Social media expert and Curaytor co-founder Chris Smith shares the top mistakes agents make on IG and how to fix them
Opinion
You are worth your commission, and be sure to continue striving to be more and more deserving of every dollar you receive
46% of all brokerages say ‘keeping up with technology’ will be their biggest challenge in the near future
Opinion
Cut through the noise and drama online with focused, clear messaging aimed at your ideal clients
Opinion
Eliminating negativity, adjusting your attitude and mindset, and giving back with love all lend to one’s level of contentment with life
Create genuine value in their lives, and watch as they show up over and over again with their real estate needs
Opinion
To make sure your team gets the most out of social media, make sure they know the answers to these questions.
Opinion
Agents need to lead, inspire and unify in polarized times. We might not all be Rhodes Scholars, but the public looks to us as a stable figure in an often uncertain time in their life
Focus on building relationships with potential clients. Consumers want video, and if you don’t provide it, another savvy agent will
Opinion
To create a sustainable long-term legacy business, you need to find a balance between someone who is like you but who is also ready to modernize your business
Agents who want to take social media seriously should remember they only have a split second to engage
Forget the golden rule, 30 Under 30 finalist and Albuquerque agent Khoi Le says shoot for platinum
Opinion
It’s important to remember that what once worked won’t always work. Let go of the past, and focus on the future
According to Hanover Pennsylvania real estate agent Colin Cameron, following your own vision creates the path to success
Opinion
Whether you’re creating content or designing a website, it’s important to remember who your audience is and how to effectively reach them