Set the stage for 2022: 4 steps to start off on the right foot
While some agents hit the new year running, others seem to be stuck in the mud, repeating the same mistakes from the previous year and going nowhere. Here are 4 key areas to master for 2022 to get your business going in the right direction
by Carl Medford Dec 7
Need help prospecting? 10 tips for getting it done
As real estate agents, we are sales professionals. We find customers, we talk to customers, we serve customers. If we are trying to skip any of those steps, we are not doing our jobs. Here are the attitudes and behaviors of top sales professionals
by Todd Conklin May 14
3 building blocks for business resilience today
Instead of focusing on building, a lot of agents and teams have shifted gears. Now, they're rebuilding, adapting and tweaking their processes instead. Here are a few things to remember when crafting a strategy for moving forward
by Kathleen Black Oct 8
What your team's accountability plan should look like
A good CRM will provide you with enough true information to hold agents accountable as well as compare how your team members work
by Kathleen Black Jul 16
Why teams need onboarding and training systems
Do yourself and your team a favor: Establish strong onboarding and training systems to make achieving your goals more seamless and systematic
by Kathleen Black Feb 13
Why tracking marketing ROI creates game-changing results
Keeping a close eye on your ROI allows you to make cost-effective marketing choices, determine how much each new client costs and avoid mistakes
by Brandon Doyle Nov 15
5 ways to keep your sanity while leading a business
Your mindset will pave the way to success
by Brian Buffini Oct 14
What agents need to know about consumer tracking
If you or your vendors don't disclose consumer tracking, there could be a price to pay
by Amber Taufen Mar 11
How to calculate customer acquisition cost
Tracking every channel is crucial
by Chase Hughes Feb 12
5 mistakes agents should avoid when running Facebook ads
Skip these errors, and you'll have a more effective campaign
by Justin Kerby Dec 8
The quantified self: what it might mean for real estate
Imagine being able to know which clients made you happy or how your work cycle was affecting your health
by Vincent Turner Jan 9
Once you've measured what people are doing, it's up to you to figure out why
by Gahlord Dewald May 30
Rental keys are tagged with unique barcodes
by Inman Jun 17