This TikTok feature will help you reach even more potential clients
Rewarding quality content is always the aim of TikTok's algorithm. Now with a new feature in place to help users have more control over what they see, getting your quality content in front of your audience should be even easier
by Katie Lance Mar 22
Collabra launches 'Credit Karma for real estate' social media tool
'SphereBuilder' is designed to help real estate professionals figure out if their social media marketing is effective. The 1st tool will roll out in Denver, Colorado, and Huntsville, Alabama
by Jim Dalrymple II Mar 20
refresh social media
Enhance, optimize and fine-tune your online presence by using this social media refresh checklist for real estate from Inman's Christy Murdock
by Christy Murdock Mar 20
That's such a turnoff! 7 major marketing mistakes agents make
Your marketing should be strategic, purposeful and professional. Here are some major marketing turnoffs that you should avoid
by Laura Viñalet Mar 17
I don't dance: 5 TikTok marketing ideas for agents with 2 left feet
If the recent influx of agents dancing for views on their social channels gives you the ick, try these 5 short-form content ideas instead
by Rachael Hite Mar 8
23 TikTokers you should be following in 2023
These TikTokers are creating engaging, inspiring videos; follow them to supercharge your day and your business
by Jessi Healey Feb 21
Landlord's $200 'aggressive breed' fee for pet fish shocks internet
TikTok user Nicole Rose posted a video of herself staring in stunned silence at the Kansas City apartment's pet policy, which requires a $200 one-time fee for pets, along with a $15 monthly fee
by Ben Verde Feb 6
Real estate agents of TikTok say a big market shift is afoot
All across the country, real estate agents are posting positive signs of change from the trenches and revealing they're suddenly dealing with packed open houses and intensifying bidding wars
by Jim Dalrymple II Feb 1
TikToker Giselle Ugarte launches the 'rise of the real estate influencer'
The Talent Brokerage is a marketplace for agents, brokers and industry experts to collaborate with top companies and brands through speaking engagements, brand partnerships and influencer campaigns
by Craig C. Rowe Dec 20
These tools and tech promise an updated open house
Open houses are some of the few ways today's buyers can experience a property before agreeing to be formally represented by an agent, a byproduct of the long-simmering NAR settlement
by Craig C. Rowe Nov 30
Don't understand Instagram? Here's what you need to know in 45 seconds
Not sure how to get started on Instagram, or looking to up your game? Find out how to make it work from one of real estate's best
by Sue Benson Nov 21
1060 AI shifts to video content automation: Tech Review Update
Opinion
The Australian company's leadership found that most agents aren't comfortable in front of the camera, so it now uses still images to automate listing content creation
by Craig C. Rowe Nov 11
Rent develops program to help clients trend on TikTok
Rent describes the solution as turnkey, fully managed and a way to convert existing marketing content on the Rent network into dynamic, digital branding messages
by Craig C. Rowe Nov 2
Will Elon Musk's Twitter torpedo real estate's most critical debates?
Musk is already shaking things up just days after buying Twitter. That could have big implications for some of real estate's most pressing debates
by Jim Dalrymple II Nov 1
TikTok for real estate? A new app for agents aims for that and more
1060, a real estate listing app, advertises properties through videos of 60 seconds or less and allows users to search for properties by price, real estate agent, brokerage and keywords globally
by Lillian Dickerson Oct 28