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Who really wins when your brokerage uses AI? For broker Holly Brink, tech adoption should never come at the price of personal client service
The latest model brings major upgrades and a few surprises that could reshape your workflow, digital marketer Jessi Healey writes
Rocket Mortgage and UWM are counting on AI to help them scale their businesses as mortgage rates fall. Executives at small- and mid-size lenders say they don't want to be left behind
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Marketing expert Molly McKinley shares how savvy agents are building sustainable competitive advantages through integrated digital marketing
Mortgage technology startup leveraging integrations with Fannie Mae, Freddie Mac and ICE Mortgage Technology to grow its stable of clients -- which now include NEXA Mortgage.
Does your team secretly (or not so secretly) resent AI tools? Rachael Hite writes about ways to give them a road map for success
Ahead of Mega Agent Camp, Keller Williams Head of Industry and Learning Jason Abrams talks AI, social media and the continuing importance of fostering in-person connections
Instagram’s latest features may know you too well, and that could change how your content is seen (and shared) by your friends and target audience, digital marketer Jessi Healey writes
Real's Drew Thompson outlines the new features of ChatGPT's latest update and casts the vision for how it fits into your content plan
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
While rival Rocket Mortgage seeks to boost refis by becoming largest US loan servicer, UWM CEO Mat Ishbia says AI, competitive pricing will help mortgage brokers compete for borrowers
A letter that accompanied the bloodied animal head asserted that 'AI is not going to replace brokers,' a sign that it was likely sent by a broker who feels threatened by the new technology
You don’t need more ideas. You need a system that makes your ideas work for you. Amy Stockberger offers a framework and prompts for following up on conferences with the help of AI