Pulse: Readers share the most painful part of digital transactions
Digitizing real estate has made things easier and more convenient for a lot of industry professionals during the pandemic. That said, there are areas that need improvement. Here are a few, according to our readers.
by Inman Feb 23
5 reasons to give your transaction coordinators a raise
From getting the most out of your transaction software to being the master of the office calendar, a transaction coordinator's value to an ever-more digital office environment is more valuable than ever before
by Craig C. Rowe Feb 20
Pulse: What's the most painful part of the digital transaction?
This week, we're reaching out to readers and asking you to chime in with your biggest issues, pain points and annoyances with digital transactions. What could be improved?
by Inman Feb 17
Pulse: Readers tell us about a time when tech saved the day
This week, our readers share the tech tools they valued the most during the pandemic — digital solutions that did everything from close a deal to salvage years-old photographs
by Inman Feb 16
Don't blame Zillow, blame your leaders
Opinion
Zillow delivered tangible value to agents while the legacy industry stood still. Now, Zillow has become the industry's octopus, its tentacles reaching everywhere
by Brad Inman Feb 15
Inman Handbook on digital home showings
With the evolution of real estate upon us, the Inman Handbook on digital showings is here to help you make sense of this still-evolving, but here-to-stay, property marketing strategy
by Craig C. Rowe Feb 15
The ShowingTime deal: Another industry 'Oh shit' moment
Opinion
Many agents lamented online Wednesday that Zillow's acquisition of ShowingTime is about Zillow getting its hands on data. As often happens, this is a misplaced fear
by Brad Inman Feb 11
Faster, easier, more personal: How tech is shaping luxury real estate
Opinion
These three tech trends allow luxury agents to give their clients a better experience, which is why they will change the face of real estate in 2021 and beyond
by Mauricio Umansky Feb 11
Creating YouTube content? 7 ideas for generating infinite topics
When it comes to marketing your business, video can prove to be an indispensable tool. If you're ready to up your video game and create hyperlocal, engaging content, here are a few strategies to keep in mind
by Bernice Ross Feb 10
Pulse: Tell us about a time when tech saved the day
This week, we're asking you to share your best experiences with tech — those moments when you welcomed digital tools into your process with open arms
by Inman Feb 10
Roomvu adds digital ads to its automated video marketing
This app is centered on lead generation, providing customers with a categorized library of ready-to-share video content on a range of real estate topics, such as trends and forecasts, seller tips and neighborhood profiles
by Craig C. Rowe Feb 9
'Sliding into the DMs': Why Instagram is the new way to recruit
'Instagram is a website and a newsletter wrapped in one,' Compass agent Ryan Garson, who found his newest agent through an Instagram partnership, tells Inman
5 tips for taking traditional door-knocking digital
You don't have to abandon your traditional real estate door-knocking values — you simply have to pivot them. Here's how you can put a modern-day twist on something you've been doing for years
by Stacey Soleil Feb 9
What's the status of remote closings across the US?
Since the pandemic began, 31 states have passed remote online notary laws allowing digital closings to take place, with 29 of those states now permanently allowing digital closings
by Patrick Kearns Feb 8
Inman Handbook on digital lead generation
Paid or organic? Email marketing or direct mail? The Inman Handbook on lead generation is here to help you understand the nuance in lead types, qualification and marketing tactics
by Craig C. Rowe Feb 8
How to create top-of-mind awareness with e-newsletters
It’s one of the biggest ways people are staying in touch during COVID-enforced shutdowns, but how can you make sure your email blasts are gaining traction?