AI's potential for real estate agents is vast, ICNY panelists argue
Industry leaders said Thursday that artificial intelligence is lowering the cost of producing content and that in the future it will make home searches better and more useful
by Jim Dalrymple II Jan 23
Real estate is not broken: Anywhere's Sue Yannaccone
Zillow's market cap may be 50 times bigger than the franchise giant's, but that doesn't mean traditional industry players need to make a 'fundamental pivot,' the CEO tells Brad Inman
by Matt Carter Jan 23
DelPrete: Guard yourself against 'propaganda' in real estate data
The real estate tech strategist laid out how companies often use accurate data to present skewed conclusions — and what real estate professionals can do to spot it
by Daniel Houston Jan 23
Umansky, Dwiggins clash in heated debate over Clear Cooperation
While onstage at Inman Connect New York, Mauricio Umansky argued that Clear Cooperation stifles competition. Meanwhile, James Dwiggins said the rule puts the customer first
by Jim Dalrymple II Jan 23
Ryan Serhant predicts 'screenless' future for savvy real estate agents
Thursday at Inman Connect, Serhant spread a message of love to the agent community while also sharing his thoughts on Clear Cooperation and which brokerage models will thrive in 2025
by Lillian Dickerson Jan 23
'I placed 7th; I completely blew it. Now what?' asks former Olympian
BMX rider Connor Fields knows the highs and lows of chasing a dream: setting a goal, coming close to achieving it and falling short. However, his journey is unlike any other
by Richelle Hammiel Jan 23
The Real Brokerage reaches 25K-agent milestone
After adding 1K agents per month in 2024, Real said January could become its most productive hiring month in company history
by Craig C. Rowe Jan 23
Filters and links 'are dead' in Andy Florance's portal dream
In his latest Inman Interview, CoStar Group CEO Andy Florance talked about AI transforming residential portals from digital classifieds to highly-personalized home shopping platforms
by Marian McPherson Jan 23
Put people first: How to connect with consumers deeper, faster
Understanding the psychology of consumers can help you create better relationships quicker, founder of The Talent Brokerage, Giselle Ugarte, said at Inman Connect New York
by Dani Vanderboegh Jan 23
'Decide what is authentic,' then build a brand, experts say
While some stumble into their brand organically, panelists at ICNY Wednesday emphasized that successful branding is a strategic process that requires authenticity and consistency
by Richelle Hammiel Jan 23
Feeling stuck? Here's how to build true momentum in 2025
Need a little wind in your sails? Real’s Jimmy Burgess shares momentum-building strategies to help real estate agents move forward onstage at Inman Connect New York 2025
by Dani Vanderboegh Jan 23
How to take advantage of 'the new normal' post-NAR settlement
At Inman Connect New York, Kendall Bonner, Russ Cofano and Christine Jacobson urged agents to change how they communicate their value
by Andrea V. Brambila Jan 22
Dolly Lenz tells agents to 'stay in your clients' pants'
Lenz's point — not to be taken literally — was to be in constant contact with clients, aware of what they do day to day and what they need, all of which impacts how they buy and sell real estate
by Lillian Dickerson Jan 22
Rocket consolidates home search, mortgage with Rocket.com launch
Announced Wednesday, Rocket's new domain targets high-intent homebuyers by utilizing AI to provide around-the-clock support, answer questions and keep clients and agents informed
by Matt Carter Jan 22
United Real Estate's Dan Duffy to brokers: See things differently
To achieve growth goals, brokers need to break out of existing molds and get creative with their approach, all while keeping their 'strategic subway map' at the forefront, the CEO said
by Lillian Dickerson Jan 22