Hiring an assistant? Read this first
Opinion
You've probably been told that if you don't hire an assistant, you'll end up being the assistant. The truth is more complex, so making an effective first hire involves more thought and strategy than you may expect
by Teresa Boardman Mar 25
Don't fire that client! Set boundaries right from the get-go
Opinion
Heading off frustrating experiences with demanding clients often comes down to the expectations you set from the get-go. Learning how to deal with them requires both broker and agent perspectives
by Anthony Askowitz Mar 25
From new agent to serial entrepreneur: How to build to scale
Opinion
Real estate agents can be solopreneurs, intrapreneurs or entrepreneurs — the choice is yours. But if you go the entrepreneur route, here’s what you need to know
by Adam Hergenrother Mar 25
'I’m screwed:' This broker’s real-life hacking horror story
Opinion
We all need to figure out a way to live online — in the cloud — but we also need a way to survive if our systems go down. Let this real-life hacking horror story inform the way you protect yourself and your business
by Erica Ramus Mar 24
How to create an environment for women to become leaders in real estate
Opinion
Although there are many women in real estate, there are far fewer in leadership roles. Correcting the imbalance requires everyone to lean in and create a culture that allows everyone to thrive
by Adam Hergenrother Mar 24
A 'she-cession' update 1 year later: Where are these women now?
Inman recently reconnected with women in real estate we spoke with one year ago to see where things stand for them today in terms of work-life balance, in the wake of one of the most upending periods in their lifetimes
by Lillian Dickerson Mar 23
Gender stereotypes prevail (on both sides) in real estate: Pulse
This week, we asked for your insights into gender stereotypes as they play out on both sides. What assumptions do we make, and how can we see each other as individuals?
by Inman Mar 23
Speed to lead: How to make response time your top priority
Opinion
Conversion is the name of the game, and it requires rapid engagement with each lead. These hacks will help you speed up your response time so that you can connect with your prospects quickly and win their business
by Tom Toole Mar 23
In case you were still in doubt, here's proof women make great leaders
Opinion
It may go without saying that women are as capable and worthy as their male counterparts, but let’s say it anyway. Women bring a host of exceptional qualities to the table, though they sometimes go unacknowledged
by Christy Murdock Mar 23
Get your team invested in fair housing: Real (Estate) Talk
Opinion
Fair housing doesn't have to be about violations, shame and punishment. Here are a few ways to use positive reinforcement, like awards, to create a renewed sense of celebration as well as better outcomes all around
by Lee Davenport Mar 22
Master your money: 6 steps to achieving longevity
Opinion
Money mastery is a skill set that all business owners can, and need to, learn to achieve long-term business success and longevity. It's at the heart of creating a true legacy in real estate
by Chris Pollinger Mar 22
5 bad boss red flags and what to do about them
Opinion
Agents are supposed to be able to look up to their brokers and leadership team for professional guidance. However, what do you do when the ones in charge are the problems?
by Christy Murdock Mar 21
11 things agents should expect from their leadership in 2023
Opinion
Market shifts bring about change — good, bad and indifferent. So, what can leaders do to remain a guiding force and stay relevant?
by Cara Ameer Mar 21
'But Zillow said … ': How to handle the top 7 seller pricing objections
Opinion
From testing the market to outrageous expectations, today's sellers may have a host of objections to the price you're proposing for their potential listing. These seven scripts are designed to help you counter their arguments
by Carl Medford Mar 18
The new bill that could destroy homeownership: The Real Word
Opinion
This week: Byron Lazine and Nicole White offer insights on a new California bill to tax flippers, a new NAR report on home values, and Walmart's new mortgage partnership
by Byron Lazine Mar 18
'A spigot turned on full-blast': Ahead of spring, agents scramble for help
Brokers and team leaders told Inman they've been racing to hire support staff in preparation for real estate's busiest season of the year — but finding good help hasn't been easy, they say
by Lillian Dickerson Mar 18