On this episode, The One Team leader, Byron Lazine, shares his journey from submarine mechanic, to bankruptcy, to top Connecticut team leader and CEO of BAM
The TikTok Oracle deal and the rise of meme culture highlight how control of platforms shapes not just marketing, but the way audiences see the world
Your first year as a real estate agent can be messy, Martha Melendez writes, but it forges the kind of grit that no class or seminar ever could
Adoption of AI tools is accelerating in the brokerage world as new models unlock additional productivity options for some of the most engaged users. Intel asked hundreds of agents how their workflow has changed
A week of whiplash on social proves that timing, tone and flexibility aren’t optional — they’re the difference between trust and a crisis
When Marie Lee started out as an agent, she had a small sphere and not much to build a business on. But she used social media to show that she was busy — even if she had to fudge the details
Jered Jones thought he had a hit-in-the-making with an emo parody music video he created on TikTok — but his real viral moment completely took him by surprise
From vintage vibes to viral Reels, these fall marketing trends are more than cozy — they’re your secret weapon for connection, creativity and conversions
Find out how this Austin, Texas, agent switched gears when his viral content was no longer delivering the results he and his team needed
Jimmy Burgess and Listing Leads co-founder Jimmy Mackin provide budget-friendly strategies for generating listing leads now
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Social media done right can help new agents start conversations, build credibility and turn online visibility into real clients, branding expert Alyssa Stalker writes
When the market shifted and his social media leads started to fall off, Ian Grossman and his team shifted their social strategy to a more local focus and dug into connecting with their database
Josh Ries outlines the 5×3×90 Program, a $0 way to restart a quiet real estate pipeline
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers