Content creation requires a plan for refining and distributing it. Broker Troy Palmquist talks with San Francisco Realtor Brooks Landry about his content strategy
Artificial intelligence tools like ChatGPT provide unprecedented leverage when you know how to use them effectively. Jimmy Burgess and Andy Beal discuss how to use ChatGPT to the fullest
The real estate market is always changing, so it's up to you to stay smart, educated and informed so that you can help your clients, author and coach Darryl Davis writes
The current market makes it tough to know how to create and communicate effective messaging, so we asked about your plans for fall
While you probably don't want to listen to those spammy sales calls, they can teach you something about what to do, and what not to do, when communicating with clients and leads
Opinion
As a new agent, it can be hard to separate fact from fiction. Find out what's no longer true so that you can chart a sure course for your career
Data-backed marketing assets and tactics are designed to help brokerages gain credibility with a thinning crowd of buyers and sellers
While others are learning from their mistakes in today's market, you don't have to. Find out what you should be doing right now to boost your real estate business
The overlap in offerings will empower clients on both sides of the partnership, providing Local Logic users with granular insights on the financial aspects of homes within market reports
If you've been holding off on putting AI to work for your real estate business, the time has come to get off the sidelines
The future is here and AI is the vehicle. Take advantage of the opportunities it provides for smart growth in every area of your real estate business
Strategically positioning yourself and evaluating your performance with the metrics that matter will put you ahead of the competition
Those satisfied clients need love, too, so make sure you're responding to their positive reviews with sincere appreciation
Win big and put Barbie's marketing magic to work for your business
Feeling a little lost about sales funnels? Here's an explainer to break down what they are and how to use them to grow your real estate business