Rendering of the Elmhurst, Illinois, development that Redfin will market. Source: Redfin. Redfin signs second homebuilder to custom listing service

Redfin signs second homebuilder to custom listing service

Redfin has begun marketing the listings of a Chicago-area homebuilder, the second company to sign on to a custom listing service for builders the brokerage launched last fall. Redfin Builder Services, a listing service offered by Redfin that promis...
By Inman News | 19 hours ago
Reverse mortgage image via Shutterstock. And you thought time-lapse video was cool

And you thought time-lapse video was cool

Check out photographer Julian Tryba's "layer-lapse" video, which time-shifts footage of multiple objects or regions within the same scene -- shot at different times of day from the same camera angle -- and plays it all back in a simultaneous flow. W...
By Inman News | Friday, October 24, 2014
Leads image via Shutterstock. ZipRealty giveth leads to Warren Buffett, Realogy-owned ZipRealty taketh away

ZipRealty giveth leads to Warren Buffett, Realogy-owned ZipRealty taketh away

Starting next month, leads generated by ZipRealty’s “Powered by Zip” referral network in the Tucson, Arizona, market will go to a Realogy-owned brokerage, Coldwell Banker Residential Brokerage in Arizona, instead of Long Realty, one...
By Inman News | Thursday, October 23, 2014
Magical thinking image via Shutterstock. The most popular real estate apps aren’t even real estate apps. Should we worry?

The most popular real estate apps aren’t even real estate apps. Should we worry?

I often ask real estate agents what their three most important real estate websites or apps are, and I get a surprising mix of answers. Namely, most of them aren’t even real estate apps. Somehow, Gmail, Dropbox, Evernote, Twitter, Facebook, ......
By Jonathan Aizen | Thursday, October 23, 2014
Listings faucet image via Shutterstock. MLS that withheld listings makes peace with realtor.com

MLS that withheld listings makes peace with realtor.com

Realtor.com now identifies the listing agent on all for-sale listings, and will soon give them the opportunity to provide linkbacks to their own websites from their profile pages on the site, prompting North Alabama Multiple Listing Service to turn i...
By Paul Hagey | Wednesday, October 22, 2014
redfin_walk_score Redfin's first acquisition: Walk Score

Redfin's first acquisition: Walk Score

In its first acquisition, Seattle-based tech brokerage Redfin has scooped up the neighborhood-information site Walk Score, with plans to import the startup’s rental listings and neighborhood data into its website and mobile tools. Terms of the...
By Inman News | Wednesday, October 22, 2014
Going paperless image via Shutterstock. Dotloop joins LeadingRE's preferred vendor program

Dotloop joins LeadingRE's preferred vendor program

The more than 500 real estate brokerages that belong to Leading Real Estate Companies of the World now have access to dotloop’s broker platform at an initial annual discount and other perks with the addition of the transaction management platfo...
By Paul Hagey | Tuesday, October 21, 2014
Sample WebsiteBox postcard New app grabs MLS data for print marketing campaigns

New app grabs MLS data for print marketing campaigns

Print marketing is not dead, and apparently even the newest companies are getting in on the action. Real estate tech startup WebsiteBox is now offering its agent and broker website customers an app that will help them create their own ......
By Inman News | Tuesday, October 21, 2014
32Best Agent-ranking site crunches online reviews, social media

Agent-ranking site crunches online reviews, social media

The roots of many real estate tech startups can be traced back to experiences that left sour tastes in the mouths of their founders. That makes the origins of 32Best somewhat unusual. It sprouted from a real estate success story. Deidre ......
By Teke Wiggin | Tuesday, October 21, 2014
era design tool Tool lets buyers virtually redecorate ERA Real Estate's luxury listings

Tool lets buyers virtually redecorate ERA Real Estate's luxury listings

Imagine you’re browsing listing photos online. The living room of a house you’re interested in looks spacious enough, but its beige walls and worn-out couch make the place look depressing. You wonder, for a moment, what the space might lo...
By Teke Wiggin | Monday, October 20, 2014
Leads image via Shutterstock. Lead 'nurturing' platform now offered as stand-alone software

Lead 'nurturing' platform now offered as stand-alone software

Zurple is now making its lead conversion platform available to agents for $49 a month as a stand-alone software package, without requiring that they buy leads from the company. The new offering, “Conversations by Zurple,” integrates with ...
By Inman News | Monday, October 20, 2014
Mortgaged home image via Shutterstock. Suddenly, Ellie Mae is a $1B company

Suddenly, Ellie Mae is a $1B company

Shares in fast-growing mortgage industry software developer Ellie Mae hit an all-time high today, pushing the Pleasanton, California-based company’s market capitalization over the $1 billion mark. Bloomberg News has reported that the convergenc...
By Inman News | Friday, October 17, 2014
Curved TV displaying an ArXperience 3-D model. Latest 3-D tech triggers vertigo

Latest 3-D tech triggers vertigo

I have a mild fear of heights, so when I peered over the balcony of a luxury apartment located near the top of a high-rise in Miami, naturally I felt a bit dizzy. Except that it wasn’t natural at all. ......
By Teke Wiggin | Friday, October 17, 2014
Zillow CEO Spencer Rascoff kicked off the event on Thursday morning. Photo by agent Michael Gardner. Agents flock to Zillow's first national agent conference

Agents flock to Zillow's first national agent conference

Today marks the “most important day in the 10-year history of (Zillow),” Zillow CEO Spencer Rascoff told a crowd of more than 1,000 agents at the Mandalay Bay Hotel in Las Vegas, where the portal is holding its first-ever national agent conven...
By Paul Hagey | Thursday, October 16, 2014
Screen shot of Trulia's "Get Fresh" sweepstakes home page. Trulia will enter brokers in sweepstakes if they turn on direct listings feed

Trulia will enter brokers in sweepstakes if they turn on direct listings feed

Now that it has agreements to receive listings directly from more than 100 multiple listing services, Trulia says it’s working on getting more brokers to opt in to those feeds. Trulia will enter brokers who authorize their MLS to send their ....
By Paul Hagey | Thursday, October 16, 2014
Screen shot showing detail from myxilimobile.com home page. Why yard signs will never die

Why yard signs will never die

For Sale yard signs will never die, as long as they are turning smartphone-toting buyers into leads. XiLi Mobile, a provider of leads and automated text marketing for real estate agents, says it’s capitalizing on the knowledge and industry conn...
By Inman News | Wednesday, October 15, 2014
Screen shot of agent T.C. Hyatt's profile on Zillow Agent reviews helping Zillow become Google for real estate

Agent reviews helping Zillow become Google for real estate

When top-producing real estate agent T.C. Hyatt gets a lead from Zillow, he’s not sure if it’s because he’s an advertiser with the portal or because consumers are using the platform as their default search site for all things real ...
By Paul Hagey | Wednesday, October 15, 2014
Confidential image via Shutterstock. Don't make these email faux pas with your real estate clients

Don't make these email faux pas with your real estate clients

Emails are, in most transactions, essential and a significant part of the communications among the various parties involved in real estate transactions. While we have each likely had at least one seller or buyer who does not use email, I suspect thos...
By ActiveRain | Tuesday, October 14, 2014