• MarketVideos.com: the next best thing to hit real estate video marketing
  • How to build a better real estate website [infographic]
  • Twitter tools: DMCleaner whisks away your backlog of Twitter messages
Gmail's new inbox Take a look: The new Gmail inbox simplifies and customizes with new tabs

Take a look: The new Gmail inbox simplifies and customizes with new tabs

Watch Gmail’s intro video for the new inbox design and they’ll state something many of us are all too familiar with: Inboxes can be overwhelming! Gmail is offering to help you deal with the clutter that email brings. The new ...
By Meg Herbert | Tuesday, June 11, 2013
real estate videos Shooting quality real estate video on the go with your smartphone

Shooting quality real estate video on the go with your smartphone

Video seems to be one of the most difficult mediums for real estate pros to master. While it’s probably also the most effective way to present unique, high-quality content online, the technological barriers and time constraints required to reg
By Sam DeBord | Monday, June 10, 2013
Evernote Reminders Evernote Reminders

Evernote Reminders

One of the most requested suggestions Evernote has seen is the addition of an alert/reminder system for notebooks. The day has finally arrived! On May 23, Evernote’s blog announced it’s newest feature called Reminders (just make sure you
By Meg Herbert | Wednesday, June 5, 2013
edina realty branded apps Are branded apps worth the investment?

Are branded apps worth the investment?

This post explores a marketing tactic submitted by Edina Realty Home Services, the most recent winner of #madREskillz, a weekly Inman News Twitter conversation. Every Thursday, Inman News invites real estate professionals and companies to tweet of
By Teke Wiggin | Tuesday, June 4, 2013
2013 Social Media Industry Report 4 ways to create your social media strategy and wipe out 80 percent of your competition

4 ways to create your social media strategy and wipe out 80 percent of your competition

OK, the title is a little dramatic. But there is truth to this.  Late last week, the 2013 Social Media Industry Report was released by Michael Stelzner of Social Media Examiner. The insightful, and sometimes surprising, 43-page report is packed ...
By Laura Monroe | Monday, June 3, 2013
Linkedin2.jpg LinkedIn ‘Contacts’ — a quick tour

LinkedIn ‘Contacts’ — a quick tour

Some of you may be using it already. Some of you may have skipped the tutorial on your newly updated LinkedIn page. Some of you may not have the option to use it yet. Some of you may not have ...
By Jeff Nieto | Friday, May 31, 2013
Getting organized with Asana Collaborate and check off your to-do list

Collaborate and check off your to-do list

You strive to be on the same page as your team, business partners and clients. You dream of inbox zero. You hope for time savers and support in your business to be the mecca of efficiency. So what hurdles are ...
By Meg Herbert | Wednesday, May 29, 2013
Supercharge your sales cycle Supercharge your real estate sales cycle (webinar recording)

Supercharge your real estate sales cycle (webinar recording)

Just in case you missed our webinar “Supercharge Your Sales Cycle,” it is here now for you to watch on your own time! As the social/digital marketing landscape changes, it’s important to know the consumer buying cycle and whether y
By Laura Monroe | Tuesday, May 28, 2013
Buyers-Letters.jpg Personalized buyer letters: deliver to home sellers or toss them out?

Personalized buyer letters: deliver to home sellers or toss them out?

Inventory is scarce. Multiple-offer situations are commonplace. Homebuyers are looking for a way to stand out against their competition. Most recent advice from the real estate industry to homebuyers pushes personalization. Buyers are told to deliver
By Sam DeBord | Monday, May 27, 2013
real estate ideas for summer 5 blog and Facebook page posts just in time for summer!

5 blog and Facebook page posts just in time for summer!

I’ve been brainstorming some fresh ideas for real estate social media campaigns — you know, the ones that aren’t about listings, or real estate, but the ones that residents in your community might find helpful. These are ideas either for .
By Laura Monroe | Friday, May 24, 2013
Tumblr Corcoran Group shows how Tumblr is done

Corcoran Group shows how Tumblr is done

On its “10 a.m. Special” Tumblr page, The Corcoran Group showcases one jaw-dropping listing every day. The posts are bursting with a colorful mixture of new media that includes clickable photos and graphics, embedded videos and invitations to fo
By Teke Wiggin | Wednesday, May 22, 2013
imprev_dropbox Dropbox integration makes it easy to bring photos and video into Imprev Marketing Center

Dropbox integration makes it easy to bring photos and video into Imprev Marketing Center

The integration of Dropbox into Imprev’s Marketing Center makes it easier for agents to collaborate with others to bring photos, video and documents into their marketing materials, the company said. Professional photographers, for example, can
By Inman News | Monday, May 20, 2013
How to build a website that drives engagement Creating website calls to action that build your real estate business [infographic]

Creating website calls to action that build your real estate business [infographic]

Getting people to visit your website presents its own unique challenges: the right keywords, top-notch website infrastructure, modern design, exceptional content, responsive architecture and consistent promotion are all part of the mix. But what happ
By Seth Price | Monday, May 20, 2013
Facebook social 3 ways to leverage Facebook threads for real estate Q&As

3 ways to leverage Facebook threads for real estate Q&As

I’m always monitoring social media news, so I was pretty excited when Facebook announced a new comment thread feature for business and brand pages. The feature is available to eligible pages now by opting in inside your page’s admin panel. ...
By Katie Elizabeth | Tuesday, May 14, 2013
Smart Photos How smart photos will change real estate

How smart photos will change real estate

Everything around us is getting smarter.  Phones, cars, televisions, refrigerators, books, thermostats…and maybe even humans.  I find most of these advancements to be very interesting, and quite useful in the daily lives of most people around
By Jeff Nieto | Thursday, May 9, 2013