Why aren't you blogging? Now's the perfect time
Opinion
As a small business owner, having unique content and a blog that doesn’t look like everyone else’s is an advantage. It's important to stand out in a crowded field. It's affordable, too
by Teresa Boardman Jul 17
Take the lead! 8 lead generation strategies to focus on now
If you've lost some of that drive you started 2020 with, it's time to start back up and try some new things. Here are eight lead generation ideas that can help you through today's COVID-19 situation
by Alana Gaddis Jun 16
Your CRM is the lifeblood of your business — so nurture it
Clients want to work with people they trust — which is where the CRM comes in. A properly organized, categorized and cultivated database can help you not only manage, but also strengthen client relationships. Here's why
by Brandon Doyle Jun 8
4 tips for generating new leads while staying home
Here are some ways to be proactive and stimulate interest in your business
by Loni Vogler AND Sonya Feigen Apr 7
Lead-gen game changer: How to use the blue ocean strategy to dominate your local market
Quit trying to survive in the red ocean, and head for the blue water
by Dennis Norman Mar 1
7 things everyone should do before paying for leads online
They might sound like a good deal, but you could find yourself paying for leads that go nowhere fast. Here’s how to protect yourself — and your wallet
by Christy Murdock Nov 20
The top 3 lead generation sources for agents
Outside of your sphere, how are you getting and converting new leads? Here are a number of ways that agents and brokers are finding those all-important new connections
by Christy Murdock Oct 30
Focus! Where agents should really be spending their time
Opinion
Rather than falling into the trap of getting stuck on unnecessary distractions, put your energy into these facets of your business instead
by Jeff Glover Sep 10
7 strategies for generating better buyer leads for your listings
The more flexible and adaptable you are, the faster you’ll be able to determine the best formula for you
by Larry Alton Sep 5
Why IDX is still a valid part of your lead generation strategy
Opinion
Done right, with focus on useful long-tail keywords and a consumer-friendly property search, an IDX-enabled real estate website is something every agent should consider
by Jay Thompson Jul 10
Real Estate Webmasters aims to master the CRM — it's not too far off
REW will reveal a refreshed user interface and slick new features for its CRM at Inman Connect Las Vegas 2019
by Craig C. Rowe Jul 2
Facebook app
The software maker introduces Dynamic Ads for Real Estate, a new tool that seeks to make marketing listings on the world's largest social network a breeze
by Teke Wiggin Jun 19
Going all in with Zillow leads? 3 tips for winning big
If you're betting on purchased leads, conversion is the name of the game. Here are Winston Murray's top strategies
by Pat Hiban Jun 12
The evolution of real estate leads: Fallout at realtor.com
Opinion
Realtor.com has sacrificed the queen in a high-stakes game of chess. But is it for the win?
by Chris Drayer Jun 7
7 simple website tweaks that’ll increase your lead gen
Opinion
Configure your site properly, add easy contact forms, and leverage reviews — and you’ll be miles ahead of your competition
by Andrew Reichek Mar 25