Have suggestions for products that you'd like to see reviewed by our real estate technology expert? Email Craig Rowe. It's hard enough to turn that great experience with a client into evidence online that they were happy with your service. And getting customers to post a shining review in more than one place? That's a rarity in any industry. Placester-owned RealSatisfied has said "challenge accepted." Aptly named "Encourage Reviews," the latest feature from the brokerage data and survey company prompts users to transfer their feedback to some of consumers' favorite online locales: Zillow, Yelp, Facebook business pages and Google -- and holds their hand through the process. This isn't the same functionality that syncs reviews with Realtor.com. Instead, because those sites don't cooperate with RealSatisfied's review syndication, the software streamlines a few short steps for manual placement of the review in places where users spend a lot of their time. In short, i...
- More and more, what other people say about your business online is what drives new business.
- In addition to realtor.com, RealSatisfied testimonials can now end up on Zillow, Yelp, Facebook business pages and Google.