How to provide a better customer experience and rise above 'used car salesperson' status
Caren Maio, founder of Nestio, shares her tips on boosting productivity without sacrificing customer service.
Opinion
Machines have replaced some human roles, so could real estate be next?
Forget about arguing semantics and go out and build your real estate business your way
Broker Notebook
When you care for your clients as if they are family or friends, trust grows and referrals flow
Acknowledging those who've helped you the most, along with those less fortunate, can be good for business
'People don't buy things -- they buy what (the product) will do for them'
Serving the ultrawealthy client
There's a difference between serving your clients and pleasing them
Realtor Notebook
Commentary: Next generation of buyers doesn't trust companies, brands or marketing
Negotiate It arms consumers with scripts to handle customer service reps
Opinion
Commentary: Tesla's unique marketing strategy offers lessons for real estate
In real estate, earning a client's respect and trust is priceless