More Technology News

What if joe-six-pack could market a home to the full universe of potential buyers and sell his property without spending a dime? Well, now he can. USRealty.com, whose CEO previously founded and sold one of the most popular for-sale-by-owner (FSBO) websites, is now offering MLS listings to sellers in dozens of states for no upfront cost or fees upon closing ...
In February of this year, the social media leader launched Canvas, a new advertising tool that provides businesses with an effective way promote their brand and for agents -- also share listings. As of last week, Facebook has opened the rich media format for Facebook Pages and organic posts as well. The company reported that current average time spent on a Canvas post is 31 seconds ...
...
I think CityRaven chose the preeminent member of the corvid family as its branding theme because like ravens, the company wants to become known as the most intelligent form of life in the industry. They're off to a good start ...
What if you had an eye for quality interior design? The world will have no limits for you -- no boundaries. You will be able to get what you’ve set your mind to. You would be in luxury real estate. ...
There are two immense and immediate problems in the real estate industry, and one near-future problem can be solved by the MLS systems acting as the market innovators. But the window of opportunity to execute is nearly closed, and once this opportunity is lost it will never be available again ...
The 2016 Realogy FWD Innovation Summit has always been tech-centric, many of the companies at the event this year are rushing to figure out ways to use technologies that help people communicate more seamlessly and efficiently ...
Trulia's new marketing campaign, "Hammerfy Your Home," is a way for buyers, renters and window shoppers to let loose during the homebuying and selling processes -- or partake in some retro hip-hop jamming just for funsies ...
If you are one of those real estate agents who thinks big picture and looks for inspiration in any media possible -- books, podcasts, blogs, Hallmark cards, quotes -- consider adding "Office Hours with Spencer Rascoff" to your playlist ...
SF
Zero net energy home unveiled in East Bay
by Jennifer Riner
San Francisco is known for its eco-friendly infrastructure, but there's always room for improvements. PulteGroup recently completed building a new zero net energy home in San Francisco’s East Bay. The prototype is a sign of support California’s goals for complete zero net energy construction in the residential sphere by ...
Late last year the mortage trading platform Resitrader was introduced as a simple and effective way for secondary marketing professionals to manage mortgage trading. The platform bills itself as intuitive and easy to navigate and connect all aspects of the trading process ...
Whether it's for a phone call about a job offer, the doctor's update on a medical condition or the news deciding the fate of your dream house, waiting is the most despised stage of any major life event. Bank of America's latest approach to combine "high-touch" and "high-tech" for a better consumer experience at least allays the waiting pains associated with the home loan application process ...
Your agents might be getting advice from all of the wrong places, like from people with companies and products to sell to real estate agents. It seems like part of being a vendor these days is teaching agents. Having a product to sell to the real estate industry seems to make people experts automatically on how to be a great real estate agent and how to run a successful real estate company ...
The 2016 Realogy FWD Innovation Summit is now in the books, with the top prize going to New Story, an amazing nonprofit that crowdfunds homes for needy families abroad ...
In what can be described as the "Uber-ization" of real estate, Real, a Houston brokerage, is setting up shop in New York -- but the forward-thinking broker is doing everything remotely ...
It's a been a busy week for real estate technology product updates. We have new names, new money and altogether new products. Let's get into it ...
On August 2, the San Francisco Hilton will be buzzing with top technologists from around the globe at Tech Connect. Here, they’ll discuss what’s next in building successful real estate applications and tools, and how technology can better address consumer and industry needs ...
Agents are mobile creatures by necessity, and recent advances in mobile technology have given real estate professionals an unprecedented ability to "take their office on the road" and do the majority of their job out of their home office, local Starbucks and even parked on side of the side of the road in their car when required ...
How do you make buying a house look cool to people who probably aren't considering buying a house right now? Put cool people in a house that is for sale and let them talk about how cool houses can be. At least, that's what Zillow did when it put five Snapchat-famous personalities under one roof in Malibu ...
Why do we even include unsold properties on a CMA? After all, the goal in any pricing analysis is pretty simple: show the seller why he or she should price his or her home according to what has actually sold. Pull up properties that have sold, explain why they’re comparable enough to be reliable and price accordingly ...

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