Pacific Union announces business intelligence unit
Pacific Union is seeking to beat the competition by investing in a new business intelligence department and new technological advancements.
by Gill South Jan 25
energy efficient homes
It's not all sunshine and rainbows, but many buyers will understand the value
by Sebastian Frey Jan 20
Try this easy hack to get more high-end real estate listings
It’s all about appearances, so fake it 'til you make it
by Sean Kirby Jan 19
Forget about sales and focus on human connection
The most rewarding real estate moments don't have a price tag
by Shawnia Meuser Jan 13
5 trends that topped homebuying wish lists last year
Tiny houses, she sheds, urban farming and millennial homebuyers make this list of fads
by Rachael Hite Jan 6
It's time to stop marketing like it's 2005
Instead, start investing in your audience's preferred advertising methods
by Jordan Scheltgen Dec 29
5 valuable qualities buyers and sellers crave in an agent
Be the best agent you can be, and the referrals will follow
by Brian Buffini Dec 28
Turns out, technology isn't that crucial to buyers and sellers
2015 NAR stats are in, and technology proves to be overblown once again
by Dusty Baker Dec 28
How to develop a marketing program for agents
Market the assets, not yourself
by Melinda Goodwin Dec 22
12 ways not to do listing photos
What to avoid when marketing a home
by Kathryn Royster Dec 22
Chicagoland auction house on the leading edge of second home trend
Auctions are not just for distressed properties
by Kimberley Sirk Dec 18
How to open-house like top brass
5 pros share their secrets
by Melissa Kwan Dec 18
How to make a stellar closing gift out of a homeowner resource
Personalize this book, and give it to buyers to pass on with the home for years to come
by Rachael Hite Dec 16
3 ways to market listings to your most active buyers
Millennials are all the rage, but boomers are just as crucial when it comes to capturing homebuyer business
by Kathryn Royster Dec 14
5 things agents can expect in a buyer's world
Brace yourself for the ride into the down market
by Sissy Lappin Dec 14