Instagram and IGTV give you a unique platform to engage with potential leads. Use it to reach people before you even meet
Opinion
Plus, check out our marketing highlight of the week. This listing video will take you back to the early '90s
Opinion
Keep your eye on the ball, commit to your creativity, and you’ll make an impact
Opinion
Laurie Weston Davis of Pinehurst, North Carolina-based Better Homes and Gardens Real Estate Lifestyle Property Partners shines a light on a badly handled dual agency situation
If your bio needs a refresh, we've got you covered. Check out these next-level ideas, taken from real-life agents
Take this one-question survey to share your top objection handler for buyers who say, 'I want to look at houses, but I don't want to commit to an agent.' Results come out next Wednesday
PwC’s Emerging Trends in Real Estate details a nationwide crisis in affordable housing and its causes
How do you respond when an agent’s language or behavior reflects on the brand you’ve built your career on?
Opinion
Some innovations — novel or not, untested or not — change how the real estate industry works. Others fall by the wayside
Opinion
There are a plethora of exciting streaming video marketing options emerging. Now's the time to start experimenting with the medium. Read on for some cool ideas
The inspection process evaluates the current performance of the home’s systems and their features, not the cosmetic defects or design issues
Opinion
Plus, a look at where Compass stands in the wake of the WeWork IPO news
Opinion
It's time to break out of the norm and engage your audience
Share your top objection handlers in this survey. Results come out next Wednesday
Opinion
As we near the end of the year, many agents will slow down. That's why it's crucial for you to double up your relationship-building efforts
