Stop chasing social media trends: 7 marketing mistakes agents make
Has your marketing presence taken a tumble? It may be time to review your current plan and make sure that you are not making these common errors
by Luke Babich Sep 6
MoxiWorks relaunches ad tool MoxiPromote
The new version of MoxiPromote will include new ways for real estate agents to market to consumers and generate leads
by Jim Dalrymple II Jan 12
Privacy rules are changing marketing. Are you prepared?
Opinion
The privacy revolution is here, impacting every single way you do marketing on the internet. You must change too. You're not going to be able to grow your business using yesterday’s playbook — so burn it
by Chris Smith Jul 13
Sotheby's launches new global ad campaign
The campaign is dubbed 'Nothing Compares' and will roll out in 75 countries
by Jim Dalrymple II Apr 21
Google Ads is key to your online presence — here's how it works
Google Ads can be an incredibly powerful tool for any agent to draw in new business. It helps you reach people who are likely to convert to clients — and it costs very little to get started
by Ben Mizes Sep 24
Pulse: What's working for readers on social media
This week, our readers share their social media strategies — what platforms they find themselves gravitating toward and what types of content increase their business conversions
by Inman Sep 22
Pulse: Our readers share their favorite marketing campaigns
This week, our readers share marketing efforts that really resonated with them. A mix of others’ achievements as well as their own, these campaigns hit the mark for our readers
by Inman Sep 8
3 steps for converting contacts into clients via Facebook
Jeffrey Brogger shares his lead-nurturing process using Messenger and video ads
by Pat Hiban Nov 26
Facebook's headquarters
Start off slow, building upon the previous successes you achieve
by Andrew Molz May 2
Podcast: 10 things no one tells you about lead generation (part 2)
The truth about the most important system in your business
A still image from the new Slim Jim ad campaign
Beef jerky helps a man snap out of a questionable homebuying situation
by Marian McPherson Sep 8
5 crucial tips for keeping the smart home secure
Keep your homebuyers safe from hacking
by Arun Ganesan Aug 30
Beyond buying a few portal ads
Opinion
Brokers, teams and agents who kill it on ZTR
by Thomas Mitchell Aug 8
Spokes on a bicycle wheel
Your center of influence is invaluable
by Tim & Julie Harris May 24
Are you an individual agent or just a team in disguise?
Real estate's hottest trend uncovered
by Brett Keppler Apr 19