Video content is hard. Just Ask the Agent: Tech Review
Ask the Agent is a web-based video production suite designed to help agents create short-form video resources
by Craig C. Rowe Jan 26
Alec Baldwin's latest starring role? His own Hamptons listing video
Amidst a fresh indictment for involuntary manslaughter while filming on the set of 'Rust,' the actor is starring in a listing video for a property he's selling, now listed at a $10M discount
by Lillian Dickerson Jan 22
Stretch 1 listing into 9 pieces of content with Ryan Serhant
Opinion
Make your listings do the heavy lifting when it comes to creating content. Ryan Serhant explains how to create nine pieces of content from one listing that helps you sell homes
4 tips for hooking buyers with your listing video
There are so many tools and strategies agents can take advantage of when it comes to listing videos. 'Million Dollar Listing Los Angeles' stars David Parnes and James Harris share their top tips to help you reach new audiences, get the word out to more buyers and find a new owner for your listing
by David Parnes AND James Harris Sep 23
The Real Word: Is New York City making a comeback?
Opinion
This week, Byron Lazine and Nicole White discuss the demand for office space, the end to the NYC exodus and The Smith Group's new listing video
by Byron Lazine Apr 8
Here's the real estate tech worth knowing in 2021
Opinion
In 'Best Use of New Tech Brainstorm: An Inman Workshop' at Connect Now, moderators Jeff Lobb and Kenny Truong led a discussion that balanced the best of today's tech tools with some unique, off-market creative solutions
by Craig C. Rowe Dec 18
The Real Word: Did this listing video go too far?
Opinion
This week, Byron Lazine and Nicole White discuss the listing video that elicited shocked responses from viewers and agents, things the real estate industry should be grateful for and CoStar’s acquisition
by Byron Lazine Dec 4
OpenFrame brings new twists to its virtual home tour app
Opinion
The iOS app comes with a 360-degree camera and tripod, as well as some sharp value-add features that make it stand out among the growing selection of virtual tour tools
by Craig C. Rowe Sep 25
Doing virtual tours? 10 things you should (and shouldn’t) do
Opinion
If you are dedicated to becoming the best listing agent you can be, you owe it to your clients to grow your marketing efforts using this valuable link
by Andrew Fortune Aug 22
Fast (and well-timed), video-tour app Replay Listings hits all the marks
Opinion
Co-founded by a former agent and currently available to New York City agents, the web and mobile video listing portal has its sights set on major market expansion, and it might have the chops to pull it off
by Craig C. Rowe Jul 3
Here's a simple approach to making listing videos
Opinion
Getting started with video can be daunting. Your next listing can shine on camera, all you need is a smartphone, a few apps and a couple hours, from start to finish
by Craig C. Rowe May 19
Terradatum announces Listing Home Run for automated video marketing
Market analytics company is using MLS listing data to help agents quickly roll out property videos and web content for only $29.95 per listing
by Craig C. Rowe Apr 22
Filmmaker-inspired video app wants your help in beta testing
Opinion
The app comes with a shot list and in-screen shooting recommendations to ensure users capture everything that makes a video worth watching. It was developed by a filmmaker and former Sotheby's executive
by Craig C. Rowe Apr 17
How a polarizing listing video got this newbie millions in business
Opinion
When I took on a high-priced, one-bedroom condo for my first listing, it was our ‘millennial’ lifestyle video that helped us break records — love it or hate it
by Chad Carrodus Dec 6
The Real Word: Is it fair to say iBuyers are untested?
Opinion
Plus, check out our marketing highlight of the week. This listing video will take you back to the early '90s
by Byron Lazine Oct 11