth the investment?
Opinion
With a host of products to choose from, it’s now easier than ever to stay ahead of this dynamic real estate landscape
by Andrew Helling May 31
Realtor.com lays off Arizona sales team, consolidates in California
The layoffs are unrelated to realtor.com parent Move Inc.'s acquisition of lead generation firm Opcity, according to a source
by Jim Dalrymple II May 22
How a spirit of generosity will win you new business
Put prospective clients' needs before your own, and you'll see results
by Joseph Rand May 16
Dear Marketing Mastermind: How do I make my open house more effective?
Make sure you are creating an event that is exciting, staging the home for maximum impact and putting out the word ahead of time
by Christy Murdock May 14
Why you should treat everyone like a client from the moment you meet
You already have a lot of clients, and you meet new ones every day. Make the most of it
by Joseph Rand May 14
Ready to hang out your shingle? Avoid these 5 mistakes
The truth is that many brokerages fail in the startup phase, so steer clear of these potential issues
by Jim Weix May 13