Does the housing ladder still work?
Opinion
The idea is that most people begin their homeownership journey with a starter home and make their way up to more expensive housing. But is that theory still valid — especially now during a pandemic?
by Steve Cook Aug 11
US homeownership rate hits near 12-year high — or did it?
New data from the Census Bureau indicates that the homeownership rate surged to its highest point since the third quarter of 2008, but a change in data collection methodology may have impacted the results
by Lillian Dickerson Jul 28
What does New Canaan's hipsturbia look like?
Find out how once boring suburban enclaves are becoming the new centers of the Millennial universe
by Christy Murdock Feb 10
There’s a solution for high home prices — but most don’t want it
A new Redfin study reveals that 53% of buyers and sellers oppose high-density housing in their own neighborhoods, despite the fact it would significantly improve affordability
by Marian McPherson Aug 9
Who do you want to sell to? 4 tips for honing your target market
Opinion
Figure out who is in your audience, learn their pain points, listen to feedback, and leverage social media to reach them with the answers they need
by Mike Jeneralczuk Apr 7
Generation Z zones in on housing
Born between the mid-90s and early 2000s, they're more eager to own than millennials, a new survey reveals
by Teke Wiggin Sep 7
For millennials, it’s all about finding the right neighborhood 'vibe'
This generation is reshaping the American homebuyer's dream
by Diane Morais Jul 18
What are millennials willing to give up for their ideal neighborhood?
Trulia's latest Consumer Home Buying Survey says garages, updated kitchens and extra square footage are the first things to go
by Marian McPherson May 10
7 inside tips for working with millennial buyers
Check your stereotypes at the door
by Kayla Matthews Mar 19
How to tailor your social media to millennial buyers
This extremely lucrative real estate niche expects you to bring it
by Sarah Layton Nov 27
5 things picky millennial homebuyers want
If you want to target this group of buyers, you’ll have to play it carefully and highlight the features they desire
by Anna Johansson Apr 12
Does owning a home mean you're an adult? Millennials think so
Bank of America survey drills down into the beliefs, concerns and behaviors of this powerful buyer segment
by Lew Sichelman Apr 12
LA millennials flocking east while techies live coastal
Gentrification on the Eastside poses affordability problems for locals, but not all young residents are leaving the beach
by Jennifer Riner Sep 20
Baltimore housing market rising, despite distressed past
MRIS Chairman of the Board Cindy Ariosa provides the what and where of Baltimore’s rising market
by Jennifer Riner Jul 19
Zillow: millennial renters are choosing roommates
Zillow reports 9 percent of US millennials are living alone – a figure that has been declining
by Kimberly Manning Jul 6