As Inman announces its Marketing All-Stars, it's time to dive deep into all the marketing expertise you'll need to shine bright this spring
Jimmy Burgess shares 15 agents, team leaders and trainers who can help you find the perfect mix of content to grow your Instagram channel
The prestigious award honors the most creative, innovative and strategic-thinking marketers within the real estate industry for 2024
Luxury consultant Chris Pollinger walks you through the steps to create a cohesive and integrated marketing strategy that leverages a variety of channels for more effective engagement
Ready to get busy? Trainer and author Bernice Ross talks to Curaytor co-founder and CEO Jimmy Mackin about the marketing plays that are working right now
Think your website can't compete with the big portals? SEO expert David Marden writes that, with smart keyword planning, you can find your place in online search results
The company's NeighborhoodWrap solution will use information to augment targeted landing pages, which can be associated with email, social media, video and listing presentations
If you want to raise your profile and stay top of mind in your chosen market, luxury consultant Chris Pollinger writes, it requires crafting an effective and recognizable brand identity
Whether it was the photos, the property description, the website or the social media plan, what marketing element was a total turnoff?
Agent Danielle Lazier quit listing appointments because she was tired of giving away expertise with no reward. Here's how she susses out which clients truly want to work with her
Whether your lead gen leans into cold calls, direct mail, door knocking or portals, Bernice Ross talks to REDX's Curtis Fenn to find out what changes are afoot
In a market where agents must be expense-averse, Jimmy Burgess writes, generating leads that only have an expense if money comes in can make a lot of sense
We asked about the marketing schemes that have flopped in your real estate business, from the silly to the badly implemented
If you want to get your name out there, a Google Business Profile is the way to go. Jimmy Burgess shares how to optimize your online presence with this underutilized marketing tool
Enhance your social media feeds without spending a dime. Check out these 14 free and user-friendly tools for designing stunning graphics