How strategic partnerships can help your brokerage stand out
Whether it's providing a value-add for agents, boosting awareness of your brand in a new market or generating more sales, strategic partnerships can give you the edge over others in the industry in so many ways. Here are a few
by Mauricio Umansky Mar 22
The Agency launches new outposts on both coasts, plus Canada
The Agency is opening new offices in California, Connecticut and Ontario, as part of the company's strategic growth plan
How to scoop up more market share in feeder markets
Now that you've solidified your position as a go-to local agent, what's next? A natural career progression might include expanding into neighboring areas and feeder markets. Here's how to do it successfully
by Mauricio Umansky Mar 4
Build a company culture that leads to retention and growth
The first step toward creating a company culture that drives the success of your brand is to determine your founding principles
by Mauricio Umansky Feb 18
Faster, easier, more personal: How tech is shaping luxury real estate
Opinion
These three tech trends allow luxury agents to give their clients a better experience, which is why they will change the face of real estate in 2021 and beyond
by Mauricio Umansky Feb 11
The Agency adds to its leadership team with high-profile hires
Jim Ramsay comes aboard from Engel & Völkers as the new executive vice president of franchise sales, while Wendy Walker, formerly of Coldwell Banker, will be the managing director of the Scottsdale office
3 simple ways to show gratitude this year 
Appreciation for a job well done goes a long way in cultivating a positive culture and organization
by Mauricio Umansky Dec 24
3 digital marketing strategies you'll need in 2021
2021 will be the year of eye-catching content. Here are a few ways to drive more eyeballs to your listings and get the exposure needed to elevate your business
by Mauricio Umansky Dec 9
The Agency expands into DC with $220M RE/MAX brokerage
Led by Nurit Coombe and Alex Martinez, RE/MAX Elite Services will soon become The Agency DC Metro
by Patrick Kearns Nov 2
Show off your listing! 6 tips for creating engaging IGTV videos
Virtually touring a home is an essential part of the business now, so IGTV is a worthy place to focus video efforts. Here are a few tips to help you gain traction
by Mauricio Umansky Oct 29
Shake-up at The Agency: Former Compass leader named new president
Rainy Hake Austin is set to join The Agency as president. Co-founder and current president Billy Rose will move to a vice-chairman role on the company's board of directors
by Patrick Kearns Oct 6
How to set yourself apart in luxury real estate
To get to the top in the high-end market, you have to build your brand, maintain your reputation, keep working hard and most importantly, love what you do
by Mauricio Umansky Oct 5
What is an 'Amazon room,' and why do luxury buyers want one?
With online orders increasing, many buildings are looking for ways to get more space for residents' packages
3 facets to consider when choosing your luxury brokerage
Teamwork, technology and marketing play crucial roles in agents’ success. Here’s why you should consider them when looking for a brokerage home
by Mauricio Umansky Sep 18
3 essential coaching techniques every leader should know
If you're in the position of leadership, coaching your agents is an essential part of the job. It's also what will help propel them to success. Know how to do it well by sticking to these techniques
by Mauricio Umansky Aug 6
'We don't need another $30M home': Mauricio Umansky on the LA luxury market
The founder of The Agency discusses what types of high-end homes are selling now
Looking for virtual team building activities? Here’s 4 ways to connect
Here are a few things we’re doing to keep our real estate teams cohesive, connected and collaborative while working virtually this summer
by Mauricio Umansky Jul 16
3 ways to keep your team engaged this summer
Encouraging more time outdoors, from group team-building activities to educational work outings, will keep your team engaged and have a positive impact on the group dynamic
by Mauricio Umansky Jul 2
3 ways to make this summer a productive one
Summer might look a little different this year, but that doesn't mean teams shouldn't ready themselves for high volumes of business. Here's how to stay productive this season, while making sure to carve out some time for rest and relaxation
by Mauricio Umansky Jun 25
What team leaders can do to promote wellness and self-care
Many real estate agents have been working harder than ever through this challenging time, so here are some ways leaders can take care of their agents
by Mauricio Umansky Jun 11
These are the 2 things luxury buyers want right now
At Inman Connect Now, top luxury agents discussed how the pandemic has changed the wish lists and priorities of luxury buyers
How to grow your Instagram audience as a team
Mauricio Umansky shares how his team grew The Agency’s Instagram account to be one of the most-followed residential real estate accounts in the world
by Mauricio Umansky May 28
3 tips for taking care of business virtually as a team
Be fully prepared to support your clients virtually, guide them through each step comfortably and answer all questions before signing on the dotted line
by Mauricio Umansky May 14