How to calculate customer acquisition cost
Tracking every channel is crucial
by Chase Hughes Feb 12
Are you ignoring online lead generation because 'nothing beats a handshake?'
Opinion
To build relationships, you've got to generate leads first and shake hands second
by Christina Ethridge Feb 11
3-D home of the day: Custom space on Moic Lake
This full-log home offers a true catch
by Bill Brown Feb 10
How to list a home the right way
Concentrate your marketing efforts and budget in these areas
by Jason Cassity Feb 10
9 ways to practice offline face-to-face marketing
Get out there, and hug some strangers
How to build a better alternative to niche sites
Niche sites are a poor SEO strategy, but that doesn't mean you should give up on targeting niches
by Josh Brown Feb 9
NAR’s new ad campaign urges young buyers to ‘Get Realtor’
Digital-first efforts focus on consumers’ hyperconnectivity and how Realtors can help them navigate the homebuying process
by Amy Tankersley Feb 8
3-D home of the day: Kiawah Island estate
A paradise built for relaxation
by Bill Brown Feb 8
4 real estate tech tools to improve your business
5 marketing mistakes you should stop making now
Quit doing these things today, and get a new lease on daily marketing
5 ways to step up your game in 2016
Make a plan today to make this your best year yet
by Wendy Forsythe Feb 8
How to quickly improve curb appeal in 2016
First impressions are everything
by Tyler Smith Feb 8
AdWerx set to launch sphere of influence targeting
New product will present ads to only those contacts you specify
by Craig C. Rowe Feb 8
5 reasons niche sites are bad for SEO and your brand
These websites were a powerful tactic prior to Google’s Panda update -- not so much these days
by Josh Brown Feb 8
Video listing of the day: Point Roberts
A boater's retreat
by Inman Feb 5