What's your unique value proposition?
Sell your strengths to avoid being replaced
by Kathryn Royster Feb 4
How brokers will lose home-search advantage
AI-based search will woo homebuyers as they begin their home-finding quest
by Creed Smith Nov 9
A prospect is not a lead until you make it one
Engagement and systems are key to the process
by Rick Jarvis Nov 4
Inman Luxury Connect in a nutshell
An ambassador's digital scrapbook -- with graphics from #ICLX
by Dusty Baker Nov 4
Will RPR fears hold back industry vision for Upstream?
Brokers are emotionally scarred by past ventures that didn’t go as expected, but we can’t let that drive us into a perpetual state of stagnation
by Sam DeBord Oct 28
Down with portals -- what's up with that?
Opinion
It's the buyers' demand that causes disruption
by Kenneth Jenny Oct 16
How to win the war for your clients' attention
Don’t fight the SEO battle, shift your resources to better email
by Pierre Calzadilla Oct 12
Podcast: Your 12-step program for beating buyer lead addiction
If so many agents are complaining about buyer leads, why do they keep buying them?
Why IDX is the future of mobile search
Opinion
Customers can get immediate results when searching for homes on their smartphones
by Randall Standard Oct 2
20 ICSF takeaways worth revisiting today
Which of these takeaways will change your business?
by Bernice Ross Sep 28
Dumping IDX: Don't burn our safety net
Internet data exchange is an important part of ensuring some control of our digital future
by Sam DeBord Sep 15
Portal-powered brokers open their lead-conversion playbooks
Zillow vs. realtor.com: What's the verdict?
Inman readers weigh in and we keep score
by Inman Aug 31
Where can you find true real estate leadership?
Opinion
The good, bad and ugly of the industry
by Brad Inman Aug 27
Who faces disruption in the real estate industry?
Why it's wise to look both ways before crossing a street -- figuratively and literally
by Brad Inman Aug 17