Failure isn't final. 'Sellebrity' agent Kofi Nartey offers hard-won wisdom for excelling with the world's most sophisticated clients after 22 years
Luxury listings need more than good photos and online listings to sell, Coldwell Banker Warburg's Kevelyn Guzman writes. They need an approach that combines strategy and creativity
From selling advertising to entering the competitive world of New York City real estate, find out how Rachel Glazer overcame long odds with hustle and heart
When you focus on lifestyle, stay ahead of trends and create emotional connections, you’re not just selling homes, Coldwell Banker Warburg's Kevelyn Guzman writes. You’re selling the dream
Looking for strategies to increase your average sales price and break into the luxury niche? Jimmy Burgess offers 5 real-world examples designed to inspire
Find out how Miami luxury leader Lourdes Alatriste demonstrates grace under pressure while always keeping clients' needs top of mind
REAL New York Director of Marketing Md Kamruzzaman writes that in today’s crowded marketplace, even boutique buildings need a distinct brand identity to stand out and attract buyers and tenants
Cutting expenses in 2025 doesn’t mean sacrificing quality, Chris Pollinger writes. Maintain profitability and reinvest savings into the areas that truly drive growth
Learn the essential steps that pave the way to success in this high-stakes market with insights from luxury consultant Chris Pollinger
High-end real estate authority Kofi Nartey offers tips from upscale brands like Louis Vuitton and the Ritz-Carlton on how luxury real estate agents can deliver exceptional client experiences
Establishing yourself as a luxury real estate agent doesn't have to cost more, MyHome's Jennifer McAlpine writes. It's about a simplified aesthetic and a strong sense of your value proposition
Chris Pollinger shares strategies to help you master market knowledge, build strong networks, leverage sophisticated marketing and provide exceptional client service
If you've been looking to position yourself within the luxury niche, luxury consultant Chris Pollinger writes, the journey will be both challenging and, potentially, rewarding
Stay ahead of the market with Chris Pollinger's top 6 luxury real estate trends of 2024. Learn what luxury clients are seeking and how to cater to their discerning taste
Real estate auctions offer benefits for both buyers and sellers. Chad Roffers offers tips on how buyer's agents can help their clients navigate the process