open letter to NAR members
Opinion
Want the National Association of Realtors to be better, stronger, more trusted? It starts with us
by Darryl Davis Mar 6
9 ways to heat up a freezing-cold listing this winter
What happens when snow isn't fresh? It loses its appeal. It's the same with listings, Coach Darryl Davis writes, so here's how to warm up your listings to keep them fresh
by Darryl Davis Jan 23
Making the nice list: Holiday movies about home and real estate
Opinion
From small-town listings to picture-perfect homes, these holiday movies follow characters whose real estate decisions lead them home for the season
by Jessi Healey Dec 15
Win new business by showing past clients you're a market expert
Agents are scaring up business from buyers and sellers in a tight market by reaching out to their sphere and providing insights that are unique to their market and situation
by Matt Carter Nov 2
Maximizing ROI: Key home updates sellers should prioritize
Sellers should prioritize these home updates to get the most out of their listings
by Mauricio Umansky Jul 14
8 ways for agents to be the lighthouse in 2023
Consumers are overwhelmed with noise and nonsense surrounding real estate transactions. Help shed light against the negative naysayers by focusing on providing sensational customer service experiences instead
by Darryl Davis Jan 6
I want to put some of the reality back into realty
Opinion
Do you ever wish HGTV showed the reality of real estate? Most of us are selling regular homes to the average American, and the reality is not always picture perfect
by Teresa Boardman Dec 13
New Agent Lifesaver: What do I do when another agent fails to disclose property defects?
Opinion
What do you do when you find out that the agent on the other side of the transaction has not disclosed major property defects? The answer isn't as easy as you think
by Rachael Hite Nov 14
Frustrated with inventory? 5 tips for getting creative
Opinion
Many agents are frustrated with low inventory on both sides of the transaction. Try these strategies to create inventory for your clients and find a pathway to under contract
by Julie Busby Jul 6
7 questions sellers will ask on listing appointments
Educating and empowering clients will lead sellers to being comfortable with making good decisions and hopefully generating some more inventory in this challenging market. Here are a few questions they'll most likely be asking you — and how to expertly answer them
by Cara Ameer Jan 3
SparkOffer's open-bid model helps listing agents market homes: Review
Opinion
This platform benefits agents with unique luxury listings, investment properties, land and other real estate that doesn't get a lot of attention on the local MLS
by Craig C. Rowe Sep 24
Feeling overwhelmed? 4 skills new agents should master first
Navigating the many processes and moving parts of this industry can seem overwhelming — especially to newly minted agents. But you can't be all things to all people. Here are the main things you need to focus on
by Faisal Susiwala Apr 22
Close the deal! How to forget leads, and adopt a growth mindset
To break down the barriers in your mind that are holding you back, you need guts, dedication and grit. Find out from military elite-turned-consultant Kate Monroe how maintain the energy and drive it takes to grow
by Victoria Kennedy Apr 20
A MasterClass in persuasion: 10 tips to win your next negotiation
Opinion
Find out why the art of persuasion has a critical place in real estate sales and what agents can learn from bestselling author Daniel Pink's MasterClass on sales and persuasion
by Amie Quirarte Apr 3
How to price a listing in a red-hot seller's market
Opinion
Basing your price on comparable sales is usually a solid strategy. But what happens when you try to sell your own house in a red-hot seller's market with a broad range of comps? Here's one real estate pro's experience
by Bernice Ross Jan 13