The Real Brokerage posts dramatic spike in revenue, agent count in Q4
Celebrating a decade in operation this year, the cloud-based brokerage saw revenue skyrocket by 89% in the fourth quarter and its agent count soar by 66%, according to earnings data on Thursday
by Ben Verde Mar 7
Broker Spotlight: Andrew Ellett, Engel & Völkers
Learn how this Atlanta native became a real estate force to be reckoned with in the wide open spaces of Idaho and Wyoming
by Christy Murdock Mar 7
Inman announces 2024 class of Marketing All-Stars award winners
The prestigious award honors the most creative, innovative and strategic-thinking marketers within the real estate industry for 2024
by Zohray Brennan Mar 7
7 strategies to master cross-platform marketing
Luxury consultant Chris Pollinger walks you through the steps to create a cohesive and integrated marketing strategy that leverages a variety of channels for more effective engagement
by Chris Pollinger Mar 7
These up-to-the-minute marketing strategies are getting results now
Ready to get busy? Trainer and author Bernice Ross talks to Curaytor co-founder and CEO Jimmy Mackin about the marketing plays that are working right now
by Bernice Ross Mar 7
Appeals court rules Chicago transfer tax hike can move ahead
Voters are set to decide on March 19 whether they want to quadruple the tax buyers pay on real estate purchases above $1.5M. Realtors say it amounts to a secret tax and rent hike
by Taylor Anderson Mar 6
Homebuyers sit up and take notice as mortgage rates fall
Purchase loan applications jump by a seasonally adjusted 11% after 5 consecutive weeks of declines as mortgage rates continue to retreat from 2024 highs
by Matt Carter Mar 6
How to leverage SEO, drive organic traffic and outrank the competition
Think your website can't compete with the big portals? SEO expert David Marden writes that, with smart keyword planning, you can find your place in online search results
by David Marden Mar 6
Luis Suárez buys $12M pad near teammate Messi in Fort Lauderdale
The Inter Miami striker bought the 7,100-square-foot property in an off-market deal. He'll be just a 10-minute walk away from fellow teammate, Lionel Messi
Location, location, location? Price eclipses previous buyer priority
56% of consumers surveyed by Coldwell Banker said that price is the most important factor for them when choosing a home, casting doubt on the belief that location is everything
Howard Hanna dismissed from mother of all commission suits
Howard Hanna had been one of several defendants in a case known as Batton 2, which was brought by homebuyers and has a much larger scope than some better-known cases
by Jim Dalrymple II Mar 6
5 master-your-market steps to effective real estate branding
If you want to raise your profile and stay top of mind in your chosen market, luxury consultant Chris Pollinger writes, it requires crafting an effective and recognizable brand identity
by Chris Pollinger Mar 6
The worst real estate marketing you've ever seen: Pulse
Whether it was the photos, the property description, the website or the social media plan, what marketing element was a total turnoff?
by Inman Mar 6
Want to quit listing appointments? Try this pre-screening strategy
Agent Danielle Lazier quit listing appointments because she was tired of giving away expertise with no reward. Here's how she susses out which clients truly want to work with her
by Danielle Lazier Mar 6
Nominations are now open for the prestigious Inman Golden I Club
Winners will be celebrated at Luxury Connect, July 29-30, 2024