3 ways to build confidence in buyers and keep their anxiety at bay
Today, homebuyers are understandably nervous, which is why agents should do everything they can to put buyers at ease. You can do that by showing your market knowledge and expertise — and following these tips
by Santiago Arana Nov 2
Keep up! 3 tips to navigate the post-pandemic sales boom
Is the COVID-induced hubbub of activity keeping you on your toes? These 3 tips will help you keep your post-pandemic momentum going and stay on track with your clients’ evolving needs
by Santiago Arana Oct 19
Growing your brand through YouTube? 3 tips to start off strong
An engaging YouTube channel can play a big role in building your brand and elevating you as a recognized thought leader in the industry. If you’re new to the platform, here are three basics to help you hit the ground running
by Santiago Arana Sep 10
Do these 3 things to adjust your mindset for success
In order to achieve your goals, your mindset must match your aspirations, otherwise it will hold you back from being successful
by Santiago Arana Aug 27
Mentoring the future: 4 ways to help leaders develop
Opinion
Mentoring is a great opportunity to develop the future leaders of your real estate business. The time invested will pay off in the long run
by Santiago Arana Aug 7
Stuck in a rut? 3 simple, smart ways to self-motivate
When you're feeling low on energy, it's easy to lose sight of what you're working toward. So, here are some smart ways to cultivate a productive environment and pick yourself back up
by Santiago Arana Jul 23
Get it done! 4 tips for keeping your day on track
As we begin to enter the next phase, now is a great opportunity for agents to implement good work habits to maximize their productivity and return to business with greater focus than ever
by Santiago Arana Jun 30
How collaborating on listings benefits agents and sellers
When agents join forces to list a property, clients get the benefit of multiple agents — their knowledge, Rolodex, market experience and more. Here are a few more reasons to open yourself up to the possibility of collaborating with another agent
by Santiago Arana Jun 3
3 ways to give back right now
Opinion
From in-kind and financial contributions to your community to moral and career support to your team, now's the time that should be defined by giving. Here's how to lend a helping hand
by Santiago Arana May 15
LA agents clamoring to help Harry and Meghan house hunt
'It's almost a free-for-all,' Million Dollar Listing's Josh Altman told TMZ
How to turn that rejection frown upside down
Your success will come from your growth and your experiences — the good, bad and, especially, the difficult
by Santiago Arana Apr 22
Overwhelmed? Here are 5 ways to cope with coronavirus stress
High levels of stress can negatively affect your body in many different ways. However, there are ways to combat these issues, stay healthy and maintain productivity. Here's how
by Santiago Arana Apr 15
Anthony Hopkins lists Malibu home
The home narrowly escaped damage in a 2018 wildfire that took down a property next door
How to forge and maintain those lucrative luxury client connections
Extraordinary customer service and high-touch relationships can lead to a lifetime of high-end sales
by Gill South Aug 20
How an eye for property and a stellar reputation landed this agent 2 multimillion-dollar listings
Santiago Arana is a top producer for good reason -- his connections
by Amber Taufen Jun 30