Real estate agent retention isn’t about locking people in, coach Verl Workman writes. It’s about building something they don’t want to leave
ERA President Alex Vidal welcomes recruiting season with tips for finding and keeping your strongest real estate team members
Your brokerage sets the tone for your business, Jessica Souza writes. Here’s how to find the one that aligns with your goals, your culture and your long-term vision
The most effective value-add programs go beyond marketing buzzwords, Rainy Hake Austin writes, to authentic service, tailored expertise and a clear understanding of client needs
Forget what's in it for you, Joseph Santini writes. Answer these 3 recruitment questions for your new agents, and communicate your culture and values
Recruiting and retention aren't just about branding or commission splits. Verl Workman shares what agents really need from their next brokerage
Opinion
Darryl Davis writes that agents should use this time to contest assumptions, sharpen their business model and wait for the actual outcomes from the pending merger
The hard part comes after the deal closes. Howard W. 'Hoby' Hanna tells you how to retain agents, reassure clients and lead through the uncertainty of a merger
Century 21 CEO Mike Miedler knows recruiting and retaining agents is a big concern for brokers. Next month, he’ll roll out a competition focused on bringing more agents and companies in-house
Regroup and rebuild a real estate team that's gone off the rails with content and advice from trainer Rachael Hite
Tailor your outreach and communication to the individual agent so that you're providing what they need to thrive, broker Holly Brink writes
Rethink the way you support and celebrate the agents who make your brokerage run by reimagining your agent appreciation program, First Team's Lauren Henss writes
Lead by example and reward the activities that get results to increase your team's positive culture and reduce churn, coach Verl Workman writes
Want agents to stay? Build a brokerage they’re proud to call home with culture, care and connection at the core, broker-owner Jessica Souza writes
Opinion
Many agents lack structure and support, branding expert Alyssa Stalker writes, but what they need is real business mentorship, repeatable systems, ongoing marketing education and more