Although you need to be careful with ChatGPT, it can be a great resource for idea generation. We asked how to handle commission questions and got some surprisingly solid suggestions
Nicholas Greer decided to have some fun with one of his listings. He made a lot of people angry. 'I’m just an artist at heart,' he told Inman earlier this week. 'I can’t turn that off'
Knowing who you are and conveying your value with authenticity is an essential part of communicating with potential clients, writes The Agency's President Rainy Hake Austin
Opinion
Although technology has its place, it simply can't compare with the human touch when it comes to marketing and running a real estate business
It's not just how your marketing looks, it's how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme
Join Brian for an exploration of ACCESS and discover how this innovative internet-based platform empowers real estate professionals to craft stunning websites, captivating presentations, and impactful marketing materials with ease.
Artificial intelligence tools like ChatGPT provide unprecedented leverage when you know how to use them effectively. Jimmy Burgess and Andy Beal discuss how to use ChatGPT to the fullest
The year-long program includes 1-on-1 consultations with team members to assess campaign tactics, review metrics and generate ideas to increase response rates and lead generation results
The marketing company is set to partner with The Trade Desk, a prominent, programmatic advertising platform that assists ad buyers with large-scale, data-driven campaigns
If you’re putting together a beautiful, thoughtful offer package, your buyers won’t have to supplement with a love letter. Here's how to impress with your pdf
Feeling a little lost about sales funnels? Here's an explainer to break down what they are and how to use them to grow your real estate business
These concepts will help you find the success you're looking for in your real estate business
Opinion
From leveraging artificial intelligence to navigating the complexities of SEO and online marketing, here's how real estate pros can be at the top of their game
In a time of cynicism and negativity, superhero movies are more popular than ever. Here’s how to become the hero in your own life and in your business
As a child, Baker and her single mom bounced around rentals until the Georgia native reached the 10th grade. Now, she helps make the dream of homeownership come true for people every day