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Social media is a busy space, and you need to create more impact to stand out. Here’s how to refresh your social media feed next time you feel stuck
Maximizing ROI: Key home updates sellers should prioritize
Sellers should prioritize these home updates to get the most out of their listings
by Mauricio Umansky Jul 14
New habitat laws have homeowners (and HOAs) buzzing
The power of the HOA may be over in some areas where personal preference and environmental concerns are ruling the day
by Christy Murdock Jul 13
7 secrets for building your personal brand (and your business)
Your personal brand is the foundation of your business. Here's how to bring clarity and consistency to the message it conveys
by Jimmy Burgess Jul 12
phone, social media
Opinion
Yes, you can ignore Threads, and you will stay in business, Inman contributor Teresa Boardman writes of Meta's latest social media offering. 'If you are on the fence, I am writing this for you'
by Teresa Boardman Jul 11
Rentec Direct leverages ChatGPT to market apartment vacancies
The Oregon-based property management software firm uses OpenAI's ChatGPT to help clients quickly draft marketing content for available rentals, according to the company
by Craig C. Rowe Jul 10
Two women posing for an Instagram picture to represent Instagram boosting SEO.
Let Sue 'Pinky' Benson guide you on how to teach Instagram where your content should be going
by Sue Benson Jul 10
metrics, data, numbers
Forget the jargon and hype, and use these terms to get to next-level marketing prowess. Here are the metrics that truly move the needle
by Eric Bramlett Jul 10
How to master hashtags, amplify your social media engagement
Even though there are different opinions on how to use hashtags, one thing is certain: When used properly, hashtags can greatly increase your social media engagement and visibility
by Laura Viñalet Jul 10
Why Threads is the next big thing for real estate agents
Opinion
Have you heard about the new app Threads? Think about joining now while it's still the hot new thing in social media
by Jessi Healey Jul 10
5 fundamentals you can't afford to ignore this summer
Those agents who are still consistently working the fundamentals are the ones seeing success, and they'll also be the ones who have clients when we hit Q4
by Carl Medford Jul 8
Threads: First impressions of summer's hottest social network
Opinion
Are you thready for it? The Threads revolution is here whether you are ready or not. First impressions count, so don't waste this opportunity
by Rachael Hite Jul 7
How we’re using QR codes for high-impact real estate marketing
Stop sending the same-old, same-old marketing collateral. Use QR codes to make everything you provide more meaningful
by Janet Pozos Jul 7
Mastering engagement: Your ultimate content creation toolkit
Subscribe to Inman Access and take a deep dive into content creation techniques for increased engagement and the latest trends being seen in the new development space
by Claire Buzzanca Jul 6
Mining for diamonds? You'll find them in your database
You already hold the key to your professional and financial success. It's hidden in your email database and it's time to dig it out
by Jay Papasan Jul 6
7 not-so-naughty, mom-approved 4-letter words for real estate
These concepts will help you find the success you're looking for in your real estate business
by Jimmy Burgess Jul 6