Deciding on the face of your brand? 3 points to consider
Real estate is an industry based on facial recognition. When you ask people, 'Who sold your home?' they almost always answer with their agent’s name — not the brokerage name
by Kris Lindahl Jun 9
WATCH: Back to Basics 101 — Get dressed, and get to work
Realtor, trainer and consultant with Doorbell Real Estate in Tennessee, Laura Fangman shares her top tip for getting motivated to get more business
by Inman Apr 21
WATCH: Back To Basics 101 — 3 tips for brand new agents
Rebecca Nazareth, Realtor with eHomes, shares her top tips for brand new agents in this competitive market
by Inman Apr 19
WATCH: Back To Basics 101 — Don’t forget who you work for
Realtor, trainer and consultant with Doorbell Real Estate in Tennessee, Laura Fangman shares her top tip for reaching potential clients
by Inman Apr 16
WATCH: Back To Basics 101 — Send handwritten notes to homeowners
Realtor with ehomes, Micah McNeill-Tyler, shares the threefold benefits of sending handwritten notes to sellers in neighborhoods your buyers like
by Inman Apr 14
WATCH: Back to Basics 101 — Focus on relationship-building
Broker-owner Barbara Betts shares why it’s imperative to build trust with your sphere — those people who already know and like you
by Inman Apr 13
So you want to be an agent? Here are 7 truths about the job
Being a real estate agent is much more like operating your own business than working any other regular job. There's a huge learning curve, and it can often feel overwhelming. That's why, if you're a newbie, you have to be prepared. Here's what to expect
by Mayleene DeFreece Apr 12
WATCH: Back to Basics 101 — Take some time off
Founder of Move Over Extroverts Ashley Harwood shares why it’s even more critical to take time away from your business when you're crazy busy
by Inman Apr 9
WATCH: Back to Basics 101 — Own your day
Senior Vice President of Windermere Services Michael Fanning explains why setting yourself up for success at the beginning of the day matters so much in your business
by Inman Apr 8
WATCH: Back to Basics 101 — Get back to blogging
Realtor, trainer and consultant with Doorbell Real Estate in Tennessee, Laura Fangman shares her top tip for reaching potential clients
by Inman Apr 7
WATCH: Back to Basics 101 — Dial to increase your inventory
Senior Vice President at Highgarden Real Estate Brian Walker shares a simple way to get more listings in this heated seller’s market
by Inman Apr 6
WATCH: Back to Basics 101 — Have more conversations
Julie Nelson, chief success officer at The Nelson Project, eXp Realty, shares her tried-and-true formula for going back to the basics. For Nelson, it's all about starting conversations on real estate
by Julie Nelson Apr 5
'Why do I need an agent?' 5 comebacks that prove your value
As a real estate agent, you've likely had clients question your value, with many thinking they can handle the complexities of buying and selling on their own. Here are a few ways to illustrate just how much you bring to the table
by Derek Dowell Feb 19
Zillow CEO predicts how tech trends will impact agents
New tech tools in the real estate industry will forever change consumer expectations, Zillow CEO Barton said on a company earnings call
by Patrick Kearns Nov 5
Thinking about getting into real estate? 10 reasons to go for it
From learning opportunities to schedule flexibility, being a real estate agent has its perks. So, if you're considering a career in this industry, here are a few reasons to give yourself the green light
by Mauricio Umansky Oct 15