Despite the haters, price-per-square-foot technique does hit home runs
Why not let sellers choose their own comps and set the asking price?
Why relying on your phone's calendar or free email and file storage isn't recommended
The goal is to engage in a conversation, not 'give away the farm'
No doubt these will become your go-to business tools
Must-haves for agents at the listing appointment
Consumers who don't understand how agents are paid need lesson in 'discounting'
Serving the ultrawealthy client
Justifying your commission means demonstrating value upfront
3 online tools to help agents hit a home run during listing appointment
Raising the bar in real estate
Play up 'team' approach, communication strategy
Realtor Notebook
Realtor Notebook