Salt Lake City-based Kaitlin Hannig may take shocking jabs at her viewers during Instagram home tours, but it helps draw in like-minded clients. Today, 75% of her business comes from the platform
The latest model brings major upgrades and a few surprises that could reshape your workflow, digital marketer Jessi Healey writes
Landing a role on HGTV shortly after launching her own brokerage was great for Tatiana Londono. But she credits TikTok with skyrocketing her career into the stratosphere
Marketing expert Molly McKinley shares how savvy agents are building sustainable competitive advantages through integrated digital marketing
Instagram’s latest features may know you too well, and that could change how your content is seen (and shared) by your friends and target audience, digital marketer Jessi Healey writes
Rick Guerrero speaks with digital marketing expert Josh Ries about the impact and potential of TikTok for real estate marketing and lead generation
The market doesn’t have to determine the trajectory of your real estate business
‘Others are all doing the same thing, so I’m doing something different,' said Babs De Lay, a top Utah broker who recently grew a large following on social media
The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how
Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes
Want to land the listing? Marketing expert Alyssa Stalker offers tech tools designed to help you make a big impression on potential clients
Agents who use AI will replace those who don't, but how do you use it the right way? Digital marketing expert Colin Hull shares strategies to help you leverage the productivity potential
Jon Krabbe of Agent Image shares ideas for supporting every stage of the client journey, from first looks to post-closing advice
From hair dye to denim, brands are pushing boundaries to win attention, but shock value comes with consequences, especially for professionals building on trust
The platform’s updated monetization policy targets repetitive, low-effort content, but agents who lean into authenticity can still thrive
Tune in to Inman Access as Alyssa Stalker teaches you to create branded content that scales along with your real estate business
