Opinion
The result of the 2020 acquisition of DashCMA is CORE Present, a pristine example of what can happen to software when a creative entrepreneur is given proper industry support, trust and plenty of resources
EXp Chief Marketing Officer Courtney Chakarun explains how the cloud-based brokerage navigated a visual rebrand, international expansion and more during the pandemic
Harnessing the power of your CRM, leveraging existing inventory with fresh marketing materials and campaign strategies, and volunteering — here are the tactics that'll help you meet your end-of-year goals and start 2022 on the right note
You must be able to lead yourself first before anyone else will follow you, including current team members and future agents and employees
Opinion
What can you do to protect your real estate business? Here are 10 tips for protecting your online reputation on social media
Here's the top advice from past Inman Connect experts on becoming the local expert through caring, community marketing and crafting creative content
The rise of TikTok has given real estate agents another social media platform — and a trendy new dance — to help promote their business
Real Estate Webmasters, a Vancouver Island-based real estate web design and technology company, has taken home the top award for global real estate websites at the 2021 Muse Creative Design competition
Opinion
While its value proposition isn't anything totally new, there are some cool add-ons here that should entice agents needing to fire up their marketing to take a second look
Opinion
Do you know what makes some scripts winners while others just lie there? Flip the script with these best practices
As interactive imagery spreads in real estate, homeowners and their agents increasingly have to consider ways to keep their personal information private
Make a lasting, positive impression by giving a gift that will knock your clients socks off!
Inman reached out to agents across the US and beyond to share the most outlandish ways they've successfully marketed their business
Although 3D tours certainly saw an uptick during the pandemic, using them on every listing isn’t practical or necessary — especially in a hot market. Here's why traditional listing photography, despite its flaws, will still be standard practice
From state-of-the-art gyms to custom salons and high-end sports courts, today’s luxury buyers are seeking more than just the finest fixtures and finishes — they want a resort-style destination to escape to
Abby Lee, senior vice president of marketing and communications at RE/MAX, shares how she got into the field and why the best feedback comes straight from agents