Want more leads? Widen your reach by establishing a geo-farm
By determining and dominating a geo-farm, agents can become the go-to resource in that area. Although, yes, it's a method that takes time and commitment, the long-lasting results are worth it. Here are a few factors to think about
by Brandon Doyle Jul 6
Why it pays to stay in touch
If you stay in touch continuously, it will pay off in the long run.
by Lew Sichelman Dec 17
Hyperlocal app PropertyRadar now offers mortgage data
The one-time darling software for finding prospective foreclosures is now offering same tech for real estate agents and mortgage brokers
by Craig C. Rowe Jun 21
How to use direct mail to find off-market homes
Use Gary Boomershine’s 6 M’s of mailer marketing to sniff out off-market listings
by Pat Hiban Jun 19
10 tips for perfecting direct mail (and keeping it out of the trash)
It’s no secret that people don’t love getting sales postcards. Establish yourself as a local resource by following these helpful hints
by Alex Uktamov Jun 6
3 essential social media platforms for newbie agents
Opinion
Spread your bets by strategically using multiple social media channels to broaden your marketing reach
by Andrew Helling May 23
MailChimp launches direct mail beta, admits print's not dead
Users can now use the popular email marketer's lists to target customers with custom postcards using the same interface as its email builder
by Craig C. Rowe Sep 20
Tech meets tradition: How to make your direct mail count
Direct mail has never been easier or more technically sophisticated than it is now
by Craig C. Rowe May 9
DealMachine gathers homeowner intel with the snap of a pic
App ideal for investors and listing agents uses smartphone pictures to collect data on homeowners.
by Craig C. Rowe Apr 13
Enthusem wants to get agents excited about direct mail again
Company incorporates CRM integrations and hyper-personalization to liven up old school marketing
by Craig C. Rowe Feb 19
These high-end prints will make your traditional marketing stand out
Calgary-based company offers an array of unique individual, team and franchise-ready print materials
by Craig C. Rowe Jan 12
Imprev wants to make marketing simple for every agent
This multi-faceted software creates and manages multiple marketing tools in one system
by Craig C. Rowe Nov 30
Campaign now schedules your meetings, fills in your database and calls your clients
New and improved features to previously average client outreach service make it stand out
by Craig C. Rowe Nov 8
Glossy lifestyle mag gets your brand on client coffee tables
ReminderMedia's magazine can be customized for real estate agents and mailed to multiple client lists
by Craig C. Rowe Sep 6
6 ideas to fuel your real estate prospecting efforts
Use past performance, analytics and market insights to focus prospect targeting methods
by Chris Meyer Aug 18